Brand page · Clothing Accessories · United Kingdom
goodr (goodr.co.uk) traffic, ads & competitors 31.1k visits a month, 160 active Meta ads, Gravity score 600.
goodr — goodr Sunglasses UK is a company that sells polarized sunglasses and active eyewear for various sports and activities. They offer a range of styles including classic, fashion, and performance sunglasses, as well as winter goggles and accessories. In September 2026 goodr.co.uk drew an estimated 31.1k visits, down 51% on the month before. It ranks #326 of 6,238 Clothing Accessories brands in the United Kingdom and holds a 2.6 Trustpilot rating over 17 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 243 peers: Clothing Accessories brands in the United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
goodr Sunglasses UK is a company that sells polarized sunglasses and active eyewear for various sports and activities. They offer a range of styles including classic, fashion, and performance sunglasses, as well as winter goggles and accessories.
01 · Traffic
goodr website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
goodr drew an estimated 31.1k visits in September 2026, down 51% on the month before and down 34% over three months.
- Worldwide#255,475of 4.5m sites · Top 10%
- In United Kingdom#13,303of 192k sites · Top 10%
- Clothing Accessories, worldwide#3,661of 85,207 brands · Top 5%
- Clothing Accessories, United Kingdom#326of 6,238 brands · Top 10%
31.1k
estimated visits in September
1 mo ▼ −50.6%4 mo ▼ −33.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
goodr reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
goodr holds 2.6 out of 5 on Trustpilot over 17 reviews, 10 of them in the last twelve months: 18% of customers give five stars and 59% one star. That volume places goodr in the top 50% of the 270,321 Trustpilot pages in the Gravity index.
Sunglasses Store Fashion Accessories Store Glasses Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
goodr best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
goodr sells on Shopify, 96% of its catalogue in stock. The best seller is Bosley's Basset Hound Dreams, at £30.00, followed by Whiskey Shots With Satan and Going To Valhalla... Witness!.
#1Bosley's Basset Hound Dreamsgoodr£30.00In stock
#2Whiskey Shots With Satangoodr£30.00In stock
#3Going To Valhalla... Witness!goodr£30.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places goodr in its comparison group.
- Average rating
- 4.84 / 5
- Rated products
- 49% of the catalogue
- In stock
- 96%
- Upper price quartile
- US$52.94
- Currency
- GBP
04 · Ads
goodr ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
goodr runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since March 2024 (image, text, video).
Don't Let Them Float ByGoodr UK5 Oct 2026video
Bosley's Basset Hound DreamsGoodr UK1 Oct 2026video
Goodbye Squint, Hello StyleGoodr UK21 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad20 Oct 2026Unicorn Inc Limitedverified
Text ad20 Oct 2026Unicorn Inc Limitedverified
Text ad20 Oct 2026Unicorn Inc Limitedverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
goodr influencers
The creators who tag @ukgoodr on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @ukgoodr on Instagram, led by Tom Bosworth MBE (20.4k followers, 82.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| TTom Bosworth MBE@tombosworth · 🇬🇧 GB | Fitness sport bodybuilding Creator | 20.4k | 82.7% | 2 | Tagged @ukgoodr |
06 · Competitors according to Gravity
goodr competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for goodr among Clothing Accessories brands in the United Kingdom. The closest is VZN Frames, then Rexshades, CIRCULR, CLAS.eyewear, Spitfire UK, AMARE FRAMES.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| VZN Framesvznframes.com | |||||||
| Rexshadesrexshades.com | |||||||
| CIRCULRcirculr.co | |||||||
| CLAS.eyewearclaseyewear.co.uk | |||||||
| Spitfire UKspitfire-design.com | |||||||
| AMARE FRAMESshop.amareframes.com |
07 · Company
Who is behind goodr?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
goodr is a company based in Balerno, United Kingdom, founded in 2015 according to LinkedIn, on a domain registered in March 2018. It employs about 178 people.
- Entity country
- 🇬🇧 United Kingdom · Balerno
- Founded
- 2015, per LinkedIn
- Domain registered
- 22 Mar 2018
- Employees
- 178 on LinkedIn
- Own store
- goodr.co.uk · Shopify · GBP
- Catalogue
- 50 collections
08 · What people ask about goodr
What people ask Google about goodr.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is goodr legit?
According to Gravity by Benchr, goodr is a brand based in Balerno, United Kingdom: its website has existed since March 2018, it sells on a Shopify store, it employs 178 people on LinkedIn, it has 8,643 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
goodr reviews: is it worth it?
Customers rate goodr 2.6 out of 5 on Trustpilot over 17 reviews, 10 of them in the last twelve months: 18% give five stars, 59% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is goodr known for?
goodr Sunglasses UK is a company that sells polarized sunglasses and active eyewear for various sports and activities. They offer a range of styles including classic, fashion, and performance sunglasses, as well as winter goggles and accessories. Gravity by Benchr classifies it under Clothing Accessories, with Sunglasses making up 92% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
goodr prices: how much is it?
goodr's best seller, Bosley's Basset Hound Dreams, sells £30.00 on goodr.co.uk. 96% of the catalogue is in stock. Gravity does not track prices daily: check goodr.co.uk before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a goodr discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: goodr advertises on Facebook and Instagram and on Google, where its offers often run. Check goodr.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy goodr?
goodr sells on its own website, goodr.co.uk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind goodr?
Gravity by Benchr records a company based in Balerno, United Kingdom, founded in 2015 according to LinkedIn, on a domain registered in 2018, with 178 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is goodr doing well?
Not at the moment. Gravity by Benchr estimates about 31,100 visits to goodr.co.uk in September 2026, down 51% in a month and down 34% over three months. goodr ranks #326 of 6,238 Clothing Accessories brands in the United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does goodr use?
Gravity by Benchr identifies goodr.co.uk as a Shopify store (standard plan, not Shopify Plus), selling in GBP. It advertises through Meta and on Google since March 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does goodr spend on Meta ads?
Gravity by Benchr does not publish a spend figure for goodr on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing Accessories brands in the United Kingdom?
Among Clothing Accessories brands in the United Kingdom in the Gravity by Benchr index, goodr ranks #326 of 6,238 by estimated traffic. Its closest competitors on the same market are VZN Frames, Rexshades, CIRCULR, CLAS.eyewear and Spitfire UK. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with goodr.