Brand page · Shoes · Pakistan
Insignia traffic, ads & competitors 703k visits a month, 45 active Meta ads, Gravity score 539.
Insignia — Insignia is a Pakistani luxury fashion brand that sells shoes, apparel, bags, fragrances, and accessories for men, women, and kids. In September 2026 insignia.com.pk drew an estimated 703k visits, down 3% on the month before. It ranks #4 of 252 Shoes brands in Pakistan.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 26 peers: Shoes brands in Pakistan with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Insignia is a Pakistani luxury fashion brand that sells shoes, apparel, bags, fragrances, and accessories for men, women, and kids.
01 · Traffic
Insignia website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Insignia drew an estimated 703k visits in September 2026, down 3% on the month before and up 44% over three months.
- Worldwide#18,972of 4.5m sites · Top 1%
- In Pakistan#68of 20.3k sites · Top 1%
- Shoes, worldwide#321of 46,962 brands · Top 1%
- Shoes, Pakistan#4of 252 brands · Top 5%
703k
estimated visits in September
1 mo ▼ −3.2%4 mo ▲ +43.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Insignia reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Insignia holds 2.2 out of 5 on Trustpilot over 8 reviews, 8 of them in the last twelve months: 0% of customers give five stars and 100% one star.
Clothing Store Shoe Store Men's Clothing Store Women's Clothing Store Baby Store Fashion Accessories Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Insignia best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Insignia sells on Shopify, 25% of its catalogue in stock. The best seller is Casual Pumps IC1587-Mehndi, at PKR 1,250, followed by Casual Flip Flop IL3029-Gold and Casual Pumps IC1588-Red.
#1Casual Pumps IC1587-MehndiInsigniaPKR 1,250In stock
#2Casual Flip Flop IL3029-GoldInsigniaPKR 975In stock
#3Casual Pumps IC1588-RedInsigniaPKR 1,250In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Insignia in its comparison group.
- Average rating
- 4.83 / 5
- Rated products
- 30% of the catalogue
- In stock
- 25%
- Upper price quartile
- US$25.11
- Currency
- PKR
04 · Ads
Insignia ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Insignia runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since October 2025 (image, text, video).
𝟏𝟎.𝟏𝟎 𝐁𝐢𝐠𝐠𝐞𝐬𝐭 𝐒𝐚𝐥𝐞 𝐢𝐬 𝐋𝐈𝐕𝐄 𝐍𝐎𝐖Insignia7 Oct 2026image
InsigniaInsignia7 Oct 2026image
𝐄𝐧𝐣𝐨𝐲 𝐅𝐥𝐚𝐭 𝟏𝟓% 𝐎𝐅𝐅Insignia7 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026DESIRO LLCverified
Text ad20 Oct 2026DESIRO LLCverified
Image ad20 Oct 2026DESIRO LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Insignia influencers
The creators who tag @insignia_shoes on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @insignia_shoes on Instagram, led by Mahnur Rasheed (69.4k followers, 0.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MMahnur Rasheed@noorayh_ · 🇮🇳 IN | Fashion style luxury Creator | 69.4k | 0.2% | 2 | Tagged @insignia_shoes |
06 · Competitors according to Gravity
Insignia competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Insignia among Shoes brands in Pakistan. The closest is LOGO, then Dejavu, OPIA, City Jeans, Royal Fashion, Hi-Street.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| LOGOlogoofficial.com | |||||||
| Dejavudejavu.shoes | |||||||
| OPIAopiabylogo.com | |||||||
| City Jeanscityjeans.com | |||||||
| Royal Fashionroyalfashion.pl | |||||||
| Hi-Streethistreet.pk |
07 · Company
Who is behind Insignia?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Insignia is a company based in Pakistan, founded in 2011 according to LinkedIn. It employs about 231 people.
- Entity country
- 🇵🇰 Pakistan
- Founded
- 2011, per LinkedIn
- Employees
- 231 on LinkedIn
- Own store
- insignia.com.pk · Shopify · PKR
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Insignia
What people ask Google about Insignia.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Insignia legit or a scam?
According to Gravity by Benchr, Insignia is a brand based in Pakistan: it sells on a Shopify store, it employs 231 people on LinkedIn, it has 1,092,124 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is Insignia known for?
Insignia is a Pakistani luxury fashion brand that sells shoes, apparel, bags, fragrances, and accessories for men, women, and kids. Gravity by Benchr classifies it under Shoes, with Foot Care making up 0% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Insignia cost?
Insignia's best seller, Casual Pumps IC1587-Mehndi, sells PKR 1,250 on insignia.com.pk. 25% of the catalogue is in stock. Gravity does not track prices daily: check insignia.com.pk before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Insignia promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Insignia advertises on Facebook and Instagram and on Google, where its offers often run. Check insignia.com.pk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Insignia?
Insignia sells on its own website, insignia.com.pk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Insignia?
Gravity by Benchr records a company based in Pakistan, founded in 2011 according to LinkedIn, with 231 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Insignia doing well?
Yes. Gravity by Benchr estimates about 702,700 visits to insignia.com.pk in September 2026, down 3% in a month and up 44% over three months. Insignia ranks #4 of 252 Shoes brands in Pakistan in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Insignia use?
Gravity by Benchr identifies insignia.com.pk as a Shopify store (standard plan, not Shopify Plus), selling in PKR. It advertises through Meta and on Google since October 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Insignia's ad budget?
Gravity by Benchr does not publish a spend figure for Insignia on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Shoes brands in Pakistan?
Among Shoes brands in Pakistan in the Gravity by Benchr index, Insignia ranks #4 of 252 by estimated traffic. Its closest competitors on the same market are LOGO, Dejavu, OPIA, City Jeans and Royal Fashion. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Market
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Insignia.