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- Harald Nyborg
Brand page · Outdoor Recreation · Denmark
Harald Nyborg: 3.5m visits a month, 23 active Meta ads.
Harald Nyborg — Harald Nyborg is a Danish retail chain that sells products for DIY, sports, leisure, garden, car and home through its webshop and physical stores. In September 2026 harald-nyborg.dk drew an estimated 3.5m visits, down 6% on the month before. It ranks #1 of 361 Outdoor Recreation brands in Denmark and holds a 4.4 Trustpilot rating over 61,808 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
Harald Nyborg is a Danish retail chain that sells products for DIY, sports, leisure, garden, car and home through its webshop and physical stores.
01 · Traffic
How much traffic Harald Nyborg gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Harald Nyborg drew an estimated 3.5m visits in September 2026, down 6% on the month before and down 30% over three months.
- Worldwide#5,247of 4.5m sites · Top 1%
- In Denmark#10of 21.4k sites · Top 1%
- Outdoor Recreation, worldwide#13of 101,136 brands · Top 1%
- Outdoor Recreation, Denmark#1of 361 brands · Top 1%
3.5m
estimated visits in September
1 mo ▼ −6.2%4 mo ▼ −29.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Harald Nyborg.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Harald Nyborg holds 4.4 out of 5 on Trustpilot over 61,808 reviews, 3,854 of them in the last twelve months: 75% of customers give five stars and 8% one star. That volume places Harald Nyborg in the top 1% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.
Camping Store Hunting and Fishing Store Appliance Store Work Clothes Store Animal Feed Store Tool Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Harald Nyborg sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Harald Nyborg's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places Harald Nyborg in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
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- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Harald Nyborg is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Harald Nyborg runs Meta ads on Facebook, Instagram, Audience Network, Threads, and has advertised on Google since November 2021 (image).
Harald Nyborg A/SHarald Nyborg A/S5 Oct 2026image
Gør haven klar til halloween 👻Harald Nyborg A/S5 Oct 2026image
Gør haven klar til halloween 👻Harald Nyborg A/S4 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about Harald Nyborg.
The creators who tag @harald__nyborg on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @harald__nyborg on Instagram, led by Mai UGC-creator 🇩🇰 DIY, IKEA-hacks, bolig (35.1k followers, 0.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MMai UGC-creator 🇩🇰 DIY, IKEA-hacks, bolig@maiifin · 🇩🇰 DK | Decoration garden diy Creator | 35.1k | 0.6% | 2 | Tagged @harald__nyborg |
06 · Competitors according to Gravity
Who Harald Nyborg competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Harald Nyborg among Outdoor Recreation brands in Denmark. The closest is okov, then MR D.I.Y, vidaxl.no, Yorkshire Trading Company, therange.co.uk, Bricaillerie.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| okovokov.rs | |||||||
| MR D.I.Ymrdiy.com | |||||||
| vidaxl.novidaxl.no | |||||||
| Yorkshire Trading Companyyorkshiretrading.com | |||||||
| therange.co.uktherange.co.uk | |||||||
| Bricailleriebricaillerie.com |
07 · Company
The company behind Harald Nyborg.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Harald Nyborg is a company based in Denmark, founded in 1904 according to LinkedIn, on a domain registered in November 1996. It employs about 35 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇩🇰 Denmark
- Founded
- 1904, per LinkedIn
- Domain registered
- 5 Nov 1996
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 35 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- harald-nyborg.dk
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Harald Nyborg
What people ask Google about Harald Nyborg.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Harald Nyborg a legit company?
According to Gravity by Benchr, Harald Nyborg is a brand based in Denmark: its website has existed since November 1996, its Trustpilot profile is claimed by the brand, it employs 35 people on LinkedIn, it has 14,709 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Harald Nyborg reviews
Customers rate Harald Nyborg 4.4 out of 5 on Trustpilot over 61,808 reviews, 3,854 of them in the last twelve months: 75% give five stars, 8% one star. Gravity by Benchr places that review volume in the top 1% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Harald Nyborg?
Harald Nyborg is a Danish retail chain that sells products for DIY, sports, leisure, garden, car and home through its webshop and physical stores. Gravity by Benchr classifies it under Outdoor Recreation. Source: Gravity by Benchr product classification.
Is there a Harald Nyborg discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Harald Nyborg advertises on Facebook and Instagram and on Google, where its offers often run. Check harald-nyborg.dk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Harald Nyborg?
Gravity by Benchr records a company based in Denmark, founded in 1904 according to LinkedIn, on a domain registered in 1996, with 35 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Harald Nyborg growing?
Not at the moment. Gravity by Benchr estimates about 3,463,400 visits to harald-nyborg.dk in September 2026, down 6% in a month and down 30% over three months. Harald Nyborg ranks #1 of 361 Outdoor Recreation brands in Denmark in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Harald Nyborg's ad budget?
Gravity by Benchr does not publish a spend figure for Harald Nyborg on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Outdoor Recreation brands in Denmark?
Among Outdoor Recreation brands in Denmark in the Gravity by Benchr index, Harald Nyborg ranks #1 of 361 by estimated traffic. Its closest competitors on the same market are okov, MR D.I.Y, vidaxl.no, Yorkshire Trading Company and therange.co.uk. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Harald Nyborg.