Brand page · Personal Care · Germany
khadi: 75.9k visits a month, 13 active Meta ads, Gravity score 670.
khadi — khadi is a German brand that sells Ayurvedic beauty products including natural hair, body, and facial care products based on traditional Ayurvedic healing herbs and recipes. In September 2026 khadi.de drew an estimated 75.9k visits, up 28% on the month before. It ranks #88 of 3,138 Personal Care brands in Germany and holds a 4.2 Trustpilot rating over 39 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 181 peers: Personal Care brands in Germany with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
khadi is a German brand that sells Ayurvedic beauty products including natural hair, body, and facial care products based on traditional Ayurvedic healing herbs and recipes.
01 · Traffic
How much traffic khadi gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
khadi drew an estimated 75.9k visits in September 2026, up 28% on the month before and up 45% over three months.
- Worldwide#118,858of 4.5m sites · Top 5%
- In Germany#5,398of 184k sites · Top 5%
- Personal Care, worldwide#5,904of 215,119 brands · Top 5%
- Personal Care, Germany#88of 3,138 brands · Top 5%
75.9k
estimated visits in September
1 mo ▲ +28.2%4 mo ▲ +45.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about khadi.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
khadi holds 4.2 out of 5 on Trustpilot over 39 reviews, 19 of them in the last twelve months: 74% of customers give five stars and 8% one star. That volume places khadi in the top 40% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40%.
Cosmetics Store Hair Product Store Beauty Supply Store Cosmetics and Perfumes Supplier Beauty Product Supplier Cosmetic Products Manufacturer
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What khadi sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
khadi sells on Shopify, 94% of its catalogue in stock. The best seller is Deep Cleanse, at €14.90, followed by Sachet Color Finish Conditioner 10ml and Color Finish.
#1Deep Cleansekhadi€14.90In stock
#2Sachet Color Finish Conditioner 10mlkhadi€0.99In stock
#3Color Finishkhadi€14.90In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places khadi in its comparison group.
- Average rating
- 4.70 / 5
- Rated products
- 85% of the catalogue
- In stock
- 94%
- Upper price quartile
- US$32.48
- Currency
- EUR
04 · Ads
What khadi is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
khadi runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since November 2021 (image, text, video).
Hol Dir die khadi Bestseller für Deinen Urlaub!Khadi Germany30 Sept 2026image
Entdecke die Kraft der Amla-Beere.Khadi Germany21 Sept 2026video
Khadi NaturkosmetikKhadi Germany15 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Khadi Naturprodukte GmbH & Co. KGverified
Video ad2 Oct 2026Khadi Naturprodukte GmbH & Co. KGverified
Image ad2 Oct 2026Khadi Naturprodukte GmbH & Co. KGverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about khadi.
The creators who tag @khadi.germany on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who khadi competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for khadi among Personal Care brands in Germany. The closest is khadi, then khadi-pl, LOONA'S, khadi-it, Khadi Spain, Moroccanoil EU.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| khadikhadi.fr | |||||||
| khadi-plkhadi.pl | |||||||
| LOONA'Sloonaskincare.de | |||||||
| khadi-itkhadi.it | |||||||
| Khadi Spainkhadi.es | |||||||
| Moroccanoil EUde.moroccanoil.com |
07 · Company
The company behind khadi.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
khadi is a company based in Bückeburg, Germany, founded in 2007 according to LinkedIn. It employs about 29 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇩🇪 Germany · Bückeburg
- Founded
- 2007, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 29 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- khadi.de · Shopify · EUR
- Catalogue
- 144 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about khadi
What people ask Google about khadi.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is khadi legit?
According to Gravity by Benchr, khadi is a brand based in Bückeburg, Germany: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 29 people on LinkedIn, it has 27,249 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
khadi reviews: is it worth it?
Customers rate khadi 4.2 out of 5 on Trustpilot over 39 reviews, 19 of them in the last twelve months: 74% give five stars, 8% one star. Gravity by Benchr places that review volume in the top 40% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is khadi known for?
khadi is a German brand that sells Ayurvedic beauty products including natural hair, body, and facial care products based on traditional Ayurvedic healing herbs and recipes. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 51% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
khadi prices: how much is it?
khadi's best seller, Deep Cleanse, sells €14.90 on khadi.de. 94% of the catalogue is in stock. Gravity does not track prices daily: check khadi.de before buying. Source: Gravity by Benchr catalogue reading, October 2026.
khadi promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: khadi advertises on Facebook and Instagram and on Google, where its offers often run. Check khadi.de for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy khadi?
khadi sells on its own website, khadi.de, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind khadi?
Gravity by Benchr records a company based in Bückeburg, Germany, founded in 2007 according to LinkedIn, with 29 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is khadi doing well?
Yes. Gravity by Benchr estimates about 75,900 visits to khadi.de in September 2026, up 28% in a month and up 45% over three months. khadi ranks #88 of 3,138 Personal Care brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does khadi use?
Gravity by Benchr identifies khadi.de as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since November 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does khadi spend on Meta ads?
Gravity by Benchr does not publish a spend figure for khadi on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in Germany?
Among Personal Care brands in Germany in the Gravity by Benchr index, khadi ranks #88 of 3,138 by estimated traffic. Its closest competitors on the same market are khadi, khadi-pl, LOONA'S, khadi-it and Khadi Spain. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with khadi.