Brand page · Decor · Netherlands
JYSK: 2.2m visits a month, 57 active Meta ads.
JYSK — JYSK is an international home furnishing retailer with Scandinavian roots that makes it easy to furnish every room in any home and garden. The company delivers a great Scandinavian offer for everyone within sleeping and living. In September 2026 jysk.nl drew an estimated 2.2m visits. It ranks #2 of 2,328 Decor brands in Netherlands and holds a 2.2 Trustpilot rating over 1,249 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026
About the store
JYSK is an international home furnishing retailer with Scandinavian roots that makes it easy to furnish every room in any home and garden. The company delivers a great Scandinavian offer for everyone within sleeping and living.
01 · Traffic
How much traffic JYSK gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
JYSK drew an estimated 2.2m visits in September 2026 and up 11% over three months.
- Worldwide#7,792of 4.5m sites · Top 1%
- In Netherlands#78of 78.6k sites · Top 1%
- Decor, worldwide#73of 185,686 brands · Top 1%
- Decor, Netherlands#2of 2,328 brands · Top 1%
2.2m
estimated visits in September
1 mo ▼ −0.2%4 mo ▲ +10.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about JYSK.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
JYSK holds 2.2 out of 5 on Trustpilot over 1,249 reviews, 176 of them in the last twelve months: 22% of customers give five stars and 68% one star. That volume places JYSK in the top 10% of the 270,321 Trustpilot pages in the Gravity index.
Bedroom Furniture Store Bed Shop Living Room Furniture Store Furniture Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What JYSK sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read JYSK's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places JYSK in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What JYSK is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
JYSK runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
We zijn weer open!JYSK Nederland14 Oct 2026video
We zijn weer open!JYSK Nederland14 Oct 2026video
We zijn weer open!JYSK Nederland14 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026JYSK A/Sverified
Text ad20 Oct 2026JYSK A/Sverified
Text ad20 Oct 2026JYSK A/Sverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about JYSK.
The creators who tag @jysknl on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @jysknl on Instagram, led by @villa.hamburghage (11k followers, 4.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| vvilla.hamburghage@villa.hamburghage · 🇸🇪 SE | Decoration garden diy Creator | 11k | 4.1% | 6 | Tagged @jysknl |
06 · Competitors according to Gravity
Who JYSK competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for JYSK among Decor brands in Netherlands. The closest is vente-unique.es, then sconto.de, vidaxl.de, leenbakker.be, JOM, miroytengo.es.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| vente-unique.esvente-unique.es | |||||||
| sconto.desconto.de | |||||||
| vidaxl.devidaxl.de | |||||||
| leenbakker.beleenbakker.be | |||||||
| JOMjom.pt | |||||||
| miroytengo.esmiroytengo.es |
07 · Company
The company behind JYSK.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
JYSK is a company based in Netherlands, founded in 1979 according to LinkedIn, on a domain registered in December 2003. It employs about 14,755 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇳🇱 Netherlands
- Founded
- 1979, per LinkedIn
- Domain registered
- 9 Dec 2003
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 14,755 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- jysk.nl
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about JYSK
What people ask Google about JYSK.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is JYSK legit?
According to Gravity by Benchr, JYSK is a brand based in Netherlands: its website has existed since December 2003, it employs 14,755 people on LinkedIn, it has 121,710 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
JYSK reviews: is it worth it?
Customers rate JYSK 2.2 out of 5 on Trustpilot over 1,249 reviews, 176 of them in the last twelve months: 22% give five stars, 68% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is JYSK?
JYSK is an international home furnishing retailer with Scandinavian roots that makes it easy to furnish every room in any home and garden. The company delivers a great Scandinavian offer for everyone within sleeping and living. Gravity by Benchr classifies it under Decor. Source: Gravity by Benchr product classification.
Does JYSK have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: JYSK advertises on Facebook and Instagram and on Google, where its offers often run. Check jysk.nl for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind JYSK?
Gravity by Benchr records a company based in Netherlands, founded in 1979 according to LinkedIn, on a domain registered in 2003, with 14,755 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is JYSK doing well?
Yes. Gravity by Benchr estimates about 2,153,300 visits to jysk.nl in September 2026, down 0% in a month and up 11% over three months. JYSK ranks #2 of 2,328 Decor brands in Netherlands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is JYSK's ad budget?
Gravity by Benchr does not publish a spend figure for JYSK on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Decor brands in Netherlands?
Among Decor brands in Netherlands in the Gravity by Benchr index, JYSK ranks #2 of 2,328 by estimated traffic. Its closest competitors on the same market are vente-unique.es, sconto.de, vidaxl.de, leenbakker.be and JOM. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with JYSK.