Brand page · Household Appliance Accessories · United States
Filterbuy traffic, ads & competitors 506k visits a month, 208 active Meta ads, Gravity score 613.
Filterbuy — Filterbuy is a direct-to-consumer brand that sells American-made HVAC and furnace air filters for residential and commercial use, as well as providing HVAC services. In September 2026 filterbuy.com drew an estimated 506k visits, down 19% on the month before. It ranks #5 of 753 Household Appliance Accessories brands in the United States and holds a 2.3 Trustpilot rating over 5,947 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 28 peers: Household Appliance Accessories brands in the United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Filterbuy is a direct-to-consumer brand that sells American-made HVAC and furnace air filters for residential and commercial use, as well as providing HVAC services.
01 · Traffic
Filterbuy website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Filterbuy drew an estimated 506k visits in September 2026, down 19% on the month before and up 7% over three months.
- Worldwide#24,614of 4.5m sites · Top 1%
- In United States#8,059of 1.2m sites · Top 1%
- Household Appliance Accessories, worldwide#15of 4,972 brands · Top 1%
- Household Appliance Accessories, United States#5of 753 brands · Top 1%
506k
estimated visits in September
1 mo ▼ −19.4%4 mo ▲ +6.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Filterbuy reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Filterbuy holds 2.3 out of 5 on Trustpilot over 5,947 reviews, 73 of them in the last twelve months: 82% of customers give five stars and 9% one star. That volume places Filterbuy in the top 5% of the 270,321 Trustpilot pages in the Gravity index.
Air Filter Supplier
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Filterbuy best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Filterbuy's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Filterbuy in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
Filterbuy ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Filterbuy runs Meta ads on Facebook, Instagram, Audience Network, Threads, whatsapp, and has advertised on Google since October 2021 (image, text, video).
Save Up to 70% per FilterFilterbuy, Inc.7 Oct 2026video
Save Up to 70% per FilterFilterbuy, Inc.7 Oct 2026video
Save Up to 70% per FilterFilterbuy, Inc.7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026FilterBuy Incorporatedverified
Image ad21 Oct 2026FilterBuy Incorporatedverified
Text ad21 Oct 2026FilterBuy Incorporatedverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Filterbuy influencers
The creators who tag @filterbuy on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @filterbuy on Instagram, led by Rubaina and Rachit Jawa | Couple Travel & Life (84.7k followers, 56.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| RRubaina and Rachit Jawa | Couple Travel & Life@miscgyan · 🇨🇦 CA | Travel tourism exploration Creator | 84.7k | 56.0% | 1 | Tagged @filterbuy |
06 · Competitors according to Gravity
Filterbuy competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Filterbuy among Household Appliance Accessories brands in the United States. The closest is Discount Filters, then McCombs, Voomi Supply, Parts Town Canada, AprilAire, Sylvane.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Discount Filtersdiscountfilters.com | |||||||
| McCombsmccombssupply.com | |||||||
| Voomi Supplyvoomisupply.com | |||||||
| Parts Town Canadapartstown.ca | |||||||
| AprilAireaprilaire.com | |||||||
| Sylvanesylvane.com |
07 · Company
Who is behind Filterbuy?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Filterbuy is a company based in United States, founded in 2013 according to LinkedIn, on a domain registered in September 2004. It employs about 289 people.
- Entity country
- 🇺🇸 United States
- Founded
- 2013, per LinkedIn
- Domain registered
- 1 Sept 2004
- Employees
- 289 on LinkedIn
- Own store
- filterbuy.com
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Filterbuy
What people ask Google about Filterbuy.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Filterbuy a legit company?
According to Gravity by Benchr, Filterbuy is a brand based in the United States: its website has existed since September 2004, its Trustpilot profile is claimed by the brand, it employs 289 people on LinkedIn, it has 54,918 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Filterbuy?
Customers rate Filterbuy 2.3 out of 5 on Trustpilot over 5,947 reviews, 73 of them in the last twelve months: 82% give five stars, 9% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Filterbuy known for?
Filterbuy is a direct-to-consumer brand that sells American-made HVAC and furnace air filters for residential and commercial use, as well as providing HVAC services. Gravity by Benchr classifies it under Household Appliance Accessories. Source: Gravity by Benchr product classification.
Is there a Filterbuy discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Filterbuy advertises on Facebook and Instagram and on Google, where its offers often run. Check filterbuy.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Filterbuy?
Gravity by Benchr records a company based in United States, founded in 2013 according to LinkedIn, on a domain registered in 2004, with 289 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Filterbuy growing?
Yes. Gravity by Benchr estimates about 506,000 visits to filterbuy.com in September 2026, down 19% in a month and up 7% over three months. Filterbuy ranks #5 of 753 Household Appliance Accessories brands in the United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Filterbuy's ad budget?
Gravity by Benchr does not publish a spend figure for Filterbuy on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Household Appliance Accessories brands in the United States?
Among Household Appliance Accessories brands in the United States in the Gravity by Benchr index, Filterbuy ranks #5 of 753 by estimated traffic. Its closest competitors on the same market are Discount Filters, McCombs, Voomi Supply, Parts Town Canada and AprilAire. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Filterbuy.