Brand page · Hobbies & Creative Arts · United Kingdom

Linwood Top 10% worldwide Top 10% in United Kingdom Top 5% in Hobbies & Creative Arts Top 10% in Hobbies & Creative Arts in United Kingdom
linwoodfabric.com·🇬🇧 Hampshire, United Kingdom· Shopify·Since 1999

Linwood: 30.1k visits a month, 31 active Meta ads, Gravity score 610.

Linwood — Linwood is a British fabric house creating printed linens, velvets and weaves for curtains, upholstery and interiors, along with luxurious wallpapers and cushions. In September 2026 linwoodfabric.com drew an estimated 30.1k visits, down 9% on the month before. It ranks #360 of 6,836 Hobbies & Creative Arts brands in United Kingdom and holds a 3.9 Trustpilot rating over 11 reviews.

linwoodfabric.com@linwood_fabric 95.7kFacebookLinkedIn 1.2kTrustpilot 3.9Meta Ad Library 31

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
30.1k
−9% vs. August 2026
Instagram followers
95.7k
1,179 posts · @linwood_fabric
Trustpilot
3.9
11 reviews · 5 in 12 months
Meta ads
31
active · on Google since 2021
Products
100%
in stock · 741 collections
Rank in United Kingdom
#360
of 6,836 in Hobbies & Creative Arts
LinkedIn
1.2k
followers · 37 employees
Earned media value
€52.1k
per month, Instagram

Gravity score

610/ 1000 · 9 of 10 indicators rated
Brand Power632
Momentum510
Performance687

Percentiles within 285 peers: Hobbies & Creative Arts brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Linwood is a British fabric house creating printed linens, velvets and weaves for curtains, upholstery and interiors, along with luxurious wallpapers and cushions.

01 · Traffic

How much traffic Linwood gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Linwood drew an estimated 30.1k visits in September 2026, down 9% on the month before and down 26% over three months.

  • Worldwide#262,321of 4.5m sites · Top 10%
  • In United Kingdom#13,651of 192k sites · Top 10%
  • Hobbies & Creative Arts, worldwide#6,697of 136,278 brands · Top 5%
  • Hobbies & Creative Arts, United Kingdom#360of 6,836 brands · Top 10%
Monthly visitssource Sept 2026

30.1k

estimated visits in September

1 mo ▼ −8.9%4 mo ▼ −26.1%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Linwood.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Linwood holds 3.9 out of 5 on Trustpilot over 11 reviews, 5 of them in the last twelve months: 55% of customers give five stars and 27% one star.

Trustpilotclaimed page · read 20 Oct 2026
3.9TrustScore · 11 reviews · 5 in 12 months
Top 50% rating quality
5 ★55%
4 ★0%
3 ★0%
2 ★18%
1 ★27%

Fabric Wholesaler Fabric Store Wallpaper Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Linwood sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Linwood sells on Shopify, 100% of its catalogue in stock. The best seller is Kala Fox, at £66.00, followed by Hester Pink Green and Helter Skelter Moss.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Arts & Crafts6%
Throw Pillows4%
Wallpaper1%
Chair & Sofa Cushions0%

Share of the catalogue by product family.

Activity mixdominant: Hobbies & Creative Arts
Hobbies & Creative Arts78%
Decor21%
Linens & Bedding0%
Building Materials0%
Books0%

The dominant category places Linwood in its comparison group.

Prices and ratingsstore data
Average rating
5.00 / 5
Rated products
0% of the catalogue
In stock
100%
Upper price quartile
Data not available
Currency
GBP

05 · Influencers

Who talks about Linwood.

The creators who tag @linwood_fabric on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @linwood_fabric on Instagram, led by Lina Isaksson (10.2k followers, 1.6% engagement).

Influencersaccounts tagging @linwood_fabric · Instagram
AccountProfileFollowersEngagementTagsRelationship
LLina Isaksson@lina_isaksson · 🇸🇪 SEDecoration garden diy Creator10.2k1.6%11Tagged @linwood_fabric
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Linwood competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Linwood among Hobbies & Creative Arts brands in United Kingdom. The closest is Loome Fabrics UK, then Rit Dye UK, Cotton Clara, World Of Wool, WHOTEX FABRIC STORE, Tonic Studios.

CompetitorsHobbies & Creative Arts · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Loome Fabrics UKloomefabrics.co.uk
Rit Dye UKritdye.store
Cotton Claracottonclara.com
World Of Woolworldofwool.co.uk
WHOTEX FABRIC STOREwhotex.co.uk
Tonic Studiostonic-studios.co.uk
Competitors Gravity finds for Linwood. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Linwood with Loome Fabrics UK

07 · Company

The company behind Linwood.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Linwood is a company based in Hampshire, United Kingdom, founded in 1994 according to LinkedIn, on a domain registered in September 1999. It employs about 37 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · Hampshire
Founded
1994, per LinkedIn
Domain registered
13 Sept 1999
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
37 on LinkedIn · 11-50
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
linwoodfabric.com · Shopify · GBP
Catalogue
741 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Linwood

What people ask Google about Linwood.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Linwood legit?

According to Gravity by Benchr, Linwood is a brand based in Hampshire, United Kingdom: its website has existed since September 1999, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 37 people on LinkedIn, it has 95,655 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about Linwood?

Customers rate Linwood 3.9 out of 5 on Trustpilot over 11 reviews, 5 of them in the last twelve months: 55% give five stars, 27% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Linwood known for?

Linwood is a British fabric house creating printed linens, velvets and weaves for curtains, upholstery and interiors, along with luxurious wallpapers and cushions. Gravity by Benchr classifies it under Hobbies & Creative Arts, with Arts & Crafts making up 6% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Linwood expensive?

Linwood's best seller, Kala Fox, sells £66.00 on linwoodfabric.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check linwoodfabric.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Linwood promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Linwood advertises on Facebook and Instagram and on Google, where its offers often run. Check linwoodfabric.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Linwood?

Linwood sells on its own website, linwoodfabric.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Linwood?

Gravity by Benchr records a company based in Hampshire, United Kingdom, founded in 1994 according to LinkedIn, on a domain registered in 1999, with 37 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Linwood doing well?

Not at the moment. Gravity by Benchr estimates about 30,100 visits to linwoodfabric.com in September 2026, down 9% in a month and down 26% over three months. Linwood ranks #360 of 6,836 Hobbies & Creative Arts brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Linwood use?

Gravity by Benchr identifies linwoodfabric.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since December 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Linwood's ad budget?

Gravity by Benchr does not publish a spend figure for Linwood on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Hobbies & Creative Arts brands in United Kingdom?

Among Hobbies & Creative Arts brands in United Kingdom in the Gravity by Benchr index, Linwood ranks #360 of 6,836 by estimated traffic. Its closest competitors on the same market are Loome Fabrics UK, Rit Dye UK, Cotton Clara, World Of Wool and WHOTEX FABRIC STORE. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Linwood.