Brand page · Personal Care · United States
Fresh: 263K visits a month, 98 active Meta ads, Gravity score 505.
Fresh — Fresh is a beauty brand that offers skincare, lip care, bodycare, and fragrance products. The brand combines nature and modern science to deliver results-oriented products for skin care. In September 2026 fresh.com drew an estimated 263K visits, up 4% on the month before. It ranks #311 of 33,626 Personal Care brands in United States and holds a 1.5 Trustpilot rating over 73 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 792 peers: Personal Care brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Fresh is a beauty brand that offers skincare, lip care, bodycare, and fragrance products. The brand combines nature and modern science to deliver results-oriented products for skin care.
01 · Traffic
How much traffic Fresh gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Fresh drew an estimated 263K visits in September 2026, up 4% on the month before and down 13% over three months.
- Worldwide#41,657of 4.5M sites · Top 1%
- In United States#13,575of 1.2M sites · Top 5%
- Personal Care, worldwide#1,822of 215,119 brands · Top 1%
- Personal Care, United States#311of 33,626 brands · Top 1%
263K
estimated visits in September
1 mo ▲ +4.3%4 mo ▼ −13.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Fresh.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Fresh holds 1.5 out of 5 on Trustpilot over 73 reviews, 10 of them in the last twelve months: 11% of customers give five stars and 81% one star. That volume places Fresh in the top 40 % of the 270,321 Trustpilot pages in the Gravity index.
Cosmetics Store Health and Beauty Shop Perfume Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Fresh sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Fresh's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Fresh in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Fresh is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Fresh runs Meta ads on Facebook, Instagram, Threads, whatsapp, and has advertised on Google since August 2022 (image, text, video).
25% off everythingFresh5 Oct 2026image
25% off everythingFresh3 Oct 2026image
Double-cleansed with @freshbeauty and my skin feels like mine again 🤍 #ad #freshFresh3 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026FRESH INC.verified
Text ad21 Oct 2026FRESH INC.verified
Text ad21 Oct 2026FRESH INC.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Fresh.
The creators who tag @freshbeauty on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @freshbeauty on Instagram, led by Anne Marie Kortright Martinez (46.5K followers, 0.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AAnne Marie Kortright Martinez@annemkortright · 🇺🇸 US | Fashion style luxury Creator | 46.5K | 0.4% | 3 | Tagged @freshbeauty |
06 · Competitors according to Gravity
Who Fresh competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Fresh among Personal Care brands in United States. The closest is The Body Shop, then Origins, Glow Recipe, philosophy, Glossier, Farmacy Beauty.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| The Body Shopthebodyshop.com | |||||||
| Originsorigins.com | |||||||
| Glow Recipeglowrecipe.com | |||||||
| philosophyphilosophy.com | |||||||
| Glossierglossier.com | |||||||
| Farmacy Beautyfarmacybeauty.com |
07 · Company
The company behind Fresh.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Fresh is a company based in United States, founded in 1991 according to LinkedIn, on a domain registered in July 1994. It employs about 5,196 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States
- Founded
- 1991, per LinkedIn
- Domain registered
- 18 Jul 1994
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 5,196 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- fresh.com · Salesforce_commerce
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Fresh
What people ask Google about Fresh.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Fresh legit?
According to Gravity by Benchr, Fresh is a brand based in United States: its website has existed since July 1994, its Trustpilot profile is claimed by the brand, it sells on a Salesforce_commerce store, it employs 5,196 people on LinkedIn, it has 1,019,228 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Fresh reviews: is it worth it?
Customers rate Fresh 1.5 out of 5 on Trustpilot over 73 reviews, 10 of them in the last twelve months: 11% give five stars, 81% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Fresh?
Fresh is a beauty brand that offers skincare, lip care, bodycare, and fragrance products. The brand combines nature and modern science to deliver results-oriented products for skin care. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.
Does Fresh have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Fresh advertises on Facebook and Instagram and on Google, where its offers often run. Check fresh.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Fresh?
Fresh sells on its own website, fresh.com, a Salesforce_commerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Fresh?
Gravity by Benchr records a company based in United States, founded in 1991 according to LinkedIn, on a domain registered in 1994, with 5,196 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Fresh growing?
Not at the moment. Gravity by Benchr estimates about 263,200 visits to fresh.com in September 2026, up 4% in a month and down 13% over three months. Fresh ranks #311 of 33,626 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Fresh use?
Gravity by Benchr identifies fresh.com as a Salesforce_commerce store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Fresh's ad budget?
Gravity by Benchr does not publish a spend figure for Fresh on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in United States?
Among Personal Care brands in United States in the Gravity by Benchr index, Fresh ranks #311 of 33,626 by estimated traffic. Its closest competitors on the same market are The Body Shop, Origins, Glow Recipe, philosophy, Glossier. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Fresh.