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  4. Decor
  5. Graham and Green

Brand page · Decor · United Kingdom

Graham and Green Top 1% worldwide Top 1% in United Kingdom Top 1% in Decor Top 1% in Decor in United Kingdom
grahamandgreen.co.uk·🇬🇧 United Kingdom· Magento·Since 1998

Graham and Green: 352k visits a month, 48 active Meta ads, Gravity score 638.

Graham and Green — Graham and Green is a family-run independent brand that sells eclectic furniture, hand-picked homeware and unique gifts sourced from artisans across the globe. In September 2026 grahamandgreen.co.uk drew an estimated 352k visits, up 32% on the month before. It ranks #29 of 13,189 Decor brands in United Kingdom and holds a 4.3 Trustpilot rating over 10,257 reviews.

grahamandgreen.co.uk@grahamandgreen 276kLinkedIn 6.1kTrustpilot 4.3Meta Ad Library 48

Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
352k
+32% vs. August 2026
Instagram followers
276k
4,779 posts · @grahamandgreen
Trustpilot
4.3
10,257 reviews · 22 in 12 months
Meta ads
48
active · on Google since 2023
Products
—
Data not available
Rank in United Kingdom
#29
of 13,189 in Decor
LinkedIn
6.1k
followers · 58 employees
Earned media value
—
Data not available

Gravity score

638/ 1000 · 8 of 10 indicators rated
Brand Power626
Momentum740
Performance546

Percentiles within 131 peers: Decor brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Graham and Green is a family-run independent brand that sells eclectic furniture, hand-picked homeware and unique gifts sourced from artisans across the globe.

01 · Traffic

How much traffic Graham and Green gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Graham and Green drew an estimated 352k visits in September 2026, up 32% on the month before and up 66% over three months.

  • Worldwide#32,958of 4.5m sites · Top 1%
  • In United Kingdom#1,616of 192k sites · Top 1%
  • Decor, worldwide#455of 185,686 brands · Top 1%
  • Decor, United Kingdom#29of 13,189 brands · Top 1%
Monthly visitssource Sept 2026

352k

estimated visits in September

1 mo ▲ +32.1%4 mo ▲ +66.4%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Graham and Green.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Graham and Green holds 4.3 out of 5 on Trustpilot over 10,257 reviews, 22 of them in the last twelve months: 87% of customers give five stars and 4% one star. That volume places Graham and Green in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%. On Google, Graham and Green scores 5.0 over 22 reviews.

Trustpilotclaimed page · read 21 Oct 2026
4.3TrustScore · 10,257 reviews · 22 in 12 months
Top 5% review volumeTop 30% rating quality
5 ★87%
4 ★5%
3 ★3%
2 ★2%
1 ★4%

Mirror Shop Decoration and Interior Design Store Sofa Store Rug Store Home Goods Store Furniture Store

Google reviewsread 20 Oct 2026
5.022 reviews on the Google business profile
5 ★86%
4 ★9%
3 ★0%
2 ★5%
1 ★0%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Graham and Green sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Graham and Green's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Decor
Decor80%
Lighting4%
Kitchen & Dining3%

The dominant category places Graham and Green in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Graham and Green.

The creators who tag @grahamandgreen on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @grahamandgreen on Instagram, led by Rebecca de Boehmler/ Interior Stylist (10.7k followers, 0.5% engagement).

Influencersaccounts tagging @grahamandgreen · Instagram
AccountProfileFollowersEngagementTagsRelationship
RRebecca de Boehmler/ Interior Stylist@rebeccadeboehmler.stylist · 🇬🇧 GBDecoration garden diy Creator10.7k0.5%4Tagged @grahamandgreen
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Graham and Green competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Graham and Green among Decor brands in United Kingdom. The closest is us.homesense.com, then English Elm, Soho, At Home Group, west elm UK, House of Isabella.

CompetitorsDecor · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
us.homesense.comus.homesense.com
English Elmenglishelm.com
Sohosohohome.com
At Home Groupathome.com
west elm UKwestelm.co.uk
House of Isabellahouseofisabella.co.uk
Competitors Gravity finds for Graham and Green. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Graham and Green with us.homesense.com

07 · Company

The company behind Graham and Green.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Graham and Green is a company based in United Kingdom, founded in 1974 according to LinkedIn, on a domain registered in August 1998. It employs about 58 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom
Founded
1974, per LinkedIn
Domain registered
25 Aug 1998
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
58 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
grahamandgreen.co.uk · Magento
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Graham and Green

What people ask Google about Graham and Green.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Graham and Green a legit company?

According to Gravity by Benchr, Graham and Green is a brand based in United Kingdom: its website has existed since August 1998, its Trustpilot profile is claimed by the brand, it sells on a Magento store, it employs 58 people on LinkedIn, it has 276,295 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Graham and Green?

Customers rate Graham and Green 4.3 out of 5 on Trustpilot over 10,257 reviews, 22 of them in the last twelve months: 87% give five stars, 4% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. On Google, Graham and Green scores 5.0 over 22 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Graham and Green known for?

Graham and Green is a family-run independent brand that sells eclectic furniture, hand-picked homeware and unique gifts sourced from artisans across the globe. Gravity by Benchr classifies it under Decor. Source: Gravity by Benchr product classification.

Does Graham and Green have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Graham and Green advertises on Facebook and Instagram and on Google, where its offers often run. Check grahamandgreen.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Graham and Green?

Graham and Green sells on its own website, grahamandgreen.co.uk, a Magento store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Graham and Green?

Gravity by Benchr records a company based in United Kingdom, founded in 1974 according to LinkedIn, on a domain registered in 1998, with 58 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Graham and Green growing?

Yes. Gravity by Benchr estimates about 352,100 visits to grahamandgreen.co.uk in September 2026, up 32% in a month and up 66% over three months. Graham and Green ranks #29 of 13,189 Decor brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Graham and Green use?

Gravity by Benchr identifies grahamandgreen.co.uk as a Magento store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since March 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Graham and Green's ad budget?

Gravity by Benchr does not publish a spend figure for Graham and Green on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Decor brands in United Kingdom?

Among Decor brands in United Kingdom in the Gravity by Benchr index, Graham and Green ranks #29 of 13,189 by estimated traffic. Its closest competitors on the same market are us.homesense.com, English Elm, Soho, At Home Group and west elm UK. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Graham and Green.