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  5. HERETIC PARFUM

Brand page · Personal Care · United States

HERETIC PARFUM Top 1% worldwide Top 1% in United States Top 1% in Personal Care Top 1% in Personal Care in United States
hereticparfum.com·🇺🇸 Los Angeles, United States· Shopify·Since 2015

HERETIC PARFUM: 353k visits a month, 151 active Meta ads, Gravity score 690.

HERETIC PARFUM — Heretic Parfum creates handcrafted fragrances made from 100% naturally derived botanical ingredients blended in organic sugarcane alcohol. The brand offers unisex, vegan, and cruelty-free plant-based perfumes and body care products. In September 2026 hereticparfum.com drew an estimated 353k visits, down 11% on the month before. It ranks #218 of 33,626 Personal Care brands in United States.

hereticparfum.com@hereticparfum 192kYouTube 751FacebookLinkedIn 2.3kTrustpilot 3.4Meta Ad Library 151

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Jan 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
353k
−11% vs. August 2026
Instagram followers
192k
@hereticparfum
Trustpilot
3.4
8 reviews · 5 in 12 months
Meta ads
151
active · on Google since 2021
Products
95%
in stock · 92 collections
Rank in United States
#218
of 33,626 in Personal Care
LinkedIn
2.3k
followers · 25 employees
Earned media value
€12.9k
per month, Instagram

Gravity score

690/ 1000 · 9 of 10 indicators rated
Brand Power624
Momentum772
Performance675

Percentiles within 792 peers: Personal Care brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Heretic Parfum creates handcrafted fragrances made from 100% naturally derived botanical ingredients blended in organic sugarcane alcohol. The brand offers unisex, vegan, and cruelty-free plant-based perfumes and body care products.

01 · Traffic

How much traffic HERETIC PARFUM gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

HERETIC PARFUM drew an estimated 353k visits in September 2026, down 11% on the month before and up 10% over three months.

  • Worldwide#32,906of 4.5m sites · Top 1%
  • In United States#10,676of 1.2m sites · Top 1%
  • Personal Care, worldwide#1,361of 215,119 brands · Top 1%
  • Personal Care, United States#218of 33,626 brands · Top 1%
Monthly visitssource Sept 2026

353k

estimated visits in September

1 mo ▼ −10.8%4 mo ▲ +10.3%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about HERETIC PARFUM.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

HERETIC PARFUM holds 3.4 out of 5 on Trustpilot over 8 reviews, 5 of them in the last twelve months: 63% of customers give five stars and 25% one star. On Google, HERETIC PARFUM scores 5.0 over 11 reviews.

Trustpilotread 21 Oct 2026
3.4TrustScore · 8 reviews · 5 in 12 months
5 ★63%
4 ★0%
3 ★0%
2 ★13%
1 ★25%

Flavours, Fragrances and Aroma Supplier Cosmetics and Perfumes Supplier Perfume Store Cosmetics Store Beauty Product Supplier

Google reviewsread 19 Oct 2026
5.011 reviews on the Google business profile
5 ★100%
4 ★0%
3 ★0%
2 ★0%
1 ★0%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What HERETIC PARFUM sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

HERETIC PARFUM sells on Shopify, 95% of its catalogue in stock. The best seller is PERSONALIZED DISCOVERY SET, at US$35.00, followed by NOSFERATU and SEASON OF THE WITCH.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Cosmetics48%
Home Fragrances16%
Paper Products1%
Services1%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care78%
Decor18%
Office Instruments1%
Services1%
Pet Supplies1%

The dominant category places HERETIC PARFUM in its comparison group.

Prices and ratingsstore data
Average rating
4.72 / 5
Rated products
77% of the catalogue
In stock
95%
Upper price quartile
US$104.00
Currency
USD

05 · Influencers

Who talks about HERETIC PARFUM.

The creators who tag @hereticparfum on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @hereticparfum on Instagram, led by Courtney (15.5k followers, 2.6% engagement).

Influencersaccounts tagging @hereticparfum · Instagram
AccountProfileFollowersEngagementTagsRelationship
CCourtney@critterqueeen · 🇺🇸 USFashion style luxury Creator15.5k2.6%5Tagged @hereticparfum
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who HERETIC PARFUM competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for HERETIC PARFUM among Personal Care brands in United States. The closest is maisondemars.com, then Seance Perfumes, Aus Liebe zum Duft, libertineparfumerie.com.au, ESSNCE, Demeter Fragrance.

CompetitorsPersonal Care · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
maisondemars.commaisondemars.com
Seance Perfumesseanceperfumes.com
Aus Liebe zum Duftausliebezumduft.de
libertineparfumerie.com.aulibertineparfumerie.com.au
ESSNCEessnce.se
Demeter Fragrancedemeterfragrance.com
Competitors Gravity finds for HERETIC PARFUM. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare HERETIC PARFUM with maisondemars.com

07 · Company

The company behind HERETIC PARFUM.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

HERETIC PARFUM is a company based in Los Angeles, United States, on a domain registered in June 2015. It employs about 25 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Los Angeles
Founded
Data not available
Domain registered
7 Jun 2015
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
25 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
hereticparfum.com · Shopify · USD
Catalogue
92 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about HERETIC PARFUM

What people ask Google about HERETIC PARFUM.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is HERETIC PARFUM a legit company?

According to Gravity by Benchr, HERETIC PARFUM is a brand based in Los Angeles, United States: its website has existed since June 2015, it sells on a Shopify store, it employs 25 people on LinkedIn, it has 191,922 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is HERETIC PARFUM?

Heretic Parfum creates handcrafted fragrances made from 100% naturally derived botanical ingredients blended in organic sugarcane alcohol. The brand offers unisex, vegan, and cruelty-free plant-based perfumes and body care products. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 48% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

HERETIC PARFUM prices: how much is it?

HERETIC PARFUM's best seller, PERSONALIZED DISCOVERY SET, sells US$35.00 on hereticparfum.com. 95% of the catalogue is in stock. Gravity does not track prices daily: check hereticparfum.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does HERETIC PARFUM have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: HERETIC PARFUM advertises on Facebook and Instagram and on Google, where its offers often run. Check hereticparfum.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy HERETIC PARFUM?

HERETIC PARFUM sells on its own website, hereticparfum.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns HERETIC PARFUM?

Gravity by Benchr records a company based in Los Angeles, United States, whose domain was registered in 2015, with 25 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is HERETIC PARFUM growing?

Yes. Gravity by Benchr estimates about 352,700 visits to hereticparfum.com in September 2026, down 11% in a month and up 10% over three months. HERETIC PARFUM ranks #218 of 33,626 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does HERETIC PARFUM use?

Gravity by Benchr identifies hereticparfum.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does HERETIC PARFUM spend on Meta ads?

Gravity by Benchr does not publish a spend figure for HERETIC PARFUM on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in United States?

Among Personal Care brands in United States in the Gravity by Benchr index, HERETIC PARFUM ranks #218 of 33,626 by estimated traffic. Its closest competitors on the same market are maisondemars.com, Seance Perfumes, Aus Liebe zum Duft, libertineparfumerie.com.au and ESSNCE. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with HERETIC PARFUM.