Brand page · Clothing · France
Gerard Darel: 538k visits a month, 388 active Meta ads.
Gerard Darel — Gerard Darel is a French ready-to-wear brand that creates simple, chic, and ultra-feminine fashion inspired by iconic figures like Jackie Kennedy and Marilyn Monroe. In September 2026 gerarddarel.com drew an estimated 538k visits, up 48% on the month before. It ranks #10 of 5,763 Clothing brands in France and holds a 2.7 Trustpilot rating over 403 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
Gerard Darel is a French ready-to-wear brand that creates simple, chic, and ultra-feminine fashion inspired by iconic figures like Jackie Kennedy and Marilyn Monroe.
01 · Traffic
How much traffic Gerard Darel gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Gerard Darel drew an estimated 538k visits in September 2026, up 48% on the month before and up 60% over three months.
- Worldwide#23,454of 4.5m sites · Top 1%
- In France#878of 166k sites · Top 1%
- Clothing, worldwide#1,912of 459,295 brands · Top 1%
- Clothing, France#10of 5,763 brands · Top 1%
538k
estimated visits in September
1 mo ▲ +48.3%4 mo ▲ +60.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Gerard Darel.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Gerard Darel holds 2.7 out of 5 on Trustpilot over 403 reviews, 93 of them in the last twelve months: 33% of customers give five stars and 57% one star. That volume places Gerard Darel in the top 20% of the 270,321 Trustpilot pages in the Gravity index.
Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Gerard Darel sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gerard Darel sells on Shopify, 97% of its catalogue in stock. The best seller is Sac à main en cuir - 24H, at €365.00, followed by Sac à main en cuir - 24H and Sac à main en cuir grainé intérieur métallisé - 24H.
#1Sac à main en cuir - 24HGerard Darel€365.00In stock
#2Sac à main en cuir - 24HGerard Darel€365.00In stock
#3Sac à main en cuir grainé intérieur métallisé - 24HGerard Darel€375.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Gerard Darel in its comparison group.
- Average rating
- 4.76 / 5
- Rated products
- 9% of the catalogue
- In stock
- 97%
- Upper price quartile
- US$375.21
- Currency
- EUR
04 · Ads
What Gerard Darel is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Gerard Darel runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since December 2023 (image, text, video).
Collection Automne hiver 2026Gerard Darel7 Oct 2026video
Collection Automne hiver 2026Gerard Darel7 Oct 2026video
New In | Gerard DarelGerard Darel7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026ON LINE SASverified
Text ad20 Oct 2026ON LINE SASverified
Text ad20 Oct 2026ON LINE SASverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Gerard Darel.
The creators who tag @gerarddarel on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @gerarddarel on Instagram, led by Rue Madame (30k followers, 0.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| RRue Madame@ruemadameworld · 🇫🇷 FR | Fashion style luxury Creator | 30k | 0.1% | 4 | Tagged @gerarddarel |
06 · Competitors according to Gravity
Who Gerard Darel competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Gerard Darel among Clothing brands in France. The closest is Soeur, then zadig-et-voltaire.com, fr.claudiepierlot.com, Petite Mendigote, fashion.mugler.com, Karl Lagerfeld Paris.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Soeursoeur.fr | |||||||
| zadig-et-voltaire.comzadig-et-voltaire.com | |||||||
| fr.claudiepierlot.comfr.claudiepierlot.com | |||||||
| Petite Mendigotepetitemendigote.com | |||||||
| fashion.mugler.comfashion.mugler.com | |||||||
| Karl Lagerfeld Pariskarllagerfeldparis.com |
07 · Company
The company behind Gerard Darel.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Gerard Darel is a company based in France, founded in 1971 according to LinkedIn, on a domain registered in November 1997. It employs about 640 people and is listed at m_and_a stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇫🇷 France
- Founded
- 1971, per LinkedIn
- Domain registered
- 17 Nov 1997
- Share capital
- Data not available
- Status
- was_acquired
- President
- Data not available
- Activity code
- Data not available
- Employees
- 640 on LinkedIn
- Funding stage
- M and a
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- gerarddarel.com · Shopify · EUR
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Gerard Darel
What people ask Google about Gerard Darel.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Gerard Darel a legit company?
According to Gravity by Benchr, Gerard Darel is a brand based in France: its website has existed since November 1997, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 640 people on LinkedIn, it has 682,026 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Gerard Darel reviews: is it worth it?
Customers rate Gerard Darel 2.7 out of 5 on Trustpilot over 403 reviews, 93 of them in the last twelve months: 33% give five stars, 57% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Gerard Darel sell?
Gerard Darel is a French ready-to-wear brand that creates simple, chic, and ultra-feminine fashion inspired by iconic figures like Jackie Kennedy and Marilyn Monroe. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 8% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Gerard Darel cost?
Gerard Darel's best seller, Sac à main en cuir - 24H, sells €365.00 on gerarddarel.com. 97% of the catalogue is in stock. Gravity does not track prices daily: check gerarddarel.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Gerard Darel promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Gerard Darel advertises on Facebook and Instagram and on Google, where its offers often run. Check gerarddarel.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Gerard Darel?
Gerard Darel sells on its own website, gerarddarel.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who is behind Gerard Darel?
Gravity by Benchr records a company based in France, founded in 1971 according to LinkedIn, on a domain registered in 1997, with 640 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Gerard Darel growing?
Yes. Gravity by Benchr estimates about 538,200 visits to gerarddarel.com in September 2026, up 48% in a month and up 60% over three months. Gerard Darel ranks #10 of 5,763 Clothing brands in France in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Gerard Darel use?
Gravity by Benchr identifies gerarddarel.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since December 2023. Source: Gravity by Benchr platform and advertising records.
What is Gerard Darel's ad budget?
Gravity by Benchr does not publish a spend figure for Gerard Darel on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in France?
Among Clothing brands in France in the Gravity by Benchr index, Gerard Darel ranks #10 of 5,763 by estimated traffic. Its closest competitors on the same market are Soeur, zadig-et-voltaire.com, fr.claudiepierlot.com, Petite Mendigote and fashion.mugler.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Gerard Darel.