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  5. Glasshouse Fragrances

Brand page · Decor · Australia

Glasshouse Fragrances Top 5% worldwide Top 5% in Australia Top 5% in Decor Top 5% in Decor in Australia
glasshousefragrances.com·🇦🇺 Sydney, Australia· Shopify·Since 2009

Glasshouse Fragrances traffic, ads & competitors 72.8k visits a month, 146 active Meta ads, Gravity score 592.

Glasshouse Fragrances — Glasshouse Fragrances Australia is a luxury fragrance house that creates complex, layered fine fragrances in many forms including candles, diffusers, gift sets, eau de parfum, and bath & body products. In September 2026 glasshousefragrances.com drew an estimated 72.8k visits, down 12% on the month before. It ranks #84 of 6,489 Decor brands in Australia.

glasshousefragrances.com@glasshousefragrances 159kLinkedIn 7.4kTrustpilot 3.2Meta Ad Library 146

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
72.8k
−12% vs. August 2026
Instagram followers
159k
2,022 posts · @glasshousefragrances
Trustpilot
3.2
1 review
Meta ads
146
active · on Google since 2022
Products
50%
in stock · 150 collections
Rank in Australia
#84
of 6,489 in Decor
LinkedIn
7.4k
followers · 79 employees
Earned media value
—
Data not available

Gravity score

592/ 1000 · 8 of 10 indicators rated
Brand Power477
Momentum417
Performance883

Percentiles within 173 peers: Decor brands in Australia with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Glasshouse Fragrances Australia is a luxury fragrance house that creates complex, layered fine fragrances in many forms including candles, diffusers, gift sets, eau de parfum, and bath & body products.

01 · Traffic

Glasshouse Fragrances website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Glasshouse Fragrances drew an estimated 72.8k visits in September 2026, down 12% on the month before and down 36% over three months.

  • Worldwide#123,183of 4.5m sites · Top 5%
  • In Australia#2,854of 105k sites · Top 5%
  • Decor, worldwide#2,403of 185,686 brands · Top 5%
  • Decor, Australia#84of 6,489 brands · Top 5%
Monthly visitssource Sept 2026

72.8k

estimated visits in September

1 mo ▼ −12.4%4 mo ▼ −35.8%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Glasshouse Fragrances reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Glasshouse Fragrances holds 3.2 out of 5 on Trustpilot over 1 review: 0% of customers give five stars and 100% one star.

Trustpilotread 21 Oct 2026
3.2TrustScore · 1 review
5 ★0%
4 ★0%
3 ★0%
2 ★0%
1 ★100%

Flavours, Fragrances and Aroma Supplier Cosmetics and Perfumes Supplier Perfume Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Glasshouse Fragrances best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Glasshouse Fragrances sells on Shopify, 50% of its catalogue in stock. The best seller is A Tahaa Affair, at A$54.95, followed by Car Diffuser and Kyoto in Bloom.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Home Fragrances30%
Cosmetics23%
Home Fragrance Accessories11%
Vehicle Maintenance, Care & Decor2%

Share of the catalogue by product family.

Activity mixdominant: Decor
Decor56%
Personal Care34%
Vehicle Parts & Accessories3%
Food Items2%
Party & Celebration1%

The dominant category places Glasshouse Fragrances in its comparison group.

Prices and ratingsstore data
Average rating
4.51 / 5
Rated products
50% of the catalogue
In stock
50%
Upper price quartile
US$38.32
Currency
AUD

05 · Influencers

Glasshouse Fragrances influencers

The creators who tag @glasshousefragrances on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @glasshousefragrances on Instagram, led by The Decor Room (15.6k followers, 0.1% engagement).

Influencersaccounts tagging @glasshousefragrances · Instagram
AccountProfileFollowersEngagementTagsRelationship
TThe Decor Room@thedecorroomnz · 🇳🇿 NZDecoration garden diy Creator15.6k0.1%2Tagged @glasshousefragrances
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Glasshouse Fragrances competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Glasshouse Fragrances among Decor brands in Australia. The closest is ECOYA, then Peppermint Grove, DUX Collection Sydney, Celia Loves, Apothecary by Justin, waxobsession.com.au.

CompetitorsDecor · Australia · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
ECOYAecoya.com.au
Peppermint Grovepeppermintgrovefragrances.com
DUX Collection Sydneyduxcollection.com
Celia Lovescelialoves.com.au
Apothecary by Justinapothecarybyjustin.au
waxobsession.com.auwaxobsession.com.au
Competitors Gravity finds for Glasshouse Fragrances. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Glasshouse Fragrances with ECOYA

07 · Company

Who is behind Glasshouse Fragrances?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Glasshouse Fragrances is a company based in Sydney, Australia, founded in 2005 according to LinkedIn, on a domain registered in April 2009. It employs about 79 people.

Legal entityGravity index, Nov 2026
Entity country
🇦🇺 Australia · Sydney
Founded
2005, per LinkedIn
Domain registered
18 Apr 2009
Status
Operating
Employees
79 on LinkedIn
DistributionGravity index, Nov 2026
Own store
glasshousefragrances.com · Shopify · AUD
Catalogue
150 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Glasshouse Fragrances

What people ask Google about Glasshouse Fragrances.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Glasshouse Fragrances legit or a scam?

According to Gravity by Benchr, Glasshouse Fragrances is a brand based in Sydney, Australia: its website has existed since April 2009, it sells on a Shopify store, it employs 79 people on LinkedIn, it has 158,501 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is Glasshouse Fragrances known for?

Glasshouse Fragrances Australia is a luxury fragrance house that creates complex, layered fine fragrances in many forms including candles, diffusers, gift sets, eau de parfum, and bath & body products. Gravity by Benchr classifies it under Decor, with Home Fragrances making up 30% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Glasshouse Fragrances expensive?

Glasshouse Fragrances' best seller, A Tahaa Affair, sells A$54.95 on glasshousefragrances.com. 50% of the catalogue is in stock. Gravity does not track prices daily: check glasshousefragrances.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Glasshouse Fragrances promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Glasshouse Fragrances advertises on Facebook and Instagram and on Google, where its offers often run. Check glasshousefragrances.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Glasshouse Fragrances?

Glasshouse Fragrances sells on its own website, glasshousefragrances.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Glasshouse Fragrances?

Gravity by Benchr records a company based in Sydney, Australia, founded in 2005 according to LinkedIn, on a domain registered in 2009, with 79 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Glasshouse Fragrances doing well?

Not at the moment. Gravity by Benchr estimates about 72,800 visits to glasshousefragrances.com in September 2026, down 12% in a month and down 36% over three months. Glasshouse Fragrances ranks #84 of 6,489 Decor brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Glasshouse Fragrances use?

Gravity by Benchr identifies glasshousefragrances.com as a Shopify store (standard plan, not Shopify Plus), selling in AUD. It advertises through Meta and on Google since November 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Glasshouse Fragrances spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Glasshouse Fragrances on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Decor brands in Australia?

Among Decor brands in Australia in the Gravity by Benchr index, Glasshouse Fragrances ranks #84 of 6,489 by estimated traffic. Its closest competitors on the same market are ECOYA, Peppermint Grove, DUX Collection Sydney, Celia Loves and Apothecary by Justin. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Glasshouse Fragrances.