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  5. Forge & Lumber

Brand page · Jewelry · United Kingdom

Forge & Lumber Top 10% worldwide Top 10% in United Kingdom Top 5% in Jewelry Top 5% in Jewelry in United Kingdom
forgeandlumber.com·🇬🇧 Farnham, United Kingdom· Shopify·Since 2023

Forge & Lumber: 35k visits a month, 95 active Meta ads, Gravity score 565.

Forge & Lumber — Forge & Lumber is a specialized wedding ring maker that creates unique and stunning pieces from unusual materials including wood and metals. In September 2026 forgeandlumber.com drew an estimated 35k visits, down 12% on the month before. It ranks #303 of 6,772 Jewelry brands in United Kingdom and holds a 4.6 Trustpilot rating over 46 reviews.

forgeandlumber.com@forgeandlumber 3.9kTrustpilot 4.6Meta Ad Library 95

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
35k
−12% vs. August 2026
Instagram followers
3.9k
91 posts · @forgeandlumber
Trustpilot
4.6
46 reviews · 22 in 12 months
Meta ads
95
active · on Google since 2024
Products
100%
in stock · 452 collections
Rank in United Kingdom
#303
of 6,772 in Jewelry
LinkedIn
—
Data not available
Earned media value
€23.6
per month, Instagram

Gravity score

565/ 1000 · 9 of 10 indicators rated
Brand Power647
Momentum490
Performance556

Percentiles within 265 peers: Jewelry brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Forge & Lumber is a specialized wedding ring maker that creates unique and stunning pieces from unusual materials including wood and metals.

01 · Traffic

How much traffic Forge & Lumber gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Forge & Lumber drew an estimated 35k visits in September 2026, down 12% on the month before and down 14% over three months.

  • Worldwide#230,980of 4.5m sites · Top 10%
  • In United Kingdom#12,058of 192k sites · Top 10%
  • Jewelry, worldwide#5,440of 132,285 brands · Top 5%
  • Jewelry, United Kingdom#303of 6,772 brands · Top 5%
Monthly visitssource Sept 2026

35k

estimated visits in September

1 mo ▼ −12.0%4 mo ▼ −14.2%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Forge & Lumber.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Forge & Lumber holds 4.6 out of 5 on Trustpilot over 46 reviews, 22 of them in the last twelve months: 96% of customers give five stars and 2% one star. That volume places Forge & Lumber in the top 40% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.

Trustpilotclaimed page · read 21 Oct 2026
4.6TrustScore · 46 reviews · 22 in 12 months
Top 40% review volumeTop 30% rating quality
5 ★96%
4 ★0%
3 ★2%
2 ★0%
1 ★2%

Jewelry Store Jeweler Jewellery Manufacturer Jewelry Designer Jewelry Repair Service

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Forge & Lumber sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Forge & Lumber sells on Shopify, 100% of its catalogue in stock. The best seller is Personalised Ring Engraving Service - Custom Jewelry, at £30.00, followed by The Glen - 6mm and Ring Sizer Tool - US Sizes 2-13 | Accurate Ring Sizing Guide.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Rings58%
Necklaces2%
Earrings2%
Bracelets1%

Share of the catalogue by product family.

Activity mixdominant: Jewelry
Jewelry99%
Jewelry Cleaning & Care1%
Gift Cards0%

The dominant category places Forge & Lumber in its comparison group.

Prices and ratingsstore data
Average rating
4.96 / 5
Rated products
49% of the catalogue
In stock
100%
Upper price quartile
US$555.90
Currency
GBP

05 · Influencers

Who talks about Forge & Lumber.

The creators who tag @forgeandlumber on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @forgeandlumber · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Forge & Lumber competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Forge & Lumber among Jewelry brands in United Kingdom. The closest is Ring-Life, then Carat Diamonds, Flinn And Steel, Dan Rees Jewellery, diamondsbyuk, Sangreal Rings.

CompetitorsJewelry · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Ring-Lifering-life.com
Carat Diamondscaratdiamonds.com
Flinn And Steelflinnandsteel.co.uk
Dan Rees Jewellerydanreesjewellery.com
diamondsbyukdiamondsbyuk.co.uk
Sangreal Ringssangrealrings.com
Competitors Gravity finds for Forge & Lumber. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Forge & Lumber with Ring-Life

07 · Company

The company behind Forge & Lumber.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Forge & Lumber is a company based in Farnham, United Kingdom, on a domain registered in February 2023.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · Farnham
Founded
Data not available
Domain registered
22 Feb 2023
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
forgeandlumber.com · Shopify · GBP
Catalogue
452 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Forge & Lumber

What people ask Google about Forge & Lumber.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Forge & Lumber a legit company?

According to Gravity by Benchr, Forge & Lumber is a brand based in Farnham, United Kingdom: its website has existed since February 2023, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 3,892 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Forge & Lumber reviews: is it worth it?

Customers rate Forge & Lumber 4.6 out of 5 on Trustpilot over 46 reviews, 22 of them in the last twelve months: 96% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Forge & Lumber?

Forge & Lumber is a specialized wedding ring maker that creates unique and stunning pieces from unusual materials including wood and metals. Gravity by Benchr classifies it under Jewelry, with Rings making up 58% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Forge & Lumber prices: how much is it?

Forge & Lumber's best seller, Personalised Ring Engraving Service - Custom Jewelry, sells £30.00 on forgeandlumber.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check forgeandlumber.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Forge & Lumber have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Forge & Lumber advertises on Facebook and Instagram and on Google, where its offers often run. Check forgeandlumber.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Forge & Lumber?

Forge & Lumber sells on its own website, forgeandlumber.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Forge & Lumber?

Gravity by Benchr records a company based in Farnham, United Kingdom, whose domain was registered in 2023. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Forge & Lumber growing?

Not at the moment. Gravity by Benchr estimates about 35,000 visits to forgeandlumber.com in September 2026, down 12% in a month and down 14% over three months. Forge & Lumber ranks #303 of 6,772 Jewelry brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Forge & Lumber use?

Gravity by Benchr identifies forgeandlumber.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since May 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Forge & Lumber's ad budget?

Gravity by Benchr does not publish a spend figure for Forge & Lumber on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Jewelry brands in United Kingdom?

Among Jewelry brands in United Kingdom in the Gravity by Benchr index, Forge & Lumber ranks #303 of 6,772 by estimated traffic. Its closest competitors on the same market are Ring-Life, Carat Diamonds, Flinn And Steel, Dan Rees Jewellery and diamondsbyuk. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Forge & Lumber.