Brand page · Clothing · Denmark

Shaping New Tomorrow Top 5% worldwide Top 5% in Denmark Top 5% in Clothing Top 5% in Clothing in Denmark
shapingnewtomorrow.dk·🇩🇰 Østre Havn, Denmark· Shopify·Since 2017

Shaping New Tomorrow: 165K visits a month, 78 active Meta ads, Gravity score 555.

Shaping New Tomorrow — Shaping New Tomorrow is a Danish clothing brand that sells timeless essentials for men and women, focusing on comfortable and stylish everyday wear. In September 2026 shapingnewtomorrow.dk drew an estimated 165K visits, up 1% on the month before. It ranks #48 of 1,522 Clothing brands in Denmark and holds a 4.7 Trustpilot rating over 17,527 reviews.

shapingnewtomorrow.dk@shapingnewtomorrow 131KYouTube 1.5KFacebookLinkedIn 20KTrustpilot 4.7Meta Ad Library 78

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
165K
+1% vs. August 2026
Instagram followers
131K
1,462 posts · @shapingnewtomorrow
Trustpilot
4.7
17,527 reviews · 1,553 in 12 months
Meta ads
78
active · on Google since 2023
Products
95%
in stock · 535 collections
Rank in Denmark
#48
of 1,522 in Clothing
LinkedIn
20K
followers · 149 employees
Earned media value
€149.1k
per month, Instagram

Gravity score

555/ 1000 · 9 of 10 indicators rated
Brand Power648
Momentum459
Performance558

Percentiles within 70 peers: Clothing brands in Denmark with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Shaping New Tomorrow is a Danish clothing brand that sells timeless essentials for men and women, focusing on comfortable and stylish everyday wear.

01 · Traffic

How much traffic Shaping New Tomorrow gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Shaping New Tomorrow drew an estimated 165K visits in September 2026, up 1% on the month before and down 22% over three months.

  • Worldwide#61,563of 4.5M sites · Top 5%
  • In Denmark#261of 21.4K sites · Top 5%
  • Clothing, worldwide#5,674of 459,295 brands · Top 5%
  • Clothing, Denmark#48of 1,522 brands · Top 5%
Monthly visitssource Sept 2026

165K

estimated visits in September

1 mo ▲ +0.6%4 mo ▼ −22.2%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Shaping New Tomorrow.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Shaping New Tomorrow holds 4.7 out of 5 on Trustpilot over 17,527 reviews, 1,553 of them in the last twelve months: 90% of customers give five stars and 2% one star. That volume places Shaping New Tomorrow in the top 1 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10 %.

Trustpilotclaimed page · read 21 Oct 2026
4.7TrustScore · 17,527 reviews · 1,553 in 12 months
Top 1% review volumeTop 10% rating quality
5 ★90%
4 ★5%
3 ★2%
2 ★1%
1 ★2%

T-Shirt Store Men's Clothing Store Youth Clothing Store Women's Clothing Store Outerwear Store Jeans Shop

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Shaping New Tomorrow sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Shaping New Tomorrow sells on Shopify, 95% of its catalogue in stock. The best seller is 2-Pack Ativo Boxers Black, at DKK 349.00, followed by Classic Shirt White Slim and E-mail Gavekort.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Gift Cards0%
Clothing0%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing97%
Clothing Accessories2%
Shoes1%
Gift Cards0%
Linens & Bedding0%

The dominant category places Shaping New Tomorrow in its comparison group.

Prices and ratingsstore data
Average rating
4.54 / 5
Rated products
73% of the catalogue
In stock
95%
Upper price quartile
US$179.66
Currency
DKK

05 · Influencers

Who talks about Shaping New Tomorrow.

The creators who tag @shapingnewtomorrow on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @shapingnewtomorrow on Instagram, led by Zabato Bebe (33.4K followers, 1.4% engagement).

Influencersaccounts tagging @shapingnewtomorrow · Instagram
AccountProfileFollowersEngagementTagsRelationship
ZZabato Bebe@zabatobebe · 🇦🇹 ATTravel tourism exploration Creator33.4K1.4%8Tagged @shapingnewtomorrow
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Shaping New Tomorrow competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Shaping New Tomorrow among Clothing brands in Denmark. The closest is EXECUTIVE, then my day, Unison Label, The Normal Brand, Andamen, Frank And Oak.

CompetitorsClothing · Denmark · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
EXECUTIVEexecutive.co.id
my daymy-day.shop
Unison Labelunisonlabel.com
The Normal Brandthenormalbrand.com
Andamenandamen.com
Frank And Oakfrankandoak.com
Competitors Gravity finds for Shaping New Tomorrow. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Shaping New Tomorrow with EXECUTIVE

07 · Company

The company behind Shaping New Tomorrow.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Shaping New Tomorrow is a company based in Østre Havn, Denmark, founded in 2015 according to LinkedIn, on a domain registered in November 2017. It employs about 149 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇩🇰 Denmark · Østre Havn
Founded
2015, per LinkedIn
Domain registered
20 Nov 2017
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
149 on LinkedIn · 51-200
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
shapingnewtomorrow.dk · Shopify · DKK
Catalogue
535 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Shaping New Tomorrow

What people ask Google about Shaping New Tomorrow.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Shaping New Tomorrow a legit company?

According to Gravity by Benchr, Shaping New Tomorrow is a brand based in Østre Havn, Denmark: its website has existed since November 2017, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 149 people on LinkedIn, it has 130,802 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Shaping New Tomorrow?

Customers rate Shaping New Tomorrow 4.7 out of 5 on Trustpilot over 17,527 reviews, 1,553 of them in the last twelve months: 90% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 1 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Shaping New Tomorrow sell?

Shaping New Tomorrow is a Danish clothing brand that sells timeless essentials for men and women, focusing on comfortable and stylish everyday wear. Gravity by Benchr classifies it under Clothing, with Gift Cards making up 0% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Shaping New Tomorrow cost?

Shaping New Tomorrow's best seller, 2-Pack Ativo Boxers Black, sells DKK 349.00 on shapingnewtomorrow.dk. 95% of the catalogue is in stock. Gravity does not track prices daily: check shapingnewtomorrow.dk before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Shaping New Tomorrow have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Shaping New Tomorrow advertises on Facebook and Instagram and on Google, where its offers often run. Check shapingnewtomorrow.dk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Shaping New Tomorrow?

Shaping New Tomorrow sells on its own website, shapingnewtomorrow.dk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Shaping New Tomorrow?

Gravity by Benchr records a company based in Østre Havn, Denmark, founded in 2015 according to LinkedIn, on a domain registered in 2017, with 149 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Shaping New Tomorrow doing well?

Not at the moment. Gravity by Benchr estimates about 164,800 visits to shapingnewtomorrow.dk in September 2026, up 1% in a month and down 22% over three months. Shaping New Tomorrow ranks #48 of 1,522 Clothing brands in Denmark in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Shaping New Tomorrow use?

Gravity by Benchr identifies shapingnewtomorrow.dk as a Shopify store (standard plan, not Shopify Plus), selling in DKK. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since September 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Shaping New Tomorrow spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Shaping New Tomorrow on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in Denmark?

Among Clothing brands in Denmark in the Gravity by Benchr index, Shaping New Tomorrow ranks #48 of 1,522 by estimated traffic. Its closest competitors on the same market are EXECUTIVE, my day, Unison Label, The Normal Brand, Andamen. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Shaping New Tomorrow.