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  5. Happy-Luna

Brand page · Pet Supplies · Austria

Happy-Luna Top 5% worldwide Top 5% in Austria Top 5% in Pet Supplies Top 5% in Pet Supplies in Austria
happy-luna.com·🇦🇹 Dornbirn, Austria· Shopify·Since 2017

Happy-Luna traffic, ads & competitors 85.1k visits a month, 27 active Meta ads.

Happy-Luna — Happy-Luna is an online retailer that sells dog and cat toys, beds, and pet accessories to make pet owners' lives easier. In September 2026 happy-luna.com drew an estimated 85.1k visits, up 92% on the month before. It ranks #133 of 7,399 Pet Supplies brands in Austria and holds a 1.9 Trustpilot rating over 79 reviews.

happy-luna.com@happylunastore 4kFacebookTrustpilot 1.9Meta Ad Library 27

Updated Traffic Sept 2026Meta ads 14 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026

Estimated traffic
85.1k
+92% vs. August 2026
Instagram followers
4k
109 posts · @happylunastore
Trustpilot
1.9
79 reviews · 28 in 12 months
Meta ads
27
active · on Google since 2024
Products
100%
in stock · 12 collections
Rank in the United States
#133
of 7,399 in Pet Supplies
LinkedIn
—
Data not available
Earned media value
—
Data not available

Gravity score

—Data not available

How the score is calculated

About the store

Happy-Luna is an online retailer that sells dog and cat toys, beds, and pet accessories to make pet owners' lives easier.

01 · Traffic

Happy-Luna website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Happy-Luna drew an estimated 85.1k visits in September 2026, up 92% on the month before and up 157% over three months.

  • Worldwide#107,663of 4.5m sites · Top 5%
  • In United States#35,147of 1.2m sites · Top 5%
  • Pet Supplies, worldwide#753of 52,845 brands · Top 5%
  • Pet Supplies, United States#133of 7,399 brands · Top 5%
Monthly visitssource Sept 2026

85.1k

estimated visits in September

1 mo ▲ +92.3%4 mo ▲ +157.1%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Happy-Luna reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Happy-Luna holds 1.9 out of 5 on Trustpilot over 79 reviews, 28 of them in the last twelve months: 6% of customers give five stars and 89% one star. That volume places Happy-Luna in the top 30% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
1.9TrustScore · 79 reviews · 28 in 12 months
Top 30% review volume
5 ★6%
4 ★1%
3 ★1%
2 ★3%
1 ★89%
Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Happy-Luna best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Happy-Luna sells on Shopify, 100% of its catalogue in stock. The best seller is Sniffle, at US$19.90, followed by ScratchLounge and PetPure.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Cat Supplies7%
Dog Supplies5%
Pet Bowls, Feeders & Waterers2%
Pet Beds1%

Share of the catalogue by product family.

Activity mixdominant: Pet Supplies
Pet Supplies72%
Toys6%
Decor2%
Kitchen & Dining2%
Personal Care2%

The dominant category places Happy-Luna in its comparison group.

Prices and ratingsstore data
Average rating
4.59 / 5
Rated products
98% of the catalogue
In stock
100%
Upper price quartile
US$29.90
Currency
USD

05 · Influencers

Happy-Luna influencers

The creators who tag @happylunastore on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @happylunastore · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Happy-Luna competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Happy-Luna among Pet Supplies brands in Austria. The closest is Happy-Poppy, then Happy-Molly, SHAW, Wir lieben HUNTER, Kanu Pet, stylecats.de.

CompetitorsPet Supplies · Austria · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Happy-Poppyhappy-poppy.uk
Happy-Mollyhappy-molly.com
SHAWshaw.ro
Wir lieben HUNTERwirliebenhunter.de
Kanu Petkanu.pet
stylecats.destylecats.de
Competitors Gravity finds for Happy-Luna. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Happy-Luna with Happy-Poppy

07 · Company

Who is behind Happy-Luna?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Happy-Luna is a company based in Dornbirn, Austria, on a domain registered in January 2017.

Legal entityGravity index, Sept 2026
Entity country
🇦🇹 Austria · Dornbirn
Domain registered
15 Jan 2017
DistributionGravity index, Sept 2026
Own store
happy-luna.com · Shopify · USD
Catalogue
12 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Happy-Luna

What people ask Google about Happy-Luna.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Happy-Luna a legit company?

According to Gravity by Benchr, Happy-Luna is a brand based in Dornbirn, Austria: its website has existed since January 2017, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 3,988 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What do customers say about Happy-Luna?

Customers rate Happy-Luna 1.9 out of 5 on Trustpilot over 79 reviews, 28 of them in the last twelve months: 6% give five stars, 89% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Happy-Luna sell?

Happy-Luna is an online retailer that sells dog and cat toys, beds, and pet accessories to make pet owners' lives easier. Gravity by Benchr classifies it under Pet Supplies, with Cat Supplies making up 7% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Happy-Luna expensive?

Happy-Luna's best seller, Sniffle, sells US$19.90 on happy-luna.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check happy-luna.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Happy-Luna discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Happy-Luna advertises on Facebook and Instagram and on Google, where its offers often run. Check happy-luna.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Happy-Luna?

Happy-Luna sells on its own website, happy-luna.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who owns Happy-Luna?

Gravity by Benchr records a company based in Dornbirn, Austria, whose domain was registered in 2017. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Happy-Luna doing well?

Yes. Gravity by Benchr estimates about 85,100 visits to happy-luna.com in September 2026, up 92% in a month and up 157% over three months. Happy-Luna ranks #133 of 7,399 Pet Supplies brands in Austria in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Happy-Luna use?

Gravity by Benchr identifies happy-luna.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since April 2024. Source: Gravity by Benchr platform and advertising records.

What is Happy-Luna's ad budget?

Gravity by Benchr does not publish a spend figure for Happy-Luna on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Pet Supplies brands in Austria?

Among Pet Supplies brands in Austria in the Gravity by Benchr index, Happy-Luna ranks #133 of 7,399 by estimated traffic. Its closest competitors on the same market are Happy-Poppy, Happy-Molly, SHAW, Wir lieben HUNTER and Kanu Pet. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Happy-Luna.