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  5. Gabba

Brand page · Clothing · Denmark

Gabba Top 10% worldwide Top 10% in Denmark Top 10% in Clothing Top 10% in Clothing in Denmark
gabba.com·🇩🇰 Kolding, Denmark· Shopify·Since 1999

Gabba: 32.6k visits a month, 29 active Meta ads, Gravity score 540.

Gabba — Gabba is a Danish brand that sells men's clothing, specializing in denim and apparel since 1983. The brand offers a range of products including jeans, pants, shirts, t-shirts, overshirts, sweatshirts, knitwear, jackets, and accessories. In September 2026 gabba.com drew an estimated 32.6k visits, down 17% on the month before. It ranks #417 of 7,326 Clothing brands in Denmark and holds a 4.1 Trustpilot rating over 450 reviews.

gabba.com@gabba.original 20.5kFacebookLinkedIn 3.4kTrustpilot 4.1Meta Ad Library 29

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
32.6k
−17% vs. August 2026
Instagram followers
20.5k
159 posts · @gabba.original
Trustpilot
4.1
450 reviews · 24 in 12 months
Meta ads
29
active · on Google since 2021
Products
100%
in stock · 122 collections
Rank in Germany
#417
of 7,326 in Clothing
LinkedIn
3.4k
followers · 32 employees
Earned media value
€4.5k
per month, Instagram

Gravity score

540/ 1000 · 10 of 10 indicators rated
Brand Power676
Momentum336
Performance606

Percentiles within 152 peers: Clothing brands in Denmark with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Gabba is a Danish brand that sells men's clothing, specializing in denim and apparel since 1983. The brand offers a range of products including jeans, pants, shirts, t-shirts, overshirts, sweatshirts, knitwear, jackets, and accessories.

01 · Traffic

How much traffic Gabba gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Gabba drew an estimated 32.6k visits in September 2026, down 17% on the month before and down 39% over three months.

  • Worldwide#245,095of 4.5m sites · Top 10%
  • In Germany#10,759of 184k sites · Top 10%
  • Clothing, worldwide#23,292of 459,295 brands · Top 10%
  • Clothing, Germany#417of 7,326 brands · Top 10%
Monthly visitssource Sept 2026

32.6k

estimated visits in September

1 mo ▼ −17.0%4 mo ▼ −38.9%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Gabba.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Gabba holds 4.1 out of 5 on Trustpilot over 450 reviews, 24 of them in the last twelve months: 85% of customers give five stars and 6% one star. That volume places Gabba in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40%.

Trustpilotclaimed page · read 20 Oct 2026
4.1TrustScore · 450 reviews · 24 in 12 months
Top 20% review volumeTop 40% rating quality
5 ★85%
4 ★5%
3 ★2%
2 ★2%
1 ★6%
Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Gabba sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gabba sells on Shopify, 100% of its catalogue in stock. The best seller is Pisa K3280 Dale Pants - Black, at DKK 899.00, followed by Pisa Small Dot - Navy and GABpaul K3280 Dale Chino - Navy.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Pants47%
Clothing Tops40%
Outerwear6%
Hats2%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing97%
Clothing Accessories3%

The dominant category places Gabba in its comparison group.

Prices and ratingsstore data
Average rating
5.00 / 5
Rated products
2% of the catalogue
In stock
100%
Upper price quartile
US$149.69
Currency
DKK

05 · Influencers

Who talks about Gabba.

The creators who tag @gabba.original on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @gabba.original · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Gabba competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Gabba among Clothing brands in Denmark. The closest is Shaping New Tomorrow, then Shaping New Tomorrow, Shaping New Tomorrow, SHAPING NEW TOMORROW NORWAY, Won Hundred Online Store, Shaping New Tomorrow.

CompetitorsClothing · Denmark · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Shaping New Tomorrowshapingnewtomorrow.com
Shaping New Tomorrowshapingnewtomorrow.de
Shaping New Tomorrowshapingnewtomorrow.se
SHAPING NEW TOMORROW NORWAYshapingnewtomorrow.no
Won Hundred Online Storewonhundred.com
Shaping New Tomorrowshapingnewtomorrow.dk
Competitors Gravity finds for Gabba. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Gabba with Shaping New Tomorrow

07 · Company

The company behind Gabba.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Gabba is a company based in Kolding, Denmark, founded in 1983 according to LinkedIn, on a domain registered in February 1999. It employs about 32 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇩🇰 Denmark · Kolding
Founded
1983, per LinkedIn
Domain registered
6 Feb 1999
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
32 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
gabba.com · Shopify · EUR
Catalogue
122 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Gabba

What people ask Google about Gabba.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Gabba legit or a scam?

According to Gravity by Benchr, Gabba is a brand based in Kolding, Denmark: its website has existed since February 1999, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 32 people on LinkedIn, it has 20,518 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Gabba reviews

Customers rate Gabba 4.1 out of 5 on Trustpilot over 450 reviews, 24 of them in the last twelve months: 85% give five stars, 6% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Gabba known for?

Gabba is a Danish brand that sells men's clothing, specializing in denim and apparel since 1983. The brand offers a range of products including jeans, pants, shirts, t-shirts, overshirts, sweatshirts, knitwear, jackets, and accessories. Gravity by Benchr classifies it under Clothing, with Pants making up 47% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Gabba cost?

Gabba's best seller, Pisa K3280 Dale Pants - Black, sells DKK 899.00 on gabba.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check gabba.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Gabba promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Gabba advertises on Facebook and Instagram and on Google, where its offers often run. Check gabba.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Gabba?

Gabba sells on its own website, gabba.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Gabba?

Gravity by Benchr records a company based in Kolding, Denmark, founded in 1983 according to LinkedIn, on a domain registered in 1999, with 32 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Gabba doing well?

Not at the moment. Gravity by Benchr estimates about 32,600 visits to gabba.com in September 2026, down 17% in a month and down 39% over three months. Gabba ranks #417 of 7,326 Clothing brands in Denmark in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Gabba use?

Gravity by Benchr identifies gabba.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since December 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Gabba spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Gabba on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in Denmark?

Among Clothing brands in Denmark in the Gravity by Benchr index, Gabba ranks #417 of 7,326 by estimated traffic. Its closest competitors on the same market are Shaping New Tomorrow, Shaping New Tomorrow, Shaping New Tomorrow, SHAPING NEW TOMORROW NORWAY and Won Hundred Online Store. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Gabba.