Brand page · Handbags, Wallets & Cases · France

Longchamp Top 1% worldwide Top 1% in France Top 1% in Handbags, Wallets & Cases Top 1% in Handbags, Wallets & Cases in France
longchamp.com·🇫🇷 France· Salesforce_commerce·Since 1999

Longchamp: 3.2m visits a month, 847 active Meta ads.

Longchamp — Longchamp is a Parisian fashion house that creates and distributes fashion and leather products embodying fairness and beauty through exceptional craftsmanship. In September 2026 longchamp.com drew an estimated 3.2m visits, down 4% on the month before. It ranks #1 of 6,027 Handbags, Wallets & Cases brands in France and holds a 3.1 Trustpilot rating over 1,125 reviews.

longchamp.com@longchamp 1.8mFacebookLinkedIn 189kTrustpilot 3.1Meta Ad Library 847

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 19 Oct 2026Instagram Sept 2026Trustpilot Oct 2026

Estimated traffic
3.2m
−4% vs. August 2026
Instagram followers
1.8m
5,459 posts · @longchamp
Trustpilot
3.1
1,125 reviews · 395 in 12 months
Meta ads
847
active · on Google since 2023
Products
—
Data not available
Rank in United States
#1
of 6,027 in Handbags, Wallets & Cases
LinkedIn
189k
followers · 3,500 employees
Earned media value
€648.2k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Longchamp is a Parisian fashion house that creates and distributes fashion and leather products embodying fairness and beauty through exceptional craftsmanship.

01 · Traffic

How much traffic Longchamp gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Longchamp drew an estimated 3.2m visits in September 2026, down 4% on the month before and up 27% over three months.

  • Worldwide#5,606of 4.5m sites · Top 1%
  • In United States#1,899of 1.2m sites · Top 1%
  • Handbags, Wallets & Cases, worldwide#4of 28,870 brands · Top 1%
  • Handbags, Wallets & Cases, United States#1of 6,027 brands · Top 1%
Monthly visitssource Sept 2026

3.2m

estimated visits in September

1 mo ▼ −4.2%4 mo ▲ +26.7%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Longchamp.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Longchamp holds 3.1 out of 5 on Trustpilot over 1,125 reviews, 395 of them in the last twelve months: 24% of customers give five stars and 68% one star. That volume places Longchamp in the top 10% of the 270,321 Trustpilot pages in the Gravity index. On Google, Longchamp scores 4.7.

Trustpilotclaimed page · read 21 Oct 2026
3.1TrustScore · 1,125 reviews · 395 in 12 months
Top 10% review volume
5 ★24%
4 ★2%
3 ★3%
2 ★4%
1 ★68%

Leather Goods Manufacturer Luggage Store

Google reviewsread 19 Oct 2026
4.7

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Longchamp sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Longchamp's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Handbags, Wallets & Cases
Handbags, Wallets & Cases79%
Clothing13%
Shoes3%

The dominant category places Longchamp in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Longchamp.

The creators who tag @longchamp on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @longchamp on Instagram, led by Marina Ingvarsson (170k followers, 2.9% engagement).

Influencersaccounts tagging @longchamp · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMarina Ingvarsson@marinaingvarsson · 🇺🇸 USFashion style luxury Creator170k2.9%5Tagged @longchamp
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Longchamp competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Longchamp among Handbags, Wallets & Cases brands in France. The closest is mulberry.com, then goyard.com, louisvuitton.com, uk.mcmworldwide.com, celine.com, Lancel.

CompetitorsHandbags, Wallets & Cases · France · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
mulberry.commulberry.com
goyard.comgoyard.com
louisvuitton.comlouisvuitton.com
uk.mcmworldwide.comuk.mcmworldwide.com
celine.comceline.com
Lancellancel.com
Competitors Gravity finds for Longchamp. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Longchamp with mulberry.com

07 · Company

The company behind Longchamp.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Longchamp is a company based in France, founded in 1948 according to LinkedIn, on a domain registered in March 1999. It employs about 3,500 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇫🇷 France
Founded
1948, per LinkedIn
Domain registered
24 Mar 1999
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
3,500 on LinkedIn · 1,001-5,000
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
longchamp.com · Salesforce_commerce
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Longchamp

What people ask Google about Longchamp.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Longchamp legit?

According to Gravity by Benchr, Longchamp is a brand based in France: its website has existed since March 1999, its Trustpilot profile is claimed by the brand, it sells on a Salesforce_commerce store, it employs 3,500 people on LinkedIn, it has 1,808,823 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Longchamp reviews

Customers rate Longchamp 3.1 out of 5 on Trustpilot over 1,125 reviews, 395 of them in the last twelve months: 24% give five stars, 68% one star. Gravity by Benchr places that review volume in the top 10% of the 270,321 Trustpilot pages in its index. On Google, Longchamp scores 4.7. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Longchamp known for?

Longchamp is a Parisian fashion house that creates and distributes fashion and leather products embodying fairness and beauty through exceptional craftsmanship. Gravity by Benchr classifies it under Handbags, Wallets & Cases. Source: Gravity by Benchr product classification.

Longchamp promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Longchamp advertises on Facebook and Instagram and on Google, where its offers often run. Check longchamp.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Longchamp?

Longchamp sells on its own website, longchamp.com, a Salesforce_commerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who owns Longchamp?

Gravity by Benchr records a company based in France, founded in 1948 according to LinkedIn, on a domain registered in 1999, with 3,500 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Longchamp growing?

Yes. Gravity by Benchr estimates about 3,214,400 visits to longchamp.com in September 2026, down 4% in a month and up 27% over three months. Longchamp ranks #1 of 6,027 Handbags, Wallets & Cases brands in France in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Longchamp use?

Gravity by Benchr identifies longchamp.com as a Salesforce_commerce store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since February 2023. Source: Gravity by Benchr platform and advertising records.

How much does Longchamp spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Longchamp on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Handbags, Wallets & Cases brands in France?

Among Handbags, Wallets & Cases brands in France in the Gravity by Benchr index, Longchamp ranks #1 of 6,027 by estimated traffic. Its closest competitors on the same market are mulberry.com, goyard.com, louisvuitton.com, uk.mcmworldwide.com and celine.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Longchamp.