Brand page · Clothing · Canada

Frank And Oak Top 5% worldwide Top 5% in Canada Top 5% in Clothing Top 5% in Clothing in Canada
frankandoak.com·🇨🇦 Montreal, Canada· Shopify·Since 2011

Frank And Oak: 135K visits a month, 18 active Meta ads, Gravity score 529.

Frank And Oak — Frank And Oak is a clothing brand that offers essential clothing designed for better living, focusing on craftsmanship, natural fibers, and dependable essentials. In September 2026 frankandoak.com drew an estimated 135K visits, up 36% on the month before. It ranks #123 of 10,239 Clothing brands in Canada and holds a 1.7 Trustpilot rating over 64 reviews.

frankandoak.com@frankandoak 197KFacebookLinkedIn 33KTrustpilot 1.7Meta Ad Library 18

Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
135K
+36% vs. August 2026
Instagram followers
197K
340 posts · @frankandoak
Trustpilot
1.7
64 reviews
Meta ads
18
active · on Google since 2025
Products
100%
in stock · 24 collections
Rank in Canada
#123
of 10,239 in Clothing
LinkedIn
33K
followers · 84 employees
Earned media value
€39.7k
per month, Instagram

Gravity score

529/ 1000 · 10 of 10 indicators rated
Brand Power525
Momentum457
Performance605

Percentiles within 141 peers: Clothing brands in Canada with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Frank And Oak is a clothing brand that offers essential clothing designed for better living, focusing on craftsmanship, natural fibers, and dependable essentials.

01 · Traffic

How much traffic Frank And Oak gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Frank And Oak drew an estimated 135K visits in September 2026, up 36% on the month before and up 18% over three months.

  • Worldwide#72,624of 4.5M sites · Top 5%
  • In Canada#1,286of 104K sites · Top 5%
  • Clothing, worldwide#6,798of 459,295 brands · Top 5%
  • Clothing, Canada#123of 10,239 brands · Top 5%
Monthly visitssource Sept 2026

135K

estimated visits in September

1 mo ▲ +35.5%4 mo ▲ +18.0%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
?

02 · Reviews

What customers say about Frank And Oak.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Frank And Oak holds 1.7 out of 5 on Trustpilot over 64 reviews: 11% of customers give five stars and 81% one star. That volume places Frank And Oak in the top 40 % of the 270,321 Trustpilot pages in the Gravity index. On Google, Frank And Oak scores 4.5 over 17 reviews.

Trustpilotclaimed page · read 20 Oct 2026
1.7TrustScore · 64 reviews
Top 40% review volume
5 ★11%
4 ★2%
3 ★3%
2 ★3%
1 ★81%

Shopping & Fashion

Google reviewsread 19 Oct 2026
4.517 reviews on the Google business profile
5 ★76%
4 ★0%
3 ★12%
2 ★0%
1 ★12%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Frank And Oak sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Frank And Oak sells on Shopify, 100% of its catalogue in stock. The best seller is JASPER SHIRT - LONG SLEEVE, at CA$75.00, followed by RUGBY POLO and JASPER SHIRT - LONG SLEEVE.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Clothing Tops73%
Pants12%
Outerwear5%
Activewear5%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing100%

The dominant category places Frank And Oak in its comparison group.

Prices and ratingsstore data
Average rating
4.56 / 5
Rated products
48% of the catalogue
In stock
100%
Upper price quartile
US$85.55
Currency
CAD

05 · Influencers

Who talks about Frank And Oak.

The creators who tag @frankandoak on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @frankandoak on Instagram, led by Maud Poulin (60.4K followers, 1.7% engagement).

Influencersaccounts tagging @frankandoak · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMaud Poulin@maudpoulin · 🇨🇦 CAParenting family Creator60.4K1.7%2Tagged @frankandoak
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Frank And Oak competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Frank And Oak among Clothing brands in Canada. The closest is Everlane, then Mott & Bow, Sepiia, Sans, ISTO., Pool House New York.

CompetitorsClothing · Canada · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Everlaneeverlane.com
Mott & Bowmottandbow.com
Sepiiasepiia.com
Sanssans.nl
ISTO.isto.pt
Pool House New Yorkpoolhousenewyork.com
Competitors Gravity finds for Frank And Oak. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Frank And Oak with Everlane

07 · Company

The company behind Frank And Oak.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Frank And Oak is a company based in Montreal, Canada, founded in 2012 according to LinkedIn, on a domain registered in December 2011. It employs about 84 people, is listed at m_and_a stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇨🇦 Canada · Montreal
Founded
2012, per LinkedIn
Domain registered
14 Dec 2011
Share capital
Data not available
Status
was_acquired
President
Data not available
Activity code
Data not available
Employees
84 on LinkedIn · 2-10
FundingGravity index, Nov 2026
Funding stage
M and a · last deal: series unknown
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
frankandoak.com · Shopify · CAD
Catalogue
24 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Frank And Oak

What people ask Google about Frank And Oak.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Frank And Oak legit or a scam?

According to Gravity by Benchr, Frank And Oak is a brand based in Montreal, Canada: its website has existed since December 2011, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 84 people on LinkedIn, it has 197,387 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Frank And Oak?

Customers rate Frank And Oak 1.7 out of 5 on Trustpilot over 64 reviews: 11% give five stars, 81% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. On Google, Frank And Oak scores 4.5 over 17 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Frank And Oak known for?

Frank And Oak is a clothing brand that offers essential clothing designed for better living, focusing on craftsmanship, natural fibers, and dependable essentials. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 73% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Frank And Oak expensive?

Frank And Oak's best seller, JASPER SHIRT - LONG SLEEVE, sells CA$75.00 on frankandoak.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check frankandoak.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Frank And Oak promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Frank And Oak advertises on Facebook and Instagram and on Google, where its offers often run. Check frankandoak.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Frank And Oak?

Frank And Oak sells on its own website, frankandoak.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Frank And Oak?

Gravity by Benchr records a company based in Montreal, Canada, founded in 2012 according to LinkedIn, on a domain registered in 2011, with 84 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Frank And Oak doing well?

Yes. Gravity by Benchr estimates about 135,400 visits to frankandoak.com in September 2026, up 36% in a month and up 18% over three months. Frank And Oak ranks #123 of 10,239 Clothing brands in Canada in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Frank And Oak use?

Gravity by Benchr identifies frankandoak.com as a Shopify store (standard plan, not Shopify Plus), selling in CAD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since January 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Frank And Oak's ad budget?

Gravity by Benchr does not publish a spend figure for Frank And Oak on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in Canada?

Among Clothing brands in Canada in the Gravity by Benchr index, Frank And Oak ranks #123 of 10,239 by estimated traffic. Its closest competitors on the same market are Everlane, Mott & Bow, Sepiia, Sans, ISTO.. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Frank And Oak.