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  5. Ink & Drop

Brand page · Decor · United Kingdom

Ink & Drop Top 5% worldwide Top 5% in the United Kingdom Top 5% in Decor Top 5% in Decor in the United Kingdom
inkanddrop.com·🇬🇧 Gateshead, United Kingdom· Shopify·Since 2018

Ink & Drop traffic, ads & competitors 60.4k visits a month, 44 active Meta ads, Gravity score 561.

Ink & Drop — At Ink&Drop we create high quality, beautiful art prints for your home or office. Styles ranging from street art, botanical art, customisable prints, to Scandinavian style minimal prints, we have something for every style of interior design. In September 2026 inkanddrop.com drew an estimated 60.4k visits, down 1% on the month before. It ranks #242 of 13,189 Decor brands in the United Kingdom and holds a 3.3 Trustpilot rating over 28 reviews.

inkanddrop.com@inkanddrop 104kFacebookLinkedIn 20Trustpilot 3.3Meta Ad Library 44

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
60.4k
−1% vs. August 2026
Instagram followers
104k
3,071 posts · @inkanddrop
Trustpilot
3.3
28 reviews · 2 in 12 months
Meta ads
44
active · on Google since 2024
Products
99%
in stock · 219 collections
Rank in the United Kingdom
#242
of 13,189 in Decor
LinkedIn
20
followers · 2 employees
Earned media value
€7.0k
per month, Instagram

Gravity score

561/ 1000 · 10 of 10 indicators rated
Brand Power509
Momentum436
Performance739

Percentiles within 391 peers: Decor brands in the United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

At Ink&Drop we create high quality, beautiful art prints for your home or office. Styles ranging from street art, botanical art, customisable prints, to Scandinavian style minimal prints, we have something for every style of interior design.

01 · Traffic

Ink & Drop website traffic

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Ink & Drop drew an estimated 60.4k visits in September 2026, down 1% on the month before and down 5% over three months.

  • Worldwide#144,578of 4.5m sites · Top 5%
  • In United Kingdom#7,601of 192k sites · Top 5%
  • Decor, worldwide#2,869of 185,686 brands · Top 5%
  • Decor, United Kingdom#242of 13,189 brands · Top 5%
Monthly visitssource Sept 2026

60.4k

estimated visits in September

1 mo ▼ −1.2%4 mo ▼ −5.3%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

Ink & Drop reviews

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Ink & Drop holds 3.3 out of 5 on Trustpilot over 28 reviews, 2 of them in the last twelve months: 64% of customers give five stars and 21% one star. That volume places Ink & Drop in the top 50% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 20 Oct 2026
3.3TrustScore · 28 reviews · 2 in 12 months
Top 50% review volume
5 ★64%
4 ★0%
3 ★11%
2 ★4%
1 ★21%

Decoration and Interior Design Store Artist Poster Store Art Supply Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

Ink & Drop best-selling products

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Ink & Drop sells on Shopify, 99% of its catalogue in stock. The best seller is Black Wood Frame, at £25.00–£180.00, followed by Road to Nikko By Hasui Kawase and American Flamingo Vintage Antique Bird Print.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Artwork2%
Gift Cards0%

Share of the catalogue by product family.

Activity mixdominant: Decor
Decor96%
Party & Celebration1%
Books1%
Linens & Bedding1%
Hobbies & Creative Arts0%

The dominant category places Ink & Drop in its comparison group.

Prices and ratingsstore data
Average rating
4.88 / 5
Rated products
35% of the catalogue
In stock
99%
Upper price quartile
US$16.94
Currency
GBP

05 · Influencers

Ink & Drop influencers

The creators who tag @inkanddrop on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @inkanddrop on Instagram, led by ꯱ׁׅ֒υׁׅꫀׁׅܻ (18.6k followers, 7.3% engagement).

Influencersaccounts tagging @inkanddrop · Instagram
AccountProfileFollowersEngagementTagsRelationship
꯱꯱ׁׅ֒υׁׅꫀׁׅܻ@oureclecticwonderland · 🇬🇧 GBDecoration garden diy Creator18.6k7.3%5Tagged @inkanddrop
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Ink & Drop competitors and alternatives

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Ink & Drop among Decor brands in the United Kingdom. The closest is The House Outfit, then Poster Hut, Animato, antiquemapsandprints.com, Laboo Studio, Wolf & Bear Prints.

CompetitorsDecor · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
The House Outfitthehouseoutfit.com
Poster Hutposterhut.shop
Animatoanimato.uk
antiquemapsandprints.comantiquemapsandprints.com
Laboo Studiolaboostudio.com
Wolf & Bear Printswolfandbearprints.co.uk
Competitors Gravity finds for Ink & Drop. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Ink & Drop with The House Outfit

07 · Company

Who is behind Ink & Drop?

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Ink & Drop is a company based in Gateshead, United Kingdom, founded in 2019 according to LinkedIn, on a domain registered in January 2018. It employs about 2 people.

Legal entityGravity index, Nov 2026
Entity country
🇬🇧 United Kingdom · Gateshead
Founded
2019, per LinkedIn
Domain registered
27 Jan 2018
Employees
2 on LinkedIn
DistributionGravity index, Nov 2026
Own store
inkanddrop.com · Shopify · GBP
Catalogue
219 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Ink & Drop

What people ask Google about Ink & Drop.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Ink & Drop a legit company?

According to Gravity by Benchr, Ink & Drop is a brand based in Gateshead, United Kingdom: its website has existed since January 2018, it sells on a Shopify store, it employs 2 people on LinkedIn, it has 104,362 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Ink & Drop?

Customers rate Ink & Drop 3.3 out of 5 on Trustpilot over 28 reviews, 2 of them in the last twelve months: 64% give five stars, 21% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Ink & Drop sell?

At Ink&Drop we create high quality, beautiful art prints for your home or office. Styles ranging from street art, botanical art, customisable prints, to Scandinavian style minimal prints, we have something for every style of interior design. Gravity by Benchr classifies it under Decor, with Artwork making up 2% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Ink & Drop expensive?

Ink & Drop's best seller, Black Wood Frame, sells from £25.00 to £180.00 on inkanddrop.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check inkanddrop.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Ink & Drop promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Ink & Drop advertises on Facebook and Instagram and on Google, where its offers often run. Check inkanddrop.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Ink & Drop?

Ink & Drop sells on its own website, inkanddrop.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Ink & Drop?

Gravity by Benchr records a company based in Gateshead, United Kingdom, founded in 2019 according to LinkedIn, on a domain registered in 2018, with 2 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Ink & Drop growing?

Not at the moment. Gravity by Benchr estimates about 60,400 visits to inkanddrop.com in September 2026, down 1% in a month and down 5% over three months. Ink & Drop ranks #242 of 13,189 Decor brands in the United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Ink & Drop use?

Gravity by Benchr identifies inkanddrop.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. It advertises through Meta and on Google since June 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Ink & Drop spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Ink & Drop on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Decor brands in the United Kingdom?

Among Decor brands in the United Kingdom in the Gravity by Benchr index, Ink & Drop ranks #242 of 13,189 by estimated traffic. Its closest competitors on the same market are The House Outfit, Poster Hut, Animato, antiquemapsandprints.com and Laboo Studio. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Ink & Drop.