Brand page · Lighting · Italy
Kartell: 203k visits a month, 87 active Meta ads.
Kartell — Kartell is a leading design company that produces furniture and design products. In September 2026 kartell.com drew an estimated 203k visits, up 9% on the month before. It ranks #2 of 296 Lighting brands in Italy.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
Kartell is a leading design company that produces furniture and design products.
01 · Traffic
How much traffic Kartell gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Kartell drew an estimated 203k visits in September 2026, up 9% on the month before and down 6% over three months.
- Worldwide#55,839of 4.5m sites · Top 5%
- In Italy#1,392of 138k sites · Top 5%
- Lighting, worldwide#166of 25,385 brands · Top 1%
- Lighting, Italy#2of 296 brands · Top 1%
203k
estimated visits in September
1 mo ▲ +9.4%4 mo ▼ −6.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Kartell.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Kartell holds 2.5 out of 5 on Trustpilot over 6 reviews, 3 of them in the last twelve months: 17% of customers give five stars and 83% one star.
Furniture Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Kartell sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Kartell's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Kartell in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Kartell is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Kartell runs Meta ads on Facebook, Instagram, and has advertised on Google since October 2022 (image, text, video).
Contemporary lines, comfort and refined details: the Super Tubby sofa and the Lunam armchair transform the living room into a space to be boKartell14 Oct 2026image
Sculpted in soft, enveloping curves, the design remains intentionally essential. Every detail is crisp and impeccably finished, while the baKartell14 Oct 2026image
Contemporary lines, comfort and refined details: the Super Tubby sofa and the Lunam armchair transform the living room into a space to be boKartell14 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026KARTELL S.P.A.verified
Text ad21 Oct 2026KARTELL S.P.A.verified
Text ad21 Oct 2026KARTELL S.P.A.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Kartell.
The creators who tag @kartell_official on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @kartell_official on Instagram, led by STYLING VISION (13k followers, 0.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SSTYLING VISION@stylingvision · 🇸🇪 SE | Decoration garden diy Creator | 13k | 0.6% | 5 | Tagged @kartell_official |
06 · Competitors according to Gravity
Who Kartell competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Kartell among Lighting brands in Italy. The closest is design-bestseller.fr, then Moooi, cassina.com, carlakey.com, Carl Hansen & Søn, myareadesign.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| design-bestseller.frdesign-bestseller.fr | |||||||
| Moooimoooi.com | |||||||
| cassina.comcassina.com | |||||||
| carlakey.comcarlakey.com | |||||||
| Carl Hansen & Søncarlhansen.com | |||||||
| myareadesign.commyareadesign.com |
07 · Company
The company behind Kartell.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Kartell is a company based in Italy, founded in 1949 according to LinkedIn, on a domain registered in February 1999. It employs about 8 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇮🇹 Italy
- Founded
- 1949, per LinkedIn
- Domain registered
- 3 Feb 1999
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 8 on LinkedIn · 51-200
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- kartell.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Kartell
What people ask Google about Kartell.
7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Kartell legit or a scam?
According to Gravity by Benchr, Kartell is a brand based in Italy: its website has existed since February 1999, it employs 8 people on LinkedIn, it has 810,815 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What does Kartell sell?
Kartell is a leading design company that produces furniture and design products. Gravity by Benchr classifies it under Lighting. Source: Gravity by Benchr product classification.
Is there a Kartell discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Kartell advertises on Facebook and Instagram and on Google, where its offers often run. Check kartell.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Kartell?
Gravity by Benchr records a company based in Italy, founded in 1949 according to LinkedIn, on a domain registered in 1999, with 8 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Kartell growing?
Not at the moment. Gravity by Benchr estimates about 202,800 visits to kartell.com in September 2026, up 9% in a month and down 6% over three months. Kartell ranks #2 of 296 Lighting brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Kartell's ad budget?
Gravity by Benchr does not publish a spend figure for Kartell on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Lighting brands in Italy?
Among Lighting brands in Italy in the Gravity by Benchr index, Kartell ranks #2 of 296 by estimated traffic. Its closest competitors on the same market are design-bestseller.fr, Moooi, cassina.com, carlakey.com and Carl Hansen & Søn. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Kartell.