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- Hope Macaulay
Brand page · Clothing · United Kingdom
Hope Macaulay: 31.9k visits a month, 6 active Meta ads, Gravity score 673.
Hope Macaulay — Hope Macaulay is a contemporary fashion brand based in Northern Ireland that creates handmade statement knitwear, blending innovation with tradition and celebrating local craftsmanship. In September 2026 hopemacaulay.com drew an estimated 31.9k visits, up 67% on the month before. It ranks #1,439 of 19,668 Clothing brands in United Kingdom and holds a 4.8 Trustpilot rating over 376 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 1008 peers: Clothing brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Hope Macaulay is a contemporary fashion brand based in Northern Ireland that creates handmade statement knitwear, blending innovation with tradition and celebrating local craftsmanship.
01 · Traffic
How much traffic Hope Macaulay gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Hope Macaulay drew an estimated 31.9k visits in September 2026, up 67% on the month before and up 42% over three months.
- Worldwide#249,914of 4.5m sites · Top 10%
- In United Kingdom#13,036of 192k sites · Top 10%
- Clothing, worldwide#23,728of 459,295 brands · Top 10%
- Clothing, United Kingdom#1,439of 19,668 brands · Top 10%
31.9k
estimated visits in September
1 mo ▲ +67.0%4 mo ▲ +42.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Hope Macaulay.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Hope Macaulay holds 4.8 out of 5 on Trustpilot over 376 reviews, 150 of them in the last twelve months: 89% of customers give five stars and 4% one star. That volume places Hope Macaulay in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10%. On Google, Hope Macaulay scores 5.0 over 12 reviews.
Knitwear Manufacturer Clothing Store Fashion Designer
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Hope Macaulay sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Hope Macaulay sells on Shopify, 100% of its catalogue in stock. The best seller is Colourful Colossal Knit Cardigan, at £420.00, followed by Hope Macaulay Knitwear Comb and Hope Macaulay Knitwear Storage Bag.
#1Colourful Colossal Knit CardiganHope Macaulay£420.00In stock
#2Hope Macaulay Knitwear CombHope Macaulay£10.00In stock
#3Hope Macaulay Knitwear Storage BagHope Macaulay£15.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Hope Macaulay in its comparison group.
- Average rating
- 4.92 / 5
- Rated products
- 26% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$555.90
- Currency
- GBP
04 · Ads
What Hope Macaulay is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Hope Macaulay runs Meta ads on Facebook, Instagram, Audience Network, Threads, and has advertised on Google since September 2026 (image).
Colourful Colossal Knit CardiganHope Macaulay6 Oct 2026image
Handmade knits especially for youHope Macaulay6 Oct 2026video
Handmade knits especially for youHope Macaulay5 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about Hope Macaulay.
The creators who tag @hope.macaulay on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @hope.macaulay on Instagram, led by Megan Fairley Chocolate Queen | Chocolate Gift Boxes 🎁 (46.4k followers, 2.9% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MMegan Fairley Chocolate Queen | Chocolate Gift Boxes 🎁@meganfairley_chocolatequeen · 🇳🇿 NZ | Fashion style luxury Creator | 46.4k | 2.9% | 4 | Tagged @hope.macaulay |
06 · Competitors according to Gravity
Who Hope Macaulay competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Hope Macaulay among Clothing brands in United Kingdom. The closest is Colhay's, then &Daughter, PALACE EVISU, Jumper 1234, Arch4, The Slow Love.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Colhay'scolhays.com | |||||||
| &Daughterand-daughter.com | |||||||
| PALACE EVISUpalace.evisu.com | |||||||
| Jumper 1234jumper1234.com | |||||||
| Arch4arch4.co.uk | |||||||
| The Slow Loveslowloveknitwear.com |
07 · Company
The company behind Hope Macaulay.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Hope Macaulay is a company based in Coleraine, United Kingdom, founded in 2018 according to LinkedIn, on a domain registered in August 2017. It employs about 10 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · Coleraine
- Founded
- 2018, per LinkedIn
- Domain registered
- 1 Aug 2017
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 10 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- hopemacaulay.com · Shopify · GBP
- Catalogue
- 24 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Hope Macaulay
What people ask Google about Hope Macaulay.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Hope Macaulay a legit company?
According to Gravity by Benchr, Hope Macaulay is a brand based in Coleraine, United Kingdom: its website has existed since August 2017, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 10 people on LinkedIn, it has 813,683 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Hope Macaulay?
Customers rate Hope Macaulay 4.8 out of 5 on Trustpilot over 376 reviews, 150 of them in the last twelve months: 89% give five stars, 4% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. On Google, Hope Macaulay scores 5.0 over 12 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Hope Macaulay?
Hope Macaulay is a contemporary fashion brand based in Northern Ireland that creates handmade statement knitwear, blending innovation with tradition and celebrating local craftsmanship. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 83% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Hope Macaulay expensive?
Hope Macaulay's best seller, Colourful Colossal Knit Cardigan, sells £420.00 on hopemacaulay.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check hopemacaulay.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Hope Macaulay have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Hope Macaulay advertises on Facebook and Instagram and on Google, where its offers often run. Check hopemacaulay.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Hope Macaulay?
Hope Macaulay sells on its own website, hopemacaulay.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Hope Macaulay?
Gravity by Benchr records a company based in Coleraine, United Kingdom, founded in 2018 according to LinkedIn, on a domain registered in 2017, with 10 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Hope Macaulay doing well?
Yes. Gravity by Benchr estimates about 31,900 visits to hopemacaulay.com in September 2026, up 67% in a month and up 42% over three months. Hope Macaulay ranks #1,439 of 19,668 Clothing brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Hope Macaulay use?
Gravity by Benchr identifies hopemacaulay.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since September 2026. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Hope Macaulay spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Hope Macaulay on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United Kingdom?
Among Clothing brands in United Kingdom in the Gravity by Benchr index, Hope Macaulay ranks #1,439 of 19,668 by estimated traffic. Its closest competitors on the same market are Colhay's, &Daughter, PALACE EVISU, Jumper 1234 and Arch4. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Hope Macaulay.