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  5. Hatstore

Brand page · Clothing Accessories · Norway

Hatstore Top 5% worldwide Top 5% in Norway Top 5% in Clothing Accessories Top 5% in Clothing Accessories in Norway
hatstore.no·🇳🇴 Norway·Since 2017

Hatstore traffic, ads & competitors 77.9k visits a month, 820 active Meta ads.

Hatstore — Hatstore is a Norwegian retailer specializing in headwear including caps, hats, and beanies with over 20,000 items in stock. In September 2026 hatstore.no drew an estimated 77.9k visits, down 23% on the month before. It ranks #5 of 172 Clothing Accessories brands in Norway and holds a 4.5 Trustpilot rating over 181 reviews.

hatstore.no@hatstoreworld 337kFacebookTrustpilot 4.5Meta Ad Library 820

Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026

Estimated traffic
77.9k
−23% vs. August 2026
Instagram followers
337k
3,912 posts · @hatstoreworld
Trustpilot
4.5
181 reviews · 24 in 12 months
Meta ads
820
active · on Google since 2024
Products
—
Data not available
Rank in Norway
#5
of 172 in Clothing Accessories
LinkedIn
—
Data not available
Earned media value
€3.4k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Hatstore is a Norwegian retailer specializing in headwear including caps, hats, and beanies with over 20,000 items in stock.

01 · Traffic

Hatstore website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Hatstore drew an estimated 77.9k visits in September 2026, down 23% on the month before and up 3% over three months.

  • Worldwide#116,162of 4.5m sites · Top 5%
  • In Norway#475of 15.2k sites · Top 5%
  • Clothing Accessories, worldwide#1,420of 85,207 brands · Top 5%
  • Clothing Accessories, Norway#5of 172 brands · Top 5%
Monthly visitssource Sept 2026

77.9k

estimated visits in September

1 mo ▼ −22.7%4 mo ▲ +3.5%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Hatstore reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Hatstore holds 4.5 out of 5 on Trustpilot over 181 reviews, 24 of them in the last twelve months: 91% of customers give five stars and 4% one star. That volume places Hatstore in the top 30% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.

Trustpilotclaimed page · read 21 Oct 2026
4.5TrustScore · 181 reviews · 24 in 12 months
Top 30% review volumeTop 20% rating quality
5 ★91%
4 ★3%
3 ★1%
2 ★1%
1 ★4%

Headwear Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Hatstore best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Hatstore's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Clothing Accessories
Clothing Accessories95%
Personal Care1%
Apparel & Accessories1%

The dominant category places Hatstore in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Hatstore influencers

The creators who tag @hatstoreworld on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @hatstoreworld on Instagram, led by Urban J. Kozel (87.1k followers, 0.3% engagement).

Influencersaccounts tagging @hatstoreworld · Instagram
AccountProfileFollowersEngagementTagsRelationship
UUrban J. Kozel@urbanblueville · 🇸🇮 SIFashion style luxury Creator87.1k0.3%2Tagged @hatstoreworld
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Hatstore competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Hatstore among Clothing Accessories brands in Norway. The closest is Hat Heaven, then Hatland, Lids HD, TOPPERZSTORE, New Era Cap, Lids Online Store.

CompetitorsClothing Accessories · Norway · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Hat Heavenhatheaven.com
Hatlandhatland.com
Lids HDlidshd.com
TOPPERZSTOREtopperzstore.com
New Era Capneweracap.co.uk
Lids Online Storelids.com
Competitors Gravity finds for Hatstore. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Hatstore with Hat Heaven

07 · Company

Who is behind Hatstore?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Hatstore is a company based in Norway, on a domain registered in January 2017.

Legal entityGravity index, Sept 2026
Entity country
🇳🇴 Norway
Domain registered
11 Jan 2017
DistributionGravity index, Sept 2026
Own store
hatstore.no
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Hatstore

What people ask Google about Hatstore.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Hatstore a legit company?

According to Gravity by Benchr, Hatstore is a brand based in Norway: its website has existed since January 2017, its Trustpilot profile is claimed by the brand, it has 336,698 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Hatstore reviews: is it worth it?

Customers rate Hatstore 4.5 out of 5 on Trustpilot over 181 reviews, 24 of them in the last twelve months: 91% give five stars, 4% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Hatstore?

Hatstore is a Norwegian retailer specializing in headwear including caps, hats, and beanies with over 20,000 items in stock. Gravity by Benchr classifies it under Clothing Accessories. Source: Gravity by Benchr product classification.

Hatstore promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Hatstore advertises on Facebook and Instagram and on Google, where its offers often run. Check hatstore.no for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind Hatstore?

Gravity by Benchr records a company based in Norway, whose domain was registered in 2017. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Hatstore growing?

Yes. Gravity by Benchr estimates about 77,900 visits to hatstore.no in September 2026, down 23% in a month and up 3% over three months. Hatstore ranks #5 of 172 Clothing Accessories brands in Norway in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does Hatstore spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Hatstore on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing Accessories brands in Norway?

Among Clothing Accessories brands in Norway in the Gravity by Benchr index, Hatstore ranks #5 of 172 by estimated traffic. Its closest competitors on the same market are Hat Heaven, Hatland, Lids HD, TOPPERZSTORE and New Era Cap. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Hatstore.