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  5. MSI Boutique Officielle

Brand page · Electronics Accessories · Netherlands

MSI Boutique Officielle Top 5% worldwide Top 5% in Netherlands Top 5% in Electronics Accessories Top 5% in Electronics Accessories in Netherlands
fr-store.msi.com·🇳🇱 Son, Netherlands· Shopify

MSI Boutique Officielle: 81k visits a month, 8 active Meta ads, Gravity score 511.

MSI Boutique Officielle — MSI France is the official online store for MSI products, selling gaming laptops, computer components, and displays. The store offers a range of gaming hardware including PCs, graphics cards, and accessories for gamers and content creators. In September 2026 fr-store.msi.com drew an estimated 81k visits, up 5% on the month before. It ranks #12 of 408 Electronics Accessories brands in Netherlands and holds a 4.0 Trustpilot rating over 862 reviews.

fr-store.msi.com@msigaming_france 233kYouTube 24.7kFacebookLinkedIn 7.3kTrustpilot 4.0Meta Ad Library 8

Updated Traffic Sept 2026Meta ads 13 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
81k
+5% vs. August 2026
Instagram followers
233k
3,757 posts · @msigaming_france
Trustpilot
4.0
862 reviews · 71 in 12 months
Meta ads
8
active
Products
69%
in stock · 326 collections
Rank in France
#12
of 408 in Electronics Accessories
LinkedIn
7.3k
followers · 38 employees
Earned media value
€10.8k
per month, Instagram

Gravity score

511/ 1000 · 10 of 10 indicators rated
Brand Power458
Momentum552
Performance525

Percentiles within 62 peers: Electronics Accessories brands in Netherlands with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

MSI France is the official online store for MSI products, selling gaming laptops, computer components, and displays. The store offers a range of gaming hardware including PCs, graphics cards, and accessories for gamers and content creators.

01 · Traffic

How much traffic MSI Boutique Officielle gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

MSI Boutique Officielle drew an estimated 81k visits in September 2026, up 5% on the month before and up 43% over three months.

  • Worldwide#112,485of 4.5m sites · Top 5%
  • In France#4,188of 166k sites · Top 5%
  • Electronics Accessories, worldwide#2,099of 56,814 brands · Top 5%
  • Electronics Accessories, France#12of 408 brands · Top 5%
Monthly visitssource Sept 2026

81k

estimated visits in September

1 mo ▲ +5.2%4 mo ▲ +42.6%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about MSI Boutique Officielle.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

MSI Boutique Officielle holds 4.0 out of 5 on Trustpilot over 862 reviews, 71 of them in the last twelve months: 68% of customers give five stars and 11% one star. That volume places MSI Boutique Officielle in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40%.

Trustpilotclaimed page · read 21 Oct 2026
4.0TrustScore · 862 reviews · 71 in 12 months
Top 10% review volumeTop 40% rating quality
5 ★68%
4 ★12%
3 ★5%
2 ★4%
1 ★11%

Computer Hardware Manufacturer Computer Store Computer Accessories Store Computer and Accessories Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What MSI Boutique Officielle sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

MSI Boutique Officielle sells on Shopify, 69% of its catalogue in stock. The best seller is MSI MAG 255XF, at €199.90, followed by MSI MAG 272QP QD-OLED X24 and BLIND BOX - Lucky AROUND THE WORLD.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Computer Components36%
Computer Monitors23%
Printed Circuit Boards12%
Laptops5%

Share of the catalogue by product family.

Activity mixdominant: Electronics Accessories
Electronics Accessories43%
Video25%
Computers12%
Circuit Boards & Components12%
Networking2%

The dominant category places MSI Boutique Officielle in its comparison group.

Prices and ratingsstore data
Average rating
4.90 / 5
Rated products
15% of the catalogue
In stock
69%
Upper price quartile
US$895.92
Currency
EUR

05 · Influencers

Who talks about MSI Boutique Officielle.

