Brand page · Decor
HERNEST: 806k visits a month, 219 active Meta ads.
HERNEST — HERNEST is a modern home brand that crafts furniture and home decor with enduring quality, designed for real homes and everyday life. In September 2026 hernest.com drew an estimated 806k visits, down 33% on the month before. It ranks #32 of 42,373 Decor brands and holds a 4.5 Trustpilot rating over 1,105 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
HERNEST is a modern home brand that crafts furniture and home decor with enduring quality, designed for real homes and everyday life.
01 · Traffic
How much traffic HERNEST gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
HERNEST drew an estimated 806k visits in September 2026, down 33% on the month before and down 17% over three months.
- Worldwide#17,148of 4.5m sites · Top 1%
- In United States#5,660of 1.2m sites · Top 1%
- Decor, worldwide#208of 185,686 brands · Top 1%
- Decor, United States#32of 42,373 brands · Top 1%
806k
estimated visits in September
1 mo ▼ −32.8%4 mo ▼ −17.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about HERNEST.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
HERNEST holds 4.5 out of 5 on Trustpilot over 1,105 reviews, 802 of them in the last twelve months: 77% of customers give five stars and 7% one star. That volume places HERNEST in the top 10% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.
Living Room Furniture Store Furniture Store Furniture Maker Decoration and Interior Design Store Bedroom Furniture Store Bed Shop
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What HERNEST sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read HERNEST's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places HERNEST in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What HERNEST is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
HERNEST runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since August 2024 (image, text, video).
Crafted for the way you live.HERNEST14 Oct 2026image
Crafted for the way you live.HERNEST14 Oct 2026image
Crafted for the way you live.HERNEST14 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026上海赢他科技股份有限公司verified
Text ad21 Oct 2026上海赢他科技股份有限公司verified
Image ad21 Oct 2026上海赢他科技股份有限公司verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about HERNEST.
The creators who tag @hernest_official on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @hernest_official on Instagram, led by Dollhouse Interiors| Sharree (182k followers, 4.8% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| DDollhouse Interiors| Sharree@dollhouse_interiors · 🇺🇸 US | Decoration garden diy Creator | 182k | 4.8% | 2 | Tagged @hernest_official |
06 · Competitors according to Gravity
Who HERNEST competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for HERNEST among Decor brands. The closest is havertys.com, then KENAY, habitat-design.com, allmodern.com, Homary, Decofurn Furniture.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| havertys.comhavertys.com | |||||||
| KENAYkenayhome.com | |||||||
| habitat-design.comhabitat-design.com | |||||||
| allmodern.comallmodern.com | |||||||
| Homaryhomary.com | |||||||
| Decofurn Furnituredecofurnsa.co.za |
07 · Company
The company behind HERNEST.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
HERNEST is an e-commerce brand, on a domain registered in April 2005. It employs about 3 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
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- Entity country
- Data not available
- Founded
- Data not available
- Domain registered
- 18 Apr 2005
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 3 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- hernest.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about HERNEST
What people ask Google about HERNEST.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is HERNEST legit?
According to Gravity by Benchr, HERNEST is a brand: its website has existed since April 2005, its Trustpilot profile is claimed by the brand, it employs 3 people on LinkedIn, it has 133,702 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
HERNEST reviews
Customers rate HERNEST 4.5 out of 5 on Trustpilot over 1,105 reviews, 802 of them in the last twelve months: 77% give five stars, 7% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is HERNEST?
HERNEST is a modern home brand that crafts furniture and home decor with enduring quality, designed for real homes and everyday life. Gravity by Benchr classifies it under Decor. Source: Gravity by Benchr product classification.
Is there a HERNEST discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: HERNEST advertises on Facebook and Instagram and on Google, where its offers often run. Check hernest.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind HERNEST?
Gravity by Benchr records a company, whose domain was registered in 2005, with 3 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is HERNEST growing?
Not at the moment. Gravity by Benchr estimates about 806,200 visits to hernest.com in September 2026, down 33% in a month and down 17% over three months. HERNEST ranks #32 of 42,373 Decor brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does HERNEST spend on Meta ads?
Gravity by Benchr does not publish a spend figure for HERNEST on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Decor brands?
Among Decor brands in the Gravity by Benchr index, HERNEST ranks #32 of 42,373 by estimated traffic. Its closest competitors on the same market are havertys.com, KENAY, habitat-design.com, allmodern.com and Homary. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with HERNEST.