The top 1% · Pakistan
Top Pakistani e-commerce brands
The 48 brands in the top 1% of the 4,746 e-commerce brand stores based in Pakistan, ranked by Gravity by Benchr by estimated monthly visits, as of November 2026.
Gravity by Benchr ranks brand stores only: marketplaces and multi-brand retailers are left out, and each brand appears once, under its most visited site. A brand is listed in the country where it is based — its headquarters when known, otherwise its main market. Traffic tiers are orders of magnitude, not audited figures; the full figures are in the Gravity app.
01 · At a glance
Pakistani e-commerce in figures.
Sapphire, SAYA and Limelight lead the ranking of Pakistani e-commerce brands. Pakistan is #23 of the 45 countries ranked by Gravity by Benchr by number of brand stores, with 4,746.
By category, Apparel & Accessories leads with 35 of the 48 brands (73%), ahead of Electronics (4) and Health & Beauty (3).
By audience, 15 draw between 1 and 10 million and 33 draw between 100,000 and 1 million estimated visits a month.
02 · Top 1%
Ranked by estimated monthly visits.
- #1
Sapphire
sapphireonline.pkSAPPHIRE's clothing store offers online shopping for unstitched clothes, women's ready to wear, dresses, men's kurta design, fragrances, western wear, kids…
- #2
SAYA
saya.pkSAYA is a luxury fashion label specializing in clothing and accessories for women, offering unstitched garments, ready-to-wear outfits, formal shirts…
- #3
Limelight
limelight.pkLimelight is a Pakistani fashion brand offering clothing, fabric, and accessories for men, women, and girls, available in over 85 stores across Pakistan and…
- #4
Lama Retail
pk.lamaretail.comLAMA is a multi-fashion brand for women, men and children with its flagship store in Lahore that ships worldwide.
- #5
Zellbury
zellbury.comZELLBURY is an online fashion store offering clothing and accessories for men, women, and kids, as well as home products and fragrances at affordable prices.
- #6
Stylo
stylo.pkStylo is a Pakistani footwear brand that offers modern quality shoes for women, men, and kids, as well as apparel, accessories, and home products.
- #7
Zerolifestyle
zerolifestyle.coZero Lifestyle is a Pakistani tech accessories and smart wearable store that sells smart watches and technology products for men and women.
- #8
Breakout
breakout.com.pkBreakout is a Western wear clothing store that sells premium, durable clothing for men, women, and kids, inspired by youth culture and New York street style.
- #9
GulAhmed Ideas
gulahmedshop.comGul Ahmed Ideas is an online retailer that sells clothing for women, men, and kids, along with premium bedding, shoes, and bags.
- #10
Cross Stitch
crossstitch.pkCross Stitch is an online women's clothing brand that sells unstitched fabrics, ready-to-wear fashion, pret collections, kurtas, bottoms, and accessories.
- #11
KFC Pakistan
kfcpakistan.comKFC Pakistan is a fast-food restaurant chain specializing in fried chicken, offering deals and offers on items like crispy chicken buckets and spicy burgers.
- #12
Beechtree
beechtree.pkBeechtree is a Pakistani clothing brand that offers contemporary and stylish clothing including ready-to-wear dresses, unstitched suits, western tops, and…
- #13
Audionic
audionic.coAudionic is a Pakistani audio and lifestyle brand that deals in wireless earbuds, speakers, headphones, and various audio accessories. It is known as…
- #14
Alkaram
alkaramstudio.comAlkaram Studio is an online retail store offering Pakistani clothing for men and women, including unstitched and stitched collections, accessories, and home…
- #15
Ronin
ronin.pkRonin is a Pakistani smart wearables and tech accessories brand specializing in earbuds, headphones, speakers, neckbands, handsfree devices, smart watches…
- #16
Mistore
mistore.pkMiStore.pk is the official Xiaomi online store in Pakistan, offering a wide range of original Xiaomi smartphones, accessories, and ECO products with warranty…
- #17
Elo
exportleftovers.comelo is Pakistan's #1 online store that sells branded apparel including tees, polos, hoodies, underwear, jackets, bags, jeans and other clothing items for men…
- #18
Cougar
cougar.com.pkCougar is a Pakistani casual wear brand that offers trendy clothing for men, women, and kids with an emphasis on urban, active, and fun-loving youth fashion.
- #19
Engine
engine.com.pkEngine is a Western wear clothing brand that sells apparel, shoes, and accessories for men, women, and kids in Pakistan.
- #20
Ndure
ndure.comNDURE is a footwear brand that offers shoes for men, women, and kids, including sneakers, sandals, formal shoes, and heels.
- #21
Insignia
insignia.com.pkInsignia is a Pakistani luxury fashion brand that sells shoes, apparel, bags, fragrances, and accessories for men, women, and kids.
- #22
Maria.B
mariab.pkMARIA.B. DESIGNS (PVT.) LTD is a Pakistani fashion brand that manufactures and retails women's fashion garments, including traditional and modern clothing for…
- #23
Baroque
baroque.pkBaroque PK is a Pakistani fashion brand that offers exclusive ranges of pure lawn, ready-to-wear clothing, chiffon, embroidered collections, and trendy…
- #24
Servis
servis.pkServis Retail is a Pakistani footwear brand that sells shoes, sandals, slippers, and accessories for men, women, and children.
