Brand page · Decor
JYSK: 1.7m visits a month, 30 active Meta ads.
JYSK — JYSK is an international home furnishing retailer with Scandinavian roots that makes it easy to furnish every room in any home and garden. The company delivers a great Scandinavian offer for everyone within sleeping and living. In September 2026 jysk.fi drew an estimated 1.7m visits, down 10% on the month before. It ranks #1 of 281 Decor brands and holds a 1.5 Trustpilot rating over 106 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026
About the store
JYSK is an international home furnishing retailer with Scandinavian roots that makes it easy to furnish every room in any home and garden. The company delivers a great Scandinavian offer for everyone within sleeping and living.
01 · Traffic
How much traffic JYSK gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
JYSK drew an estimated 1.7m visits in September 2026, down 10% on the month before and up 19% over three months.
- Worldwide#9,328of 4.5m sites · Top 1%
- In Finland#29of 20.4k sites · Top 1%
- Decor, worldwide#97of 185,686 brands · Top 1%
- Decor, Finland#1of 281 brands · Top 1%
1.7m
estimated visits in September
1 mo ▼ −9.6%4 mo ▲ +18.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about JYSK.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
JYSK holds 1.5 out of 5 on Trustpilot over 106 reviews, 42 of them in the last twelve months: 8% of customers give five stars and 78% one star. That volume places JYSK in the top 30% of the 270,321 Trustpilot pages in the Gravity index.
Furniture Store Bedroom Furniture Store Living Room Furniture Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What JYSK sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read JYSK's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places JYSK in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What JYSK is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
JYSK runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
✨ Uutta ilmettä kotiinJYSK Suomi6 Oct 2026video
🏡 Koti, jossa viihdytJYSK Suomi2 Oct 2026image
Löydä uudet suosikkikalusteesiJYSK Suomi1 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026JYSK A/Sverified
Text ad20 Oct 2026JYSK A/Sverified
Text ad20 Oct 2026JYSK A/Sverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about JYSK.
The creators who tag @jysk_fi on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who JYSK competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for JYSK among Decor brands. The closest is IKEA, then jotex.no, Beyond, Dunelm, homescapesonline.com, Tuesday Morning.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| IKEAikea.se | |||||||
| jotex.nojotex.no | |||||||
| Beyondbedbathandbeyond.com | |||||||
| Dunelmdunelm.com | |||||||
| homescapesonline.comhomescapesonline.com | |||||||
| Tuesday Morningtuesdaymorning.com |
07 · Company
The company behind JYSK.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
JYSK is an e-commerce brand, founded in 1979 according to LinkedIn, on a domain registered in August 1997. It employs about 8 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- 1979, per LinkedIn
- Domain registered
- 18 Aug 1997
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 8 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- jysk.fi
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about JYSK
What people ask Google about JYSK.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is JYSK legit or a scam?
According to Gravity by Benchr, JYSK is a brand: its website has existed since August 1997, it employs 8 people on LinkedIn, it has 46,940 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
JYSK reviews: is it worth it?
Customers rate JYSK 1.5 out of 5 on Trustpilot over 106 reviews, 42 of them in the last twelve months: 8% give five stars, 78% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does JYSK sell?
JYSK is an international home furnishing retailer with Scandinavian roots that makes it easy to furnish every room in any home and garden. The company delivers a great Scandinavian offer for everyone within sleeping and living. Gravity by Benchr classifies it under Decor. Source: Gravity by Benchr product classification.
Does JYSK have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: JYSK advertises on Facebook and Instagram and on Google, where its offers often run. Check jysk.fi for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns JYSK?
Gravity by Benchr records a company, founded in 1979 according to LinkedIn, on a domain registered in 1997, with 8 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is JYSK growing?
Yes. Gravity by Benchr estimates about 1,727,300 visits to jysk.fi in September 2026, down 10% in a month and up 19% over three months. JYSK ranks #1 of 281 Decor brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does JYSK spend on Meta ads?
Gravity by Benchr does not publish a spend figure for JYSK on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Decor brands?
Among Decor brands in the Gravity by Benchr index, JYSK ranks #1 of 281 by estimated traffic. Its closest competitors on the same market are IKEA, jotex.no, Beyond, Dunelm and homescapesonline.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with JYSK.