Brand page · Shoes · Germany
HAIX: 170k visits a month, 80 active Meta ads, Gravity score 673.
HAIX — HAIX is a German manufacturer of high-quality functional footwear and clothing for workwear, fire departments, police, rescue services, military and outdoor activities. The company produces its products in Europe and specializes in safety footwear for various professional and outdoor applications. In September 2026 haix.de drew an estimated 170k visits, up 6% on the month before. It ranks #18 of 666 Shoes brands in Germany and holds a 4.1 Trustpilot rating over 989 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 24 peers: Shoes brands in Germany with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
HAIX is a German manufacturer of high-quality functional footwear and clothing for workwear, fire departments, police, rescue services, military and outdoor activities. The company produces its products in Europe and specializes in safety footwear for various professional and outdoor applications.
01 · Traffic
How much traffic HAIX gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
HAIX drew an estimated 170k visits in September 2026, up 6% on the month before and up 21% over three months.
- Worldwide#59,972of 4.5m sites · Top 5%
- In Germany#2,697of 184k sites · Top 5%
- Shoes, worldwide#1,242of 46,962 brands · Top 5%
- Shoes, Germany#18of 666 brands · Top 5%
170k
estimated visits in September
1 mo ▲ +6.4%4 mo ▲ +21.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about HAIX.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
HAIX holds 4.1 out of 5 on Trustpilot over 989 reviews, 56 of them in the last twelve months: 66% of customers give five stars and 13% one star. That volume places HAIX in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30%.
Outdoor Clothing and Equipment Shop Clothing Supplier Shoe Factory Security Equipment Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What HAIX sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read HAIX's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places HAIX in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What HAIX is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
HAIX runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
HAIX Workwear Schuhe mit GORE-TEX®HAIX7 Oct 2026image
Gallimarkt im HAIX StoreHAIX7 Oct 2026image
AIRPOWER XR 810 | LTR, GTX, blackHAIX6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026HAIX-Schuhe Produktions- und Vertriebs GmbHverified
Text ad20 Oct 2026HAIX-Schuhe Produktions- und Vertriebs GmbHverified
Text ad20 Oct 2026HAIX-Schuhe Produktions- und Vertriebs GmbHverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about HAIX.
The creators who tag @haixdeutschland on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who HAIX competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for HAIX among Shoes brands in Germany. The closest is allclothing.co.uk, then vetsecurite.com, First Tactical, Blauer, habimat-shop.com, hhworkwear.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| allclothing.co.ukallclothing.co.uk | |||||||
| vetsecurite.comvetsecurite.com | |||||||
| First Tacticalfirsttactical.com | |||||||
| Blauerblauer.com | |||||||
| habimat-shop.comhabimat-shop.com | |||||||
| hhworkwear.comhhworkwear.com |
07 · Company
The company behind HAIX.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
HAIX is a company based in Germany, founded in 1948 according to LinkedIn. It employs about 276 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇩🇪 Germany
- Founded
- 1948, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 276 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- haix.de
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about HAIX
What people ask Google about HAIX.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is HAIX a legit company?
According to Gravity by Benchr, HAIX is a brand based in Germany: its Trustpilot profile is claimed by the brand, it employs 276 people on LinkedIn, it has 133,449 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
HAIX reviews: is it worth it?
Customers rate HAIX 4.1 out of 5 on Trustpilot over 989 reviews, 56 of them in the last twelve months: 66% give five stars, 13% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does HAIX sell?
HAIX is a German manufacturer of high-quality functional footwear and clothing for workwear, fire departments, police, rescue services, military and outdoor activities. The company produces its products in Europe and specializes in safety footwear for various professional and outdoor applications. Gravity by Benchr classifies it under Shoes. Source: Gravity by Benchr product classification.
Does HAIX have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: HAIX advertises on Facebook and Instagram and on Google, where its offers often run. Check haix.de for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind HAIX?
Gravity by Benchr records a company based in Germany, founded in 1948 according to LinkedIn, with 276 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is HAIX growing?
Yes. Gravity by Benchr estimates about 170,000 visits to haix.de in September 2026, up 6% in a month and up 21% over three months. HAIX ranks #18 of 666 Shoes brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does HAIX spend on Meta ads?
Gravity by Benchr does not publish a spend figure for HAIX on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Shoes brands in Germany?
Among Shoes brands in Germany in the Gravity by Benchr index, HAIX ranks #18 of 666 by estimated traffic. Its closest competitors on the same market are allclothing.co.uk, vetsecurite.com, First Tactical, Blauer and habimat-shop.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with HAIX.