The creators who tag @msigaming_france on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @msigaming_france on Instagram, led by Jennifer Integlia (87.4k followers, 2.8% engagement).

Influencersaccounts tagging @msigaming_france · Instagram
AccountProfileFollowersEngagementTagsRelationship
JJennifer Integlia@get.switched · 🇬🇧 GBTech gadgets innovation Creator87.4k2.8%2Tagged @msigaming_france
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who MSI Boutique Officielle competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for MSI Boutique Officielle among Electronics Accessories brands in Netherlands. The closest is MSI e-Shop, then MSI, MSI EU Business e-Shop | B2B & Enterprise Solutions, SimXPro, ALOGIC Europe, Trak Racer.

CompetitorsElectronics Accessories · Netherlands · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
MSI e-Shopes-store.msi.com
MSIde-store.msi.com
MSI EU Business e-Shop | B2B & Enterprise Solutionseu-business-store.msi.com
SimXProsimxpro.com
ALOGIC Europeeu.alogic.co
Trak Racertrakracer.eu
Competitors Gravity finds for MSI Boutique Officielle. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare MSI Boutique Officielle with MSI e-Shop

07 · Company

The company behind MSI Boutique Officielle.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

MSI Boutique Officielle is a company based in Son, Netherlands, founded in 1986 according to LinkedIn. It employs about 38 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇳🇱 Netherlands · Son
Founded
1986, per LinkedIn
Domain registered
Data not available
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
38 on LinkedIn · 11-50
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
fr-store.msi.com · Shopify · EUR
Catalogue
326 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about MSI Boutique Officielle

What people ask Google about MSI Boutique Officielle.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is MSI Boutique Officielle legit?

According to Gravity by Benchr, MSI Boutique Officielle is a brand based in Son, Netherlands: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 38 people on LinkedIn, it has 232,892 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about MSI Boutique Officielle?

Customers rate MSI Boutique Officielle 4.0 out of 5 on Trustpilot over 862 reviews, 71 of them in the last twelve months: 68% give five stars, 11% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is MSI Boutique Officielle?

MSI France is the official online store for MSI products, selling gaming laptops, computer components, and displays. The store offers a range of gaming hardware including PCs, graphics cards, and accessories for gamers and content creators. Gravity by Benchr classifies it under Electronics Accessories, with Computer Components making up 36% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does MSI Boutique Officielle cost?

MSI Boutique Officielle's best seller, MSI MAG 255XF, sells €199.90 on fr-store.msi.com. 69% of the catalogue is in stock. Gravity does not track prices daily: check fr-store.msi.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

MSI Boutique Officielle promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: MSI Boutique Officielle advertises on Facebook and Instagram, where its offers often run. Check fr-store.msi.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy MSI Boutique Officielle?

MSI Boutique Officielle sells on its own website, fr-store.msi.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind MSI Boutique Officielle?

Gravity by Benchr records a company based in Son, Netherlands, founded in 1986 according to LinkedIn, with 38 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is MSI Boutique Officielle doing well?

Yes. Gravity by Benchr estimates about 81,000 visits to fr-store.msi.com in September 2026, up 5% in a month and up 43% over three months. MSI Boutique Officielle ranks #12 of 408 Electronics Accessories brands in Netherlands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does MSI Boutique Officielle use?

Gravity by Benchr identifies fr-store.msi.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does MSI Boutique Officielle spend on Meta ads?

Gravity by Benchr does not publish a spend figure for MSI Boutique Officielle on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Electronics Accessories brands in Netherlands?

Among Electronics Accessories brands in Netherlands in the Gravity by Benchr index, MSI Boutique Officielle ranks #12 of 408 by estimated traffic. Its closest competitors on the same market are MSI e-Shop, MSI, MSI EU Business e-Shop | B2B & Enterprise Solutions, SimXPro and ALOGIC Europe. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with MSI Boutique Officielle.