Brand page · Pool & Spa · United States
Ice Barrel: 30.5k visits a month, 252 active Meta ads, Gravity score 616.
Ice Barrel — Ice Barrel is a company that sells at-home cold therapy products including ice bath barrels, chillers, bundles, and accessories designed to help users practice cold water therapy for recovery and well-being. In September 2026 icebarrel.com drew an estimated 30.5k visits, down 52% on the month before. It ranks #61 of 890 Pool & Spa brands in United States.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 55 peers: Pool & Spa brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Ice Barrel is a company that sells at-home cold therapy products including ice bath barrels, chillers, bundles, and accessories designed to help users practice cold water therapy for recovery and well-being.
01 · Traffic
How much traffic Ice Barrel gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Ice Barrel drew an estimated 30.5k visits in September 2026, down 52% on the month before and down 27% over three months.
- Worldwide#258,904of 4.5m sites · Top 10%
- In United States#80,912of 1.2m sites · Top 10%
- Pool & Spa, worldwide#311of 9,591 brands · Top 5%
- Pool & Spa, United States#61of 890 brands · Top 10%
30.5k
estimated visits in September
1 mo ▼ −52.1%4 mo ▼ −27.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Ice Barrel.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Ice Barrel holds 2.9 out of 5 on Trustpilot over 8 reviews, 2 of them in the last twelve months: 13% of customers give five stars and 88% one star.
Fitness and Nutrition Service
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Ice Barrel sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Ice Barrel sells on Shopify, 100% of its catalogue in stock. The best seller is Cold Plunge Maintenance Kit & Cleaners, at US$179.99, followed by Ice Barrel 300 and Water Stabilizer.
#1Cold Plunge Maintenance Kit & CleanersIce BarrelUS$179.99In stock
#2Ice Barrel 300Ice BarrelUS$1,149.99In stock
#3Water StabilizerIce BarrelUS$59.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Ice Barrel in its comparison group.
- Average rating
- 4.67 / 5
- Rated products
- 47% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$6,249.00
- Currency
- USD
04 · Ads
What Ice Barrel is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Ice Barrel runs Meta ads on Facebook, Instagram, Threads, whatsapp, and has advertised on Google since November 2022 (image, text, video).
Built For Better RecoveryIce Barrel6 Oct 2026video
Cold Water Therapy Made Easy and AccessibleIce Barrel5 Oct 2026video
Recover Faster. Feel Better.Ice Barrel5 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Ice Barrel Inc.verified
Image ad20 Oct 2026Ice Barrel Inc.verified
Text ad20 Oct 2026Ice Barrel Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Ice Barrel.
The creators who tag @icebarrel on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @icebarrel on Instagram, led by Eric Hinman (345k followers, 0.8% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| EEric Hinman@erichinman · 🇺🇸 US | Fitness sport bodybuilding Creator | 345k | 0.8% | 2 | Tagged @icebarrel |
06 · Competitors according to Gravity
Who Ice Barrel competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Ice Barrel among Pool & Spa brands in United States. The closest is coldtherapybenefits.com, then iCoolsport, Renu Therapy, Nordik Recovery, Plunge, The Pod Company.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| coldtherapybenefits.comcoldtherapybenefits.com | |||||||
| iCoolsporticoolsport.com | |||||||
| Renu Therapyrenutherapy.com | |||||||
| Nordik Recoverynordikrecovery.com | |||||||
| Plungeplunge.com | |||||||
| The Pod Companypodcompany.com |
07 · Company
The company behind Ice Barrel.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Ice Barrel is a company based in Leawood, United States, founded in 2017 according to LinkedIn, on a domain registered in June 2015. It employs about 12 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Leawood
- Founded
- 2017, per LinkedIn
- Domain registered
- 29 Jun 2015
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 12 on LinkedIn · 2-10
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- icebarrel.com · Shopify · USD
- Catalogue
- 16 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Ice Barrel
What people ask Google about Ice Barrel.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Ice Barrel a legit company?
According to Gravity by Benchr, Ice Barrel is a brand based in Leawood, United States: its website has existed since June 2015, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 12 people on LinkedIn, it has 126,801 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is Ice Barrel known for?
Ice Barrel is a company that sells at-home cold therapy products including ice bath barrels, chillers, bundles, and accessories designed to help users practice cold water therapy for recovery and well-being. Gravity by Benchr classifies it under Pool & Spa, with Saunas making up 28% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Ice Barrel cost?
Ice Barrel's best seller, Cold Plunge Maintenance Kit & Cleaners, sells US$179.99 on icebarrel.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check icebarrel.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Ice Barrel promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Ice Barrel advertises on Facebook and Instagram and on Google, where its offers often run. Check icebarrel.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Ice Barrel?
Ice Barrel sells on its own website, icebarrel.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Ice Barrel?
Gravity by Benchr records a company based in Leawood, United States, founded in 2017 according to LinkedIn, on a domain registered in 2015, with 12 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Ice Barrel doing well?
Not at the moment. Gravity by Benchr estimates about 30,500 visits to icebarrel.com in September 2026, down 52% in a month and down 27% over three months. Ice Barrel ranks #61 of 890 Pool & Spa brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Ice Barrel use?
Gravity by Benchr identifies icebarrel.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since November 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Ice Barrel spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Ice Barrel on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Pool & Spa brands in United States?
Among Pool & Spa brands in United States in the Gravity by Benchr index, Ice Barrel ranks #61 of 890 by estimated traffic. Its closest competitors on the same market are coldtherapybenefits.com, iCoolsport, Renu Therapy, Nordik Recovery and Plunge. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Ice Barrel.