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Brand page · Clothing Accessories · United Kingdom

goodr Top 10% worldwide Top 10% in the United Kingdom Top 5% in Clothing Accessories Top 10% in Clothing Accessories in the United Kingdom
goodr.co.uk·🇬🇧 Balerno, United Kingdom· Shopify·Since 2018

goodr (goodr.co.uk) traffic, ads & competitors 31.1k visits a month, 160 active Meta ads, Gravity score 600.

goodr — goodr Sunglasses UK is a company that sells polarized sunglasses and active eyewear for various sports and activities. They offer a range of styles including classic, fashion, and performance sunglasses, as well as winter goggles and accessories. In September 2026 goodr.co.uk drew an estimated 31.1k visits, down 51% on the month before. It ranks #326 of 6,238 Clothing Accessories brands in the United Kingdom and holds a 2.6 Trustpilot rating over 17 reviews.

goodr.co.uk@ukgoodr 8.6kYouTube 15LinkedIn 17.2kTrustpilot 2.6Meta Ad Library 160

Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
31.1k
−51% vs. August 2026
Instagram followers
8.6k
288 posts · @ukgoodr
Trustpilot
2.6
17 reviews · 10 in 12 months
Meta ads
160
active · on Google since 2024
Products
96%
in stock · 50 collections
Rank in the United Kingdom
#326
of 6,238 in Clothing Accessories
LinkedIn
17.2k
followers · 178 employees
Earned media value
€1.4k
per month, Instagram

Gravity score

600/ 1000 · 10 of 10 indicators rated
Brand Power524
Momentum613
Performance663

Percentiles within 243 peers: Clothing Accessories brands in the United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

goodr Sunglasses UK is a company that sells polarized sunglasses and active eyewear for various sports and activities. They offer a range of styles including classic, fashion, and performance sunglasses, as well as winter goggles and accessories.

01 · Traffic

goodr website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

goodr drew an estimated 31.1k visits in September 2026, down 51% on the month before and down 34% over three months.

  • Worldwide#255,475of 4.5m sites · Top 10%
  • In United Kingdom#13,303of 192k sites · Top 10%
  • Clothing Accessories, worldwide#3,661of 85,207 brands · Top 5%
  • Clothing Accessories, United Kingdom#326of 6,238 brands · Top 10%
Monthly visitssource Sept 2026

31.1k

estimated visits in September

1 mo ▼ −50.6%4 mo ▼ −33.8%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

goodr reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

goodr holds 2.6 out of 5 on Trustpilot over 17 reviews, 10 of them in the last twelve months: 18% of customers give five stars and 59% one star. That volume places goodr in the top 50% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 21 Oct 2026
2.6TrustScore · 17 reviews · 10 in 12 months
Top 50% review volume
5 ★18%
4 ★12%
3 ★0%
2 ★12%
1 ★59%

Sunglasses Store Fashion Accessories Store Glasses Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

goodr best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

goodr sells on Shopify, 96% of its catalogue in stock. The best seller is Bosley's Basset Hound Dreams, at £30.00, followed by Whiskey Shots With Satan and Going To Valhalla... Witness!.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Sunglasses92%
Winter Sports & Activities6%
Vision Care1%
Gift Cards0%

Share of the catalogue by product family.

Activity mixdominant: Clothing Accessories
Clothing Accessories92%
Outdoor Recreation6%
Personal Care2%
Gift Cards0%

The dominant category places goodr in its comparison group.

Prices and ratingsstore data
Average rating
4.84 / 5
Rated products
49% of the catalogue
In stock
96%
Upper price quartile
US$52.94
Currency
GBP

05 · Influencers

goodr influencers

The creators who tag @ukgoodr on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @ukgoodr on Instagram, led by Tom Bosworth MBE (20.4k followers, 82.7% engagement).

Influencersaccounts tagging @ukgoodr · Instagram
AccountProfileFollowersEngagementTagsRelationship
TTom Bosworth MBE@tombosworth · 🇬🇧 GBFitness sport bodybuilding Creator20.4k82.7%2Tagged @ukgoodr
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

goodr competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for goodr among Clothing Accessories brands in the United Kingdom. The closest is VZN Frames, then Rexshades, CIRCULR, CLAS.eyewear, Spitfire UK, AMARE FRAMES.

CompetitorsClothing Accessories · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
VZN Framesvznframes.com
Rexshadesrexshades.com
CIRCULRcirculr.co
CLAS.eyewearclaseyewear.co.uk
Spitfire UKspitfire-design.com
AMARE FRAMESshop.amareframes.com
Competitors Gravity finds for goodr. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare goodr with VZN Frames

07 · Company

Who is behind goodr?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

goodr is a company based in Balerno, United Kingdom, founded in 2015 according to LinkedIn, on a domain registered in March 2018. It employs about 178 people.

Legal entityGravity index, Nov 2026
Entity country
🇬🇧 United Kingdom · Balerno
Founded
2015, per LinkedIn
Domain registered
22 Mar 2018
Employees
178 on LinkedIn
DistributionGravity index, Nov 2026
Own store
goodr.co.uk · Shopify · GBP
Catalogue
50 collections

08 · What people ask about goodr

What people ask Google about goodr.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is goodr legit?

According to Gravity by Benchr, goodr is a brand based in Balerno, United Kingdom: its website has existed since March 2018, it sells on a Shopify store, it employs 178 people on LinkedIn, it has 8,643 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

goodr reviews: is it worth it?

Customers rate goodr 2.6 out of 5 on Trustpilot over 17 reviews, 10 of them in the last twelve months: 18% give five stars, 59% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is goodr known for?

goodr Sunglasses UK is a company that sells polarized sunglasses and active eyewear for various sports and activities. They offer a range of styles including classic, fashion, and performance sunglasses, as well as winter goggles and accessories. Gravity by Benchr classifies it under Clothing Accessories, with Sunglasses making up 92% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

goodr prices: how much is it?

goodr's best seller, Bosley's Basset Hound Dreams, sells £30.00 on goodr.co.uk. 96% of the catalogue is in stock. Gravity does not track prices daily: check goodr.co.uk before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a goodr discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: goodr advertises on Facebook and Instagram and on Google, where its offers often run. Check goodr.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy goodr?

goodr sells on its own website, goodr.co.uk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind goodr?

Gravity by Benchr records a company based in Balerno, United Kingdom, founded in 2015 according to LinkedIn, on a domain registered in 2018, with 178 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is goodr doing well?

Not at the moment. Gravity by Benchr estimates about 31,100 visits to goodr.co.uk in September 2026, down 51% in a month and down 34% over three months. goodr ranks #326 of 6,238 Clothing Accessories brands in the United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does goodr use?

Gravity by Benchr identifies goodr.co.uk as a Shopify store (standard plan, not Shopify Plus), selling in GBP. It advertises through Meta and on Google since March 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does goodr spend on Meta ads?

Gravity by Benchr does not publish a spend figure for goodr on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing Accessories brands in the United Kingdom?

Among Clothing Accessories brands in the United Kingdom in the Gravity by Benchr index, goodr ranks #326 of 6,238 by estimated traffic. Its closest competitors on the same market are VZN Frames, Rexshades, CIRCULR, CLAS.eyewear and Spitfire UK. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with goodr.