Brand page · Health Care · United States
HUM Nutrition: 284k visits a month, 200 active Meta ads, Gravity score 502.
HUM Nutrition — HUM Nutrition offers vitamins and supplements for skin, body, mood, and overall wellness, formulated by experts with clinically-proven ingredients. In September 2026 humnutrition.com drew an estimated 284k visits, down 14% on the month before. It ranks #148 of 12,108 Health Care brands in United States and holds a 1.8 Trustpilot rating over 73 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 483 peers: Health Care brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
HUM Nutrition offers vitamins and supplements for skin, body, mood, and overall wellness, formulated by experts with clinically-proven ingredients.
01 · Traffic
How much traffic HUM Nutrition gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
HUM Nutrition drew an estimated 284k visits in September 2026, down 14% on the month before and down 19% over three months.
- Worldwide#39,253of 4.5m sites · Top 1%
- In United States#12,767of 1.2m sites · Top 5%
- Health Care, worldwide#767of 105,715 brands · Top 1%
- Health Care, United States#148of 12,108 brands · Top 5%
284k
estimated visits in September
1 mo ▼ −13.7%4 mo ▼ −18.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about HUM Nutrition.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
HUM Nutrition holds 1.8 out of 5 on Trustpilot over 73 reviews, 6 of them in the last twelve months: 7% of customers give five stars and 81% one star. That volume places HUM Nutrition in the top 40% of the 270,321 Trustpilot pages in the Gravity index.
Vitamin and Supplements Store Health and Beauty Shop Fitness and Nutrition Service
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What HUM Nutrition sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read HUM Nutrition's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places HUM Nutrition in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
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- Upper price quartile
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- Currency
- Data not available
04 · Ads
What HUM Nutrition is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
HUM Nutrition runs Meta ads on Facebook, Instagram, Messenger, Threads, whatsapp, and has advertised on Google since October 2021 (image, text, video).
Metabolism, simplified.HUM Nutrition6 Oct 2026image
SHOP THE DEALHUM Nutrition6 Oct 2026image
SHOP THE DEALHUM Nutrition6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Hum Nutrition Inc.verified
Text ad21 Oct 2026Hum Nutrition Inc.verified
Text ad21 Oct 2026Hum Nutrition Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about HUM Nutrition.
The creators who tag @humnutrition on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @humnutrition on Instagram, led by Farias Fitness (67.2k followers, 0.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| FFarias Fitness@fariasfitnessllc · 🇺🇸 US | Food cooking nutrition Creator | 67.2k | 0.1% | 8 | Tagged @humnutrition |
06 · Competitors according to Gravity
Who HUM Nutrition competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for HUM Nutrition among Health Care brands in United States. The closest is GetKuwa, then Black Girl Vitamins, Belt Nutrition, Wellbeing Nutrition, Purolabs, Feel.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| GetKuwagetkuwa.com | |||||||
| Black Girl Vitaminsblackgirlvitamins.co | |||||||
| Belt Nutritionbeltnutrition.com.br | |||||||
| Wellbeing Nutritionwellbeingnutrition.com | |||||||
| Purolabspurolabs.com | |||||||
| Feelwearefeel.com |
07 · Company
The company behind HUM Nutrition.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
HUM Nutrition is a company based in United States, founded in 2012 according to LinkedIn, on a domain registered in January 2012. It employs about 56 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
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- Legal form
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- Entity country
- 🇺🇸 United States
- Founded
- 2012, per LinkedIn
- Domain registered
- 12 Jan 2012
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 56 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- humnutrition.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about HUM Nutrition
What people ask Google about HUM Nutrition.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is HUM Nutrition legit or a scam?
According to Gravity by Benchr, HUM Nutrition is a brand based in United States: its website has existed since January 2012, its Trustpilot profile is claimed by the brand, it employs 56 people on LinkedIn, it has 274,032 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
HUM Nutrition reviews
Customers rate HUM Nutrition 1.8 out of 5 on Trustpilot over 73 reviews, 6 of them in the last twelve months: 7% give five stars, 81% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is HUM Nutrition known for?
HUM Nutrition offers vitamins and supplements for skin, body, mood, and overall wellness, formulated by experts with clinically-proven ingredients. Gravity by Benchr classifies it under Health Care. Source: Gravity by Benchr product classification.
HUM Nutrition promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: HUM Nutrition advertises on Facebook and Instagram and on Google, where its offers often run. Check humnutrition.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind HUM Nutrition?
Gravity by Benchr records a company based in United States, founded in 2012 according to LinkedIn, on a domain registered in 2012, with 56 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is HUM Nutrition growing?
Not at the moment. Gravity by Benchr estimates about 283,700 visits to humnutrition.com in September 2026, down 14% in a month and down 19% over three months. HUM Nutrition ranks #148 of 12,108 Health Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does HUM Nutrition spend on Meta ads?
Gravity by Benchr does not publish a spend figure for HUM Nutrition on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Health Care brands in United States?
Among Health Care brands in United States in the Gravity by Benchr index, HUM Nutrition ranks #148 of 12,108 by estimated traffic. Its closest competitors on the same market are GetKuwa, Black Girl Vitamins, Belt Nutrition, Wellbeing Nutrition and Purolabs. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with HUM Nutrition.