Brand page · Kitchen & Dining · Australia
Kollab: 49.7k visits a month, 79 active Meta ads, Gravity score 528.
Kollab — Kollab is an Australian brand that sells everyday essentials such as picnic mats, tote bags, lunch boxes, and storage solutions, making practical items fashionable. In September 2026 kollab.com.au drew an estimated 49.7k visits, up 32% on the month before. It ranks #122 of 4,419 Kitchen & Dining brands in Australia.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 189 peers: Kitchen & Dining brands in Australia with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Kollab is an Australian brand that sells everyday essentials such as picnic mats, tote bags, lunch boxes, and storage solutions, making practical items fashionable.
01 · Traffic
How much traffic Kollab gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Kollab drew an estimated 49.7k visits in September 2026, up 32% on the month before and down 35% over three months.
- Worldwide#170,989of 4.5m sites · Top 5%
- In Australia#4,172of 105k sites · Top 5%
- Kitchen & Dining, worldwide#4,361of 145,612 brands · Top 5%
- Kitchen & Dining, Australia#122of 4,419 brands · Top 5%
49.7k
estimated visits in September
1 mo ▲ +31.8%4 mo ▼ −35.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Kollab.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Kollab holds 3.8 out of 5 on Trustpilot over 2 reviews, 2 of them in the last twelve months: 100% of customers give five stars and 0% one star.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Kollab sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Kollab sells on Shopify, 99% of its catalogue in stock. The best seller is Lunch Bag Candy Pink Check, at A$34.95, followed by Lunch Bag Olive Check and Picnic Pegs.
#1Lunch Bag Candy Pink CheckKollabA$34.95In stock
#2Lunch Bag Olive CheckKollabA$34.95In stock
#3Picnic PegsKollabA$9.95In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Kollab in its comparison group.
- Average rating
- 4.76 / 5
- Rated products
- 79% of the catalogue
- In stock
- 99%
- Upper price quartile
- US$55.76
- Currency
- AUD
04 · Ads
What Kollab is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Kollab runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since February 2023 (image, text, video).
Lunch Bag Floral HerbsKollab7 Oct 2026image
KollabKollab29 Sept 2026image
Premium Insulated Lunch BagsKollab29 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Kollabverified
Text ad20 Oct 2026Kollabverified
Image ad20 Oct 2026Kollabverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Kollab.
The creators who tag @kollabcollection on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @kollabcollection on Instagram, led by Woodend General (10.6k followers, 0.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| WWoodend General@woodendgeneral · 🇦🇺 AU | Fashion style luxury Creator | 10.6k | 0.6% | 3 | Tagged @kollabcollection |
06 · Competitors according to Gravity
Who Kollab competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Kollab among Kitchen & Dining brands in Australia. The closest is Kollab USA, then The Somewhere Co, The Somewhere Co, islamae.com.au, kinnder.com.au, Ecococoon ™.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Kollab USAkollabcollection.com | |||||||
| The Somewhere Cous.thesomewhereco.com | |||||||
| The Somewhere Cothesomewhereco.com | |||||||
| islamae.com.auislamae.com.au | |||||||
| kinnder.com.aukinnder.com.au | |||||||
| Ecococoon ™ecococoon.com.au |
07 · Company
The company behind Kollab.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Kollab is a company based in Rosebud, Australia. It employs about 6 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇦🇺 Australia · Rosebud
- Founded
- Data not available
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 6 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- kollab.com.au · Shopify · AUD
- Catalogue
- 178 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Kollab
What people ask Google about Kollab.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Kollab legit or a scam?
According to Gravity by Benchr, Kollab is a brand based in Rosebud, Australia: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 6 people on LinkedIn, it has 78,032 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What does Kollab sell?
Kollab is an Australian brand that sells everyday essentials such as picnic mats, tote bags, lunch boxes, and storage solutions, making practical items fashionable. Gravity by Benchr classifies it under Kitchen & Dining, with Food & Beverage Carriers making up 22% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Kollab cost?
Kollab's best seller, Lunch Bag Candy Pink Check, sells A$34.95 on kollab.com.au. 99% of the catalogue is in stock. Gravity does not track prices daily: check kollab.com.au before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Kollab discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Kollab advertises on Facebook and Instagram and on Google, where its offers often run. Check kollab.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Kollab?
Kollab sells on its own website, kollab.com.au, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Kollab?
Gravity by Benchr records a company based in Rosebud, Australia, with 6 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Kollab growing?
Not at the moment. Gravity by Benchr estimates about 49,700 visits to kollab.com.au in September 2026, up 32% in a month and down 35% over three months. Kollab ranks #122 of 4,419 Kitchen & Dining brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Kollab use?
Gravity by Benchr identifies kollab.com.au as a Shopify store (standard plan, not Shopify Plus), selling in AUD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since February 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Kollab's ad budget?
Gravity by Benchr does not publish a spend figure for Kollab on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Kitchen & Dining brands in Australia?
Among Kitchen & Dining brands in Australia in the Gravity by Benchr index, Kollab ranks #122 of 4,419 by estimated traffic. Its closest competitors on the same market are Kollab USA, The Somewhere Co, The Somewhere Co, islamae.com.au and kinnder.com.au. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Kollab.