Brand page · Sofas · Denmark
ILVA: 744k visits a month, 75 active Meta ads, Gravity score 649.
ILVA — ILVA is a Danish furniture retailer that offers a wide selection of design furniture, home accessories, and furnishing solutions for the home. In September 2026 ilva.dk drew an estimated 744k visits, down 13% on the month before. It ranks #1 of 57 Sofas brands in Denmark and holds a 4.4 Trustpilot rating over 42,185 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 7 peers: Sofas brands in Denmark with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
ILVA is a Danish furniture retailer that offers a wide selection of design furniture, home accessories, and furnishing solutions for the home.
01 · Traffic
How much traffic ILVA gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
ILVA drew an estimated 744k visits in September 2026, down 13% on the month before and down 4% over three months.
- Worldwide#18,189of 4.5m sites · Top 1%
- In Denmark#55of 21.4k sites · Top 1%
- Sofas, worldwide#23of 7,681 brands · Top 1%
- Sofas, Denmark#1of 57 brands · Top 5%
744k
estimated visits in September
1 mo ▼ −13.0%4 mo ▼ −3.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about ILVA.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
ILVA holds 4.4 out of 5 on Trustpilot over 42,185 reviews, 4,639 of them in the last twelve months: 67% of customers give five stars and 11% one star. That volume places ILVA in the top 1% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%. On Google, ILVA scores 4.9 over 15 reviews.
Living Room Furniture Store Garden Furniture Shop Sofa Store Outdoor Furniture Store Furniture Store Bed Shop
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What ILVA sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read ILVA's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places ILVA in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What ILVA is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
ILVA runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since October 2021 (image, text, video).
Find din favorit til spisestuenILVA7 Oct 2026video
Se alle tilbuddeneILVA6 Oct 2026video
Møbler i høj kvalitet & design | Find alt til boligen | ILVA ⇒ILVA6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026IDdesign A/Sverified
Text ad21 Oct 2026IDdesign A/Sverified
Text ad21 Oct 2026IDdesign A/Sverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about ILVA.
The creators who tag @ilvabolig on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @ilvabolig on Instagram, led by Majbritt ♡ Tidligere funkis_og_familieliv (20.1k followers, 0.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MMajbritt ♡ Tidligere funkis_og_familieliv@villa.e15_ · 🇩🇰 DK | Decoration garden diy Creator | 20.1k | 0.6% | 2 | Tagged @ilvabolig |
06 · Competitors according to Gravity
Who ILVA competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for ILVA among Sofas brands in Denmark. The closest is IKEA, then ikea.com.do, home24.it, daals.com, Daells Bolighus, HARDECK Möbel.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| IKEAikea.se | |||||||
| ikea.com.doikea.com.do | |||||||
| home24.ithome24.it | |||||||
| daals.comdaals.com | |||||||
| Daells Bolighusdaells-bolighus.dk | |||||||
| HARDECK Möbelhardeck.de |
07 · Company
The company behind ILVA.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
ILVA is a company based in Denmark, founded in 1962 according to LinkedIn, on a domain registered in November 1996. It employs about 932 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇩🇰 Denmark
- Founded
- 1962, per LinkedIn
- Domain registered
- 5 Nov 1996
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 932 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- ilva.dk
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about ILVA
What people ask Google about ILVA.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is ILVA a legit company?
According to Gravity by Benchr, ILVA is a brand based in Denmark: its website has existed since November 1996, its Trustpilot profile is claimed by the brand, it employs 932 people on LinkedIn, it has 183,528 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
ILVA reviews
Customers rate ILVA 4.4 out of 5 on Trustpilot over 42,185 reviews, 4,639 of them in the last twelve months: 67% give five stars, 11% one star. Gravity by Benchr places that review volume in the top 1% of the 270,321 Trustpilot pages in its index. On Google, ILVA scores 4.9 over 15 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is ILVA known for?
ILVA is a Danish furniture retailer that offers a wide selection of design furniture, home accessories, and furnishing solutions for the home. Gravity by Benchr classifies it under Sofas. Source: Gravity by Benchr product classification.
Is there a ILVA discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: ILVA advertises on Facebook and Instagram and on Google, where its offers often run. Check ilva.dk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns ILVA?
Gravity by Benchr records a company based in Denmark, founded in 1962 according to LinkedIn, on a domain registered in 1996, with 932 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is ILVA growing?
Not at the moment. Gravity by Benchr estimates about 743,900 visits to ilva.dk in September 2026, down 13% in a month and down 4% over three months. ILVA ranks #1 of 57 Sofas brands in Denmark in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is ILVA's ad budget?
Gravity by Benchr does not publish a spend figure for ILVA on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Sofas brands in Denmark?
Among Sofas brands in Denmark in the Gravity by Benchr index, ILVA ranks #1 of 57 by estimated traffic. Its closest competitors on the same market are IKEA, ikea.com.do, home24.it, daals.com and Daells Bolighus. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with ILVA.