Brand page · Personal Care

Indigo Nails Top 5% worldwide Top 5% in Personal Care
indigo-nails.com·Since 2010

Indigo Nails: 120k visits a month, 77 active Meta ads.

Indigo Nails — Indigo Nails is a professional beauty company that produces nail products and aims to make beautiful, well-groomed nails synonymous with elegance and professionalism. In September 2026 indigo-nails.com drew an estimated 120k visits, down 8% on the month before. It ranks #38 of 532 Personal Care brands.

indigo-nails.com@indigonails 512kYouTube 149kFacebookLinkedIn 2.5kTrustpilot 3.7Meta Ad Library 77

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026

Estimated traffic
120k
−8% vs. August 2026
Instagram followers
512k
9,218 posts · @indigonails
Trustpilot
3.7
1 review
Meta ads
77
active · on Google since 2024
Products
—
Data not available
Rank in Poland
#38
of 532 in Personal Care
LinkedIn
2.5k
followers · 112 employees
Earned media value
€322.4k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Indigo Nails is a professional beauty company that produces nail products and aims to make beautiful, well-groomed nails synonymous with elegance and professionalism.

01 · Traffic

How much traffic Indigo Nails gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Indigo Nails drew an estimated 120k visits in September 2026, down 8% on the month before and up 20% over three months.

  • Worldwide#75,012of 4.5m sites · Top 5%
  • In Poland#1,118of 91.7k sites · Top 5%
  • Personal Care, worldwide#3,907of 215,119 brands · Top 5%
  • Personal Care, Poland#38of 532 brands · Top 10%
Monthly visitssource Sept 2026

120k

estimated visits in September

1 mo ▼ −8.2%4 mo ▲ +20.0%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Indigo Nails.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Indigo Nails holds 3.7 out of 5 on Trustpilot over 1 review: 100% of customers give five stars and 0% one star.

Trustpilotread 21 Oct 2026
3.7TrustScore · 1 review
5 ★100%
4 ★0%
3 ★0%
2 ★0%
1 ★0%

Beauty Supply Store Beauty Product Supplier Cosmetics Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Indigo Nails sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Indigo Nails's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care95%
Health & Beauty1%
Personal Services0%

The dominant category places Indigo Nails in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Indigo Nails.

The creators who tag @indigonails on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @indigonails on Instagram, led by KAROLINA KRUSZELNICKA | INDIGO | SZKOLENIA | PAZNOKCIE | SYCÓW (10.8k followers, 2.0% engagement).

Influencersaccounts tagging @indigonails · Instagram
AccountProfileFollowersEngagementTagsRelationship
KKAROLINA KRUSZELNICKA | INDIGO | SZKOLENIA | PAZNOKCIE | SYCÓW@kruszynka_nails · 🇵🇱 PLBeauty cosmetics skincare Creator10.8k2.0%15Tagged @indigonails
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Indigo Nails competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Indigo Nails among Personal Care brands. The closest is essie, then NEONAIL, Manucurist, The GelBottle, OPI®, DND Gel.

CompetitorsPersonal Care · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
essieessie.com
NEONAILneonail.pl
Manucuristus.manucurist.com
The GelBottlethegelbottle.com
OPI®opi.com
DND Geldndgel.com
Competitors Gravity finds for Indigo Nails. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Indigo Nails with essie

07 · Company

The company behind Indigo Nails.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Indigo Nails is an e-commerce brand, founded in 2011 according to LinkedIn, on a domain registered in March 2010. It employs about 112 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
2011, per LinkedIn
Domain registered
12 Mar 2010
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
112 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
indigo-nails.com
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Indigo Nails

What people ask Google about Indigo Nails.

7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Indigo Nails legit?

According to Gravity by Benchr, Indigo Nails is a brand: its website has existed since March 2010, it employs 112 people on LinkedIn, it has 511,935 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What is Indigo Nails known for?

Indigo Nails is a professional beauty company that produces nail products and aims to make beautiful, well-groomed nails synonymous with elegance and professionalism. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.

Is there a Indigo Nails discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Indigo Nails advertises on Facebook and Instagram and on Google, where its offers often run. Check indigo-nails.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind Indigo Nails?

Gravity by Benchr records a company, founded in 2011 according to LinkedIn, on a domain registered in 2010, with 112 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Indigo Nails doing well?

Yes. Gravity by Benchr estimates about 119,600 visits to indigo-nails.com in September 2026, down 8% in a month and up 20% over three months. Indigo Nails ranks #38 of 532 Personal Care brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is Indigo Nails' ad budget?

Gravity by Benchr does not publish a spend figure for Indigo Nails on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands?

Among Personal Care brands in the Gravity by Benchr index, Indigo Nails ranks #38 of 532 by estimated traffic. Its closest competitors on the same market are essie, NEONAIL, Manucurist, The GelBottle and OPI®. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Indigo Nails.