Brand page · United States
HerRoom: 437K visits a month, 23 active Meta ads.
HerRoom — HerRoom is an online retailer specializing in women's lingerie, bras, underwear, and intimate wear, offering over 150 top brands with a Universal Cup Size™ system to help customers find the right fit. In September 2026 herroom.com drew an estimated 437K visits, down 29% on the month before.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Trustpilot Oct 2026
About the store
HerRoom is an online retailer specializing in women's lingerie, bras, underwear, and intimate wear, offering over 150 top brands with a Universal Cup Size™ system to help customers find the right fit.
01 · Traffic
How much traffic HerRoom gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
HerRoom drew an estimated 437K visits in September 2026, down 29% on the month before and down 5% over three months.
- Worldwide#20,973of 4.5M sites · Top 1%
- In United States#6,868of 1.2M sites · Top 1%
- Category, worldwide—Data not available
- Category, United States—Data not available
437K
estimated visits in September
1 mo ▼ −29.4%4 mo ▼ −4.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about HerRoom.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
HerRoom holds 4.2 out of 5 on Trustpilot over 4,008 reviews, 2,143 of them in the last twelve months: 64% of customers give five stars and 19% one star. That volume places HerRoom in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %.
Lingerie Store Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What HerRoom sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read HerRoom's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
Data not available
The dominant category places HerRoom in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What HerRoom is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
HerRoom runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp.
💗 30% OFF Bras and PantiesHerRoom12 Oct 2026image
Shop Wacoal at HerRoomHerRoom10 Oct 2026image
Shop Wacoal at HerRoomHerRoom7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about HerRoom.
The creators who tag @herroom on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who HerRoom competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for HerRoom. The closest is intimissimi.com.br, then Loungerie, Soma, Lingerie, Maidenform, La Senza.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| intimissimi.com.brintimissimi.com.br | |||||||
| Loungerieloungerie.com.br | |||||||
| Somasoma.com | |||||||
| Lingerielingerie.com.br | |||||||
| Maidenformmaidenform.com | |||||||
| La Senzalasenza.com |
07 · Company
The company behind HerRoom.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
HerRoom is a company based in United States, founded in 1998 according to LinkedIn, on a domain registered in June 1999. It employs about 12 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States
- Founded
- 1998, per LinkedIn
- Domain registered
- 9 Jun 1999
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 12 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- herroom.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about HerRoom
What people ask Google about HerRoom.
7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is HerRoom legit?
According to Gravity by Benchr, HerRoom is a brand based in United States: its website has existed since June 1999, its Trustpilot profile is claimed by the brand, it employs 12 people on LinkedIn, it has 15,473 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
HerRoom reviews: is it worth it?
Customers rate HerRoom 4.2 out of 5 on Trustpilot over 4,008 reviews, 2,143 of them in the last twelve months: 64% give five stars, 19% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is HerRoom?
HerRoom is an online retailer specializing in women's lingerie, bras, underwear, and intimate wear, offering over 150 top brands with a Universal Cup Size™ system to help customers find the right fit. Source: Gravity by Benchr product classification.
Does HerRoom have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: HerRoom advertises on Facebook and Instagram, where its offers often run. Check herroom.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns HerRoom?
Gravity by Benchr records a company based in United States, founded in 1998 according to LinkedIn, on a domain registered in 1999, with 12 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is HerRoom growing?
Not at the moment. Gravity by Benchr estimates about 437,000 visits to herroom.com in September 2026, down 29% in a month and down 5% over three months. Source: Gravity by Benchr estimated traffic, September 2026.
How much does HerRoom spend on Meta ads?
Gravity by Benchr does not publish a spend figure for HerRoom on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with HerRoom.