Brand page · Clothing Accessories · Finland
Hatstore: 71.6k visits a month, 820 active Meta ads.
Hatstore — Hatstore is a premium shop specializing in headwear, offering a wide selection of caps, hats, and beanies, as well as customization services for headwear and corporate clients. In September 2026 hatstore.fi drew an estimated 71.6k visits, down 28% on the month before. It ranks #5 of 232 Clothing Accessories brands in Finland and holds a 3.4 Trustpilot rating over 16 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
Hatstore is a premium shop specializing in headwear, offering a wide selection of caps, hats, and beanies, as well as customization services for headwear and corporate clients.
01 · Traffic
How much traffic Hatstore gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Hatstore drew an estimated 71.6k visits in September 2026, down 28% on the month before and down 39% over three months.
- Worldwide#125,003of 4.5m sites · Top 5%
- In Finland#420of 20.4k sites · Top 5%
- Clothing Accessories, worldwide#1,577of 85,207 brands · Top 5%
- Clothing Accessories, Finland#5of 232 brands · Top 5%
71.6k
estimated visits in September
1 mo ▼ −27.5%4 mo ▼ −39.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Hatstore.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Hatstore holds 3.4 out of 5 on Trustpilot over 16 reviews, 3 of them in the last twelve months: 75% of customers give five stars and 19% one star.
Headwear Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Hatstore sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Hatstore's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Hatstore in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Hatstore is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Hatstore runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
Alpinestars - Corp Shift 2 Dark Heather Gray/BlackHatstore8 Oct 2026image
Bestsellers at HatstoreHatstore8 Oct 2026image
Alpinestars - Corp Shift 2 Dark Heather Gray/BlackHatstore8 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Hatstore World ABverified
Text ad20 Oct 2026Hatstore World ABverified
Text ad20 Oct 2026Hatstore World ABverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Hatstore.
The creators who tag @hatstoreworld on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @hatstoreworld on Instagram, led by Urban J. Kozel (87.1k followers, 0.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| UUrban J. Kozel@urbanblueville · 🇸🇮 SI | Fashion style luxury Creator | 87.1k | 0.3% | 2 | Tagged @hatstoreworld |
06 · Competitors according to Gravity
Who Hatstore competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Hatstore among Clothing Accessories brands in Finland. The closest is OVERRIDE（オーバーライド）－ 帽子のセレクトショップ, then Hut Online-Shop, Hatstore, Hatstore, hatstoreworld.com, hatstore.no.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| OVERRIDE（オーバーライド）－ 帽子のセレクトショップoverridehat.com | |||||||
| Hut Online-Shophut.de | |||||||
| Hatstorethehatstore.pl | |||||||
| Hatstorehatstore.fr | |||||||
| hatstoreworld.comhatstoreworld.com | |||||||
| hatstore.nohatstore.no |
07 · Company
The company behind Hatstore.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Hatstore is a company based in Finland, on a domain registered in August 2013.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇫🇮 Finland
- Founded
- Data not available
- Domain registered
- 7 Aug 2013
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- hatstore.fi
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Hatstore
What people ask Google about Hatstore.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Hatstore legit?
According to Gravity by Benchr, Hatstore is a brand based in Finland: its website has existed since August 2013, its Trustpilot profile is claimed by the brand, it has 336,698 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Hatstore reviews: is it worth it?
Customers rate Hatstore 3.4 out of 5 on Trustpilot over 16 reviews, 3 of them in the last twelve months: 75% give five stars, 19% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Hatstore?
Hatstore is a premium shop specializing in headwear, offering a wide selection of caps, hats, and beanies, as well as customization services for headwear and corporate clients. Gravity by Benchr classifies it under Clothing Accessories. Source: Gravity by Benchr product classification.
Does Hatstore have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Hatstore advertises on Facebook and Instagram and on Google, where its offers often run. Check hatstore.fi for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Hatstore?
Gravity by Benchr records a company based in Finland, whose domain was registered in 2013. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Hatstore doing well?
Not at the moment. Gravity by Benchr estimates about 71,600 visits to hatstore.fi in September 2026, down 28% in a month and down 39% over three months. Hatstore ranks #5 of 232 Clothing Accessories brands in Finland in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Hatstore spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Hatstore on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing Accessories brands in Finland?
Among Clothing Accessories brands in Finland in the Gravity by Benchr index, Hatstore ranks #5 of 232 by estimated traffic. Its closest competitors on the same market are OVERRIDE（オーバーライド）－ 帽子のセレクトショップ, Hut Online-Shop, Hatstore, Hatstore and hatstoreworld.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Hatstore.