- #25
Mbbs
mbbs.com.pkMBBS.COM.PK is an educational technology company that provides MDCAT, MBBS and nursing admissions information, preparation materials, and online medical books…
- #26
Dawlance
dawlance.com.pkDawlance is a Pakistani home appliances brand that offers a wide range of household appliances including refrigerators, washing machines, air conditioners…
- #27
Asim Jofa
asimjofa.comOfficial online store of Asim Jofa. Shop luxury designer dresses, clothes & suits for women and men in Pakistan. Explore signature fashion, buy online at the…
- #28
Atlas Honda
atlashonda.com.pkAtlas Honda Limited is a joint venture between the Atlas Group and Honda Motor Co. Ltd., Japan that manufactures and markets Honda motorcycles in Pakistan.
- #29
Saeed Ghani
saeedghani.pkSaeed Ghani is a nature-inspired beauty brand that offers herbal and skin care products, including fragrances, hair care, and personal care items. The brand…
- #30
Bata
bata.com.pkBata Pakistan Limited is a footwear brand that sells premium quality footwear, bags, and accessories for men, women, and children.
- #31
Nutrifactor
nutrifactor.com.pkNutrifactor is a Pakistani vitamin brand that manufactures and sells dietary supplements, vitamins, minerals and natural healthcare products.
- #32
Bonanza Satrangi
bonanzasatrangi.comBonanza Satrangi is a Pakistani fashion brand offering unstitched and stitched clothing, as well as accessories and fragrances. The brand has over 40 years of…
- #33
Generation
generation.com.pkGENERATION Pvt Ltd is Pakistan's pioneering ready-to-wear label specializing in women's clothing including kurtas, matching 2-piece and 3-piece suits…
- #34
ECS
shopecs.comECS is a Pakistani footwear and fashion retail brand that sells ladies shoes, apparel, bags, and accessories.
- #35
Unze London
unze.com.pkUnze London is a high fashion wear company that sells women's, men's, and children's shoes along with matching accessories such as belts and bags.
- #36
Sveston
en-pk.svestonwatches.comSveston PK is an online shopping platform for watches in Pakistan, offering original Sveston watches for men and women.
- #37
Diners
diners.com.pkDiners Pakistan is a clothing brand that sells premium men's formal and casual wear, women's ethnic pret, and kids' fashion, along with footwear, fragrances…
- #38
Scents N Stories
scentsnstories.pkScents N Stories is a Pakistani perfume manufacturer that sells high-quality perfumes at affordable prices, offering products for men and women including body…
- #39
CoolKapray
coolkapray.comCool Kapray is a streetwear brand that sells shirts, hoodies, sweatshirts, and graphic tees with oversized fits and bold graphics for everyday style.
- #40
Charcoal
charcoal.com.pkCharcoal Clothing is a Pakistani menswear brand that designs and retails men's formal and casual clothing including shirts, suiting, shalwar kameez, kurta…
- #41
Rangoli Store
rangolistore.pkRangoli Store is a Pakistani clothing brand that sells seasonal clothes, formal wear, and event dresses with customization options.
- #42
Shahzeb Saeed
shahzebsaeed.comShahzeb Saeed is a Pakistani men's clothing brand that sells formal shirts, casual wear, Eastern wear, and accessories.
- #43
Jazmin
jazmin.pkJazmin is a Pakistani brand that offers women's casual and formal wear dresses including Embroidered Chiffon, Lawn, and Velvet fabrics in both unstitched and…
- #44
Sowears
sowears.netSowears is a fashion-forward western wear brand that blends trending style with modest elegance, offering versatile and high-quality dresses for women.
- #45
Yadea
yadea.com.pkYadea Pakistan is the official distributor of Yadea, a global leading electric two-wheeler brand that sells high-performance electric motorcycles, electric…
- #46
Ego
wearego.comEGO is a Pakistani fashion brand that sells women's and kids' clothing, including ready-to-wear, unstitched fabrics, and accessories.
- #47
Charizma
houseofcharizma.comHouse Of Charizma is an online fashion store that sells unstitched and stitched collections, ready to wear pret, luxury formals, bottoms, and fabrics.
- #48
Sehgalmotors
sehgalmotors.pkSehgalMotors.pk is Pakistan's largest car accessories, PPF, and detailing brand. Established in 2010 with 18+ stores, 25,000+ SKUs and 2M+ units sold yearly…
Each brand links to its public Gravity page. Favicons are loaded from the brands' own sites.
03 · Questions
About Pakistani e-commerce brands.
What are the biggest Pakistani e-commerce brands?
By estimated monthly visits, the largest e-commerce brand stores based in Pakistan are Sapphire, SAYA, Limelight, Lama Retail and Zellbury, according to the Gravity by Benchr ranking of November 2026.
How many e-commerce brands are there in Pakistan?
Gravity by Benchr ranks 4,746 e-commerce brand stores based in Pakistan with a measured audience — #23 of the 45 countries it ranks. The top 1% is 48 brands, all listed on this page.
Which product categories lead Pakistani e-commerce?
By category, Apparel & Accessories leads with 35 of the 48 brands (73%), ahead of Electronics (4) and Health & Beauty (3).
How is this ranking made?
Gravity by Benchr ranks brand stores only — marketplaces and multi-brand retailers are left out — by estimated monthly visits, each brand once, under its most visited site. The country is where the brand is based: its headquarters when known, otherwise its main market. The ranking is refreshed every month.
04 · More rankings