Brand page · Pet Supplies · Austria
Happy-Poppy: 63.1k visits a month, 60 active Meta ads.
Happy-Poppy — Happy-Poppy is a UK-based online retailer specializing in dog and cat toys, beds, and accessories. The company offers a selection of products for pets and their owners to make their lives easier. In September 2026 happy-poppy.uk drew an estimated 63.1k visits, down 27% on the month before. It ranks #57 of 2,422 Pet Supplies brands in Austria and holds a 1.7 Trustpilot rating over 574 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
Happy-Poppy is a UK-based online retailer specializing in dog and cat toys, beds, and accessories. The company offers a selection of products for pets and their owners to make their lives easier.
01 · Traffic
How much traffic Happy-Poppy gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Happy-Poppy drew an estimated 63.1k visits in September 2026, down 27% on the month before and down 42% over three months.
- Worldwide#139,429of 4.5m sites · Top 5%
- In United Kingdom#7,314of 192k sites · Top 5%
- Pet Supplies, worldwide#1,082of 52,845 brands · Top 5%
- Pet Supplies, United Kingdom#57of 2,422 brands · Top 5%
63.1k
estimated visits in September
1 mo ▼ −27.4%4 mo ▼ −42.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Happy-Poppy.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Happy-Poppy holds 1.7 out of 5 on Trustpilot over 574 reviews, 155 of them in the last twelve months: 5% of customers give five stars and 86% one star. That volume places Happy-Poppy in the top 20% of the 270,321 Trustpilot pages in the Gravity index.
Pet Store Pet Supply Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Happy-Poppy sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Happy-Poppy sells on Shopify, 100% of its catalogue in stock. The best seller is BarkAway, at £14.90, followed by Carrot Garden and ChaseMate.
#1BarkAwayHappy-Poppy£14.90In stock
#2Carrot GardenHappy-Poppy£19.90In stock
#3ChaseMateHappy-Poppy£8.90In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Happy-Poppy in its comparison group.
- Average rating
- 4.58 / 5
- Rated products
- 99% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$26.34
- Currency
- GBP
04 · Ads
What Happy-Poppy is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Happy-Poppy runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since March 2023 (image, text, video).
Waterproof Winter Jacket With Built-In HarnessHappy-Poppy11 Oct 2026image
Our popular Carrot Garden back in stockHappy-Poppy9 Oct 2026video
Our popular Carrot Garden back in stockHappy-Poppy9 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026NexEM E-Commerce GmbHverified
Image ad21 Oct 2026NexEM E-Commerce GmbHverified
Text ad20 Oct 2026NexEM E-Commerce GmbHverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Happy-Poppy.
The creators who tag @shophappypoppy on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @shophappypoppy on Instagram, led by Denzel’s - For The Dogs We Treat Ridiculously 🐾 (37.2k followers, 0.9% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| DDenzel’s - For The Dogs We Treat Ridiculously 🐾@thedenzelstory · 🇬🇧 GB | Pets nature Creator | 37.2k | 0.9% | 1 | Tagged @shophappypoppy |
06 · Competitors according to Gravity
Who Happy-Poppy competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Happy-Poppy among Pet Supplies brands in Austria. The closest is Happy-Luna, then Happy-Molly, Kanu Pet, Wir lieben HUNTER, SHAW, Animal Island.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Happy-Lunahappy-luna.com | |||||||
| Happy-Mollyhappy-molly.com | |||||||
| Kanu Petkanu.pet | |||||||
| Wir lieben HUNTERwirliebenhunter.de | |||||||
| SHAWshaw.ro | |||||||
| Animal Islandanimalisland.eu |
07 · Company
The company behind Happy-Poppy.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Happy-Poppy is a company based in Dornbirn, Austria, on a domain registered in August 2022.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇦🇹 Austria · Dornbirn
- Founded
- Data not available
- Domain registered
- 22 Aug 2022
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- happy-poppy.uk · Shopify · GBP
- Catalogue
- 7 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Happy-Poppy
What people ask Google about Happy-Poppy.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Happy-Poppy legit?
According to Gravity by Benchr, Happy-Poppy is a brand based in Dornbirn, Austria: its website has existed since August 2022, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 3,839 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Happy-Poppy reviews
Customers rate Happy-Poppy 1.7 out of 5 on Trustpilot over 574 reviews, 155 of them in the last twelve months: 5% give five stars, 86% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Happy-Poppy known for?
Happy-Poppy is a UK-based online retailer specializing in dog and cat toys, beds, and accessories. The company offers a selection of products for pets and their owners to make their lives easier. Gravity by Benchr classifies it under Pet Supplies, with Cat Supplies making up 7% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Happy-Poppy prices: how much is it?
Happy-Poppy's best seller, BarkAway, sells £14.90 on happy-poppy.uk. 100% of the catalogue is in stock. Gravity does not track prices daily: check happy-poppy.uk before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Happy-Poppy have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Happy-Poppy advertises on Facebook and Instagram and on Google, where its offers often run. Check happy-poppy.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Happy-Poppy?
Happy-Poppy sells on its own website, happy-poppy.uk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns Happy-Poppy?
Gravity by Benchr records a company based in Dornbirn, Austria, whose domain was registered in 2022. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Happy-Poppy doing well?
Not at the moment. Gravity by Benchr estimates about 63,100 visits to happy-poppy.uk in September 2026, down 27% in a month and down 42% over three months. Happy-Poppy ranks #57 of 2,422 Pet Supplies brands in Austria in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Happy-Poppy use?
Gravity by Benchr identifies happy-poppy.uk as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since March 2023. Source: Gravity by Benchr platform and advertising records.
How much does Happy-Poppy spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Happy-Poppy on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Pet Supplies brands in Austria?
Among Pet Supplies brands in Austria in the Gravity by Benchr index, Happy-Poppy ranks #57 of 2,422 by estimated traffic. Its closest competitors on the same market are Happy-Luna, Happy-Molly, Kanu Pet, Wir lieben HUNTER and SHAW. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Happy-Poppy.