Brand page · Clothing Accessories · France
Julbo: 264K visits a month, 113 active Meta ads.
Julbo — Julbo is a French sports eyewear company that develops performance sunglasses, mountaineering eyewear, and snow goggles. In September 2026 julbo.com drew an estimated 264K visits, down 12% on the month before. It ranks #10 of 2,061 Clothing Accessories brands in France and holds a 4.3 Trustpilot rating over 898 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
Julbo is a French sports eyewear company that develops performance sunglasses, mountaineering eyewear, and snow goggles.
01 · Traffic
How much traffic Julbo gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Julbo drew an estimated 264K visits in September 2026, down 12% on the month before and up 3% over three months.
- Worldwide#41,512of 4.5M sites · Top 1%
- In France#1,607of 166K sites · Top 1%
- Clothing Accessories, worldwide#323of 85,207 brands · Top 1%
- Clothing Accessories, France#10of 2,061 brands · Top 1%
264K
estimated visits in September
1 mo ▼ −12.2%4 mo ▲ +2.5%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Julbo.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Julbo holds 4.3 out of 5 on Trustpilot over 898 reviews, 427 of them in the last twelve months: 68% of customers give five stars and 14% one star. That volume places Julbo in the top 10 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %. On Google, Julbo scores 4.4 over 318 reviews.
Bike Accessories Store Outdoor Sports Store Sunglasses Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Julbo sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Julbo's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Julbo in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Julbo is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Julbo runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since December 2023 (image, text, video).
FREQUENCY SPECTRON HDJulbo6 Oct 2026image
VERMONT CLASSIC SPECTRONJulbo6 Oct 2026image
DENSITY REACTIVJulbo6 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026JULBOverified
Text ad21 Oct 2026JULBOverified
Text ad21 Oct 2026JULBOverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Julbo.
The creators who tag @julbo_eyewear on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @julbo_eyewear on Instagram, led by Oscar Mandin (69.8K followers, 12.9% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| OOscar Mandin@oscarmandin · 🇫🇷 FR | Pro sports athletes Creator | 69.8K | 12.9% | 14 | Tagged @julbo_eyewear |
06 · Competitors according to Gravity
Who Julbo competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Julbo among Clothing Accessories brands in France. The closest is SportRx, then Smith Optics, bolle.com, oakley.com, sweetprotection.com, POC.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| SportRxsportrx.com | |||||||
| Smith Opticssmithoptics.com | |||||||
| bolle.combolle.com | |||||||
| oakley.comoakley.com | |||||||
| sweetprotection.comsweetprotection.com | |||||||
| POCpoc.com |
07 · Company
The company behind Julbo.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Julbo is a company based in France, founded in 1888 according to LinkedIn, on a domain registered in January 2013. It employs about 193 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇫🇷 France
- Founded
- 1888, per LinkedIn
- Domain registered
- 17 Jan 2013
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 193 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- julbo.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Julbo
What people ask Google about Julbo.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Julbo a legit company?
According to Gravity by Benchr, Julbo is a brand based in France: its website has existed since January 2013, its Trustpilot profile is claimed by the brand, it employs 193 people on LinkedIn, it has 116,091 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Julbo reviews
Customers rate Julbo 4.3 out of 5 on Trustpilot over 898 reviews, 427 of them in the last twelve months: 68% give five stars, 14% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. On Google, Julbo scores 4.4 over 318 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Julbo sell?
Julbo is a French sports eyewear company that develops performance sunglasses, mountaineering eyewear, and snow goggles. Gravity by Benchr classifies it under Clothing Accessories. Source: Gravity by Benchr product classification.
Does Julbo have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Julbo advertises on Facebook and Instagram and on Google, where its offers often run. Check julbo.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Julbo?
Gravity by Benchr records a company based in France, founded in 1888 according to LinkedIn, on a domain registered in 2013, with 193 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Julbo doing well?
Yes. Gravity by Benchr estimates about 264,500 visits to julbo.com in September 2026, down 12% in a month and up 3% over three months. Julbo ranks #10 of 2,061 Clothing Accessories brands in France in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Julbo's ad budget?
Gravity by Benchr does not publish a spend figure for Julbo on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing Accessories brands in France?
Among Clothing Accessories brands in France in the Gravity by Benchr index, Julbo ranks #10 of 2,061 by estimated traffic. Its closest competitors on the same market are SportRx, Smith Optics, bolle.com, oakley.com, sweetprotection.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Julbo. Version française.