Brand page · Clothing · United States
Lilly Pulitzer: 664K visits a month, 83 active Meta ads.
Lilly Pulitzer — Lilly Pulitzer is a brand that sells women's resort wear, dresses, and swimwear inspired by the authentic Palm Beach aesthetic. In September 2026 lillypulitzer.com drew an estimated 664K visits, down 44% on the month before. It ranks #218 of 97,158 Clothing brands in United States and holds a 1.5 Trustpilot rating over 47 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 19 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
Lilly Pulitzer is a brand that sells women's resort wear, dresses, and swimwear inspired by the authentic Palm Beach aesthetic.
01 · Traffic
How much traffic Lilly Pulitzer gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Lilly Pulitzer drew an estimated 664K visits in September 2026, down 44% on the month before and down 50% over three months.
- Worldwide#19,847of 4.5M sites · Top 1%
- In United States#6,525of 1.2M sites · Top 1%
- Clothing, worldwide#1,591of 459,295 brands · Top 1%
- Clothing, United States#218of 97,158 brands · Top 1%
664K
estimated visits in September
1 mo ▼ −44.0%4 mo ▼ −49.7%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Lilly Pulitzer.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Lilly Pulitzer holds 1.5 out of 5 on Trustpilot over 47 reviews, 18 of them in the last twelve months: 2% of customers give five stars and 87% one star. That volume places Lilly Pulitzer in the top 40 % of the 270,321 Trustpilot pages in the Gravity index.
Women's Clothing Store Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Lilly Pulitzer sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Lilly Pulitzer's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Lilly Pulitzer in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Lilly Pulitzer is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Lilly Pulitzer runs Meta ads on Facebook, Instagram, Threads, whatsapp, and has advertised on Google since August 2026 (image, text, video).
Beloved Prints You NeedLilly Pulitzer14 Oct 2026video
@lillypulitzer’s October sale is here with hundreds of gorgeous styles up to 65% off, in-store and online today through October 15th! I amLilly Pulitzer14 Oct 2026video
New to Sale: Up to 65% OffLilly Pulitzer14 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026Sugartown Worldwide, LLCverified
Text ad19 Oct 2026Sugartown Worldwide, LLCverified
Text ad19 Oct 2026Sugartown Worldwide, LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Lilly Pulitzer.
The creators who tag @lillypulitzer on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @lillypulitzer on Instagram, led by Lilly Pulitzer | Spartanburg, SC (16.2K followers, 0.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| LLilly Pulitzer | Spartanburg, SC@pinkonmain · 🇺🇸 US | Fashion style luxury Creator | 16.2K | 0.3% | 16 | Tagged @lillypulitzer |
06 · Competitors according to Gravity
Who Lilly Pulitzer competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Lilly Pulitzer among Clothing brands in United States. The closest is Trina Turk, then Tommy Bahama, ViX Paula Hermanny, Cupshe, PANÔ, Mister Zimi.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Trina Turktrinaturk.com | |||||||
| Tommy Bahamatommybahama.com | |||||||
| ViX Paula Hermannyvixpaulahermanny.com | |||||||
| Cupshecupshe.com | |||||||
| PANÔusepano.com.br | |||||||
| Mister Zimimisterzimi.com |
07 · Company
The company behind Lilly Pulitzer.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Lilly Pulitzer is a company based in United States, on a domain registered in February 1997. It employs about 778 people, is listed at m_and_a stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States
- Founded
- Data not available
- Domain registered
- 12 Feb 1997
- Share capital
- Data not available
- Status
- was_acquired
- President
- Data not available
- Activity code
- Data not available
- Employees
- 778 on LinkedIn
- Funding stage
- M and a
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- lillypulitzer.com · Salesforce_commerce
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Lilly Pulitzer
What people ask Google about Lilly Pulitzer.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Lilly Pulitzer legit?
According to Gravity by Benchr, Lilly Pulitzer is a brand based in United States: its website has existed since February 1997, it sells on a Salesforce_commerce store, it employs 778 people on LinkedIn, it has 909,446 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Lilly Pulitzer reviews: is it worth it?
Customers rate Lilly Pulitzer 1.5 out of 5 on Trustpilot over 47 reviews, 18 of them in the last twelve months: 2% give five stars, 87% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Lilly Pulitzer sell?
Lilly Pulitzer is a brand that sells women's resort wear, dresses, and swimwear inspired by the authentic Palm Beach aesthetic. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
Does Lilly Pulitzer have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Lilly Pulitzer advertises on Facebook and Instagram and on Google, where its offers often run. Check lillypulitzer.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Lilly Pulitzer?
Lilly Pulitzer sells on its own website, lillypulitzer.com, a Salesforce_commerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns Lilly Pulitzer?
Gravity by Benchr records a company based in United States, whose domain was registered in 1997, with 778 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Lilly Pulitzer doing well?
Not at the moment. Gravity by Benchr estimates about 664,400 visits to lillypulitzer.com in September 2026, down 44% in a month and down 50% over three months. Lilly Pulitzer ranks #218 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Lilly Pulitzer use?
Gravity by Benchr identifies lillypulitzer.com as a Salesforce_commerce store. It advertises through Meta and on Google since August 2026. Source: Gravity by Benchr platform and advertising records.
What is Lilly Pulitzer's ad budget?
Gravity by Benchr does not publish a spend figure for Lilly Pulitzer on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United States?
Among Clothing brands in United States in the Gravity by Benchr index, Lilly Pulitzer ranks #218 of 97,158 by estimated traffic. Its closest competitors on the same market are Trina Turk, Tommy Bahama, ViX Paula Hermanny, Cupshe, PANÔ. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Lilly Pulitzer.