- Gravity
- Rankings
- Health & Beauty
- Personal Care
- Glitterbels
Brand page · Personal Care · United Kingdom
Glitterbels traffic, ads & competitors 79k visits a month, 158 active Meta ads, Gravity score 629.
Glitterbels — Glitterbels is a professional nail brand that sells acrylics, gels, and cutting-edge accessories for nail salons and care experts. In September 2026 glitterbels.com drew an estimated 79k visits, down 41% on the month before. It ranks #235 of 8,226 Personal Care brands in the United Kingdom and holds a 4.8 Trustpilot rating over 1,353 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 412 peers: Personal Care brands in the United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Glitterbels is a professional nail brand that sells acrylics, gels, and cutting-edge accessories for nail salons and care experts.
01 · Traffic
Glitterbels website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Glitterbels drew an estimated 79k visits in September 2026, down 41% on the month before and down 32% over three months.
- Worldwide#114,875of 4.5m sites · Top 5%
- In United Kingdom#5,991of 192k sites · Top 5%
- Personal Care, worldwide#5,689of 215,119 brands · Top 5%
- Personal Care, United Kingdom#235of 8,226 brands · Top 5%
79k
estimated visits in September
1 mo ▼ −40.9%4 mo ▼ −31.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Glitterbels reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Glitterbels holds 4.8 out of 5 on Trustpilot over 1,353 reviews, 181 of them in the last twelve months: 93% of customers give five stars and 2% one star. That volume places Glitterbels in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 5%.
Beauty Product Supplier
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Glitterbels best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Glitterbels sells on Shopify, 78% of its catalogue in stock. The best seller is Glitterbels Hema Free - No Wipe Topcoat (17ml), at £14.99, followed by Glitterbels Hema Free - Basecoat (17ml) and Brush on Builder Gel Dolly.
#1Glitterbels Hema Free - No Wipe Topcoat (17ml)Glitterbels£14.99In stock
#2Glitterbels Hema Free - Basecoat (17ml)Glitterbels£12.99In stock
#3Brush on Builder Gel DollyGlitterbels£17.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Glitterbels in its comparison group.
- Average rating
- 4.88 / 5
- Rated products
- 62% of the catalogue
- In stock
- 78%
- Upper price quartile
- US$13.17
- Currency
- GBP
04 · Ads
Glitterbels ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Glitterbels runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since April 2022 (image, text, video).
First look at the @glitterbels “A Polished Christmas Advent calendar” 2026 🤩 I was lucky enough to get my hands on this a little early to sGlitterbels8 Oct 2026video
Don't Miss OutGlitterbels7 Oct 2026image
Don't Miss OutGlitterbels7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026NAILS BY ANNABEL LIMITEDverified
Text ad20 Oct 2026NAILS BY ANNABEL LIMITEDverified
Text ad20 Oct 2026NAILS BY ANNABEL LIMITEDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Glitterbels influencers
The creators who tag @glitterbels on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Glitterbels competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Glitterbels among Personal Care brands in the United Kingdom. The closest is GLAMRDiP, then Nails Inc London, The Beauty Crop, Mylee, Made By Mitchell, MeAmora.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| GLAMRDiPglamrdip.co.uk | |||||||
| Nails Inc Londonnailsinc.com | |||||||
| The Beauty Cropthebeautycrop.com | |||||||
| Myleemylee.co.uk | |||||||
| Made By Mitchellmadebymitchell.co.uk | |||||||
| MeAmorameamora.co.uk |
07 · Company
Who is behind Glitterbels?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Glitterbels is a company based in Stoke-on-Trent, United Kingdom, founded in 2017 according to LinkedIn, on a domain registered in October 2017. It employs about 33 people.
- Entity country
- 🇬🇧 United Kingdom · Stoke-on-Trent
- Founded
- 2017, per LinkedIn
- Domain registered
- 31 Oct 2017
- Status
- Operating
- Employees
- 33 on LinkedIn
- Own store
- glitterbels.com · Shopify · GBP
- Catalogue
- 93 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Glitterbels
What people ask Google about Glitterbels.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Glitterbels legit or a scam?
According to Gravity by Benchr, Glitterbels is a brand based in Stoke-on-Trent, United Kingdom: its website has existed since October 2017, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 33 people on LinkedIn, it has 526,341 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Glitterbels reviews
Customers rate Glitterbels 4.8 out of 5 on Trustpilot over 1,353 reviews, 181 of them in the last twelve months: 93% give five stars, 2% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Glitterbels sell?
Glitterbels is a professional nail brand that sells acrylics, gels, and cutting-edge accessories for nail salons and care experts. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 5% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Glitterbels prices: how much is it?
Glitterbels' best seller, Glitterbels Hema Free - No Wipe Topcoat (17ml), sells £14.99 on glitterbels.com. 78% of the catalogue is in stock. Gravity does not track prices daily: check glitterbels.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Glitterbels have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Glitterbels advertises on Facebook and Instagram and on Google, where its offers often run. Check glitterbels.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Glitterbels?
Glitterbels sells on its own website, glitterbels.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Glitterbels?
Gravity by Benchr records a company based in Stoke-on-Trent, United Kingdom, founded in 2017 according to LinkedIn, on a domain registered in 2017, with 33 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Glitterbels growing?
Not at the moment. Gravity by Benchr estimates about 79,000 visits to glitterbels.com in September 2026, down 41% in a month and down 32% over three months. Glitterbels ranks #235 of 8,226 Personal Care brands in the United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Glitterbels use?
Gravity by Benchr identifies glitterbels.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since April 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Glitterbels spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Glitterbels on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in the United Kingdom?
Among Personal Care brands in the United Kingdom in the Gravity by Benchr index, Glitterbels ranks #235 of 8,226 by estimated traffic. Its closest competitors on the same market are GLAMRDiP, Nails Inc London, The Beauty Crop, Mylee and Made By Mitchell. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Glitterbels.