Brand page · Apparel & Accessories · United States

LOOK OPTIC Top 5% worldwide Top 5% in United States Top 1% in Apparel & Accessories Top 1% in Apparel & Accessories in United States
lookoptic.com·🇺🇸 Los Angeles, United States· Shopify·Since 2012

LOOK OPTIC: 164k visits a month, 1,263 active Meta ads, Gravity score 703.

LOOK OPTIC — LOOK OPTIC is an online store that sells quality reading glasses, progressive readers, blue light glasses, and sunglasses for both men and women. In September 2026 lookoptic.com drew an estimated 164k visits, down 1% on the month before. It ranks #61 of 8,566 Apparel & Accessories brands in United States and holds a 4.5 Trustpilot rating over 582 reviews.

lookoptic.com@lookopticusa 103kFacebookLinkedIn 1.6kTrustpilot 4.5Meta Ad Library 1,263

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
164k
−1% vs. August 2026
Instagram followers
103k
1,226 posts · @lookopticusa
Trustpilot
4.5
582 reviews · 344 in 12 months
Meta ads
1,263
active · on Google since 2023
Products
100%
in stock · 411 collections
Rank in United States
#61
of 8,566 in Apparel & Accessories
LinkedIn
1.6k
followers · 31 employees
Earned media value
€29.3k
per month, Instagram

Gravity score

703/ 1000 · 10 of 10 indicators rated
Brand Power619
Momentum827
Performance664

Percentiles within 98 peers: Apparel & Accessories brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

LOOK OPTIC is an online store that sells quality reading glasses, progressive readers, blue light glasses, and sunglasses for both men and women.

01 · Traffic

How much traffic LOOK OPTIC gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

LOOK OPTIC drew an estimated 164k visits in September 2026, down 1% on the month before and up 18% over three months.

  • Worldwide#61,730of 4.5m sites · Top 5%
  • In United States#20,303of 1.2m sites · Top 5%
  • Apparel & Accessories, worldwide#148of 19,191 brands · Top 1%
  • Apparel & Accessories, United States#61of 8,566 brands · Top 1%
Monthly visitssource Sept 2026

164k

estimated visits in September

1 mo ▼ −1.4%4 mo ▲ +18.4%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about LOOK OPTIC.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

LOOK OPTIC holds 4.5 out of 5 on Trustpilot over 582 reviews, 344 of them in the last twelve months: 80% of customers give five stars and 13% one star. That volume places LOOK OPTIC in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.

Trustpilotclaimed page · read 21 Oct 2026
4.5TrustScore · 582 reviews · 344 in 12 months
Top 20% review volumeTop 20% rating quality
5 ★80%
4 ★3%
3 ★2%
2 ★3%
1 ★13%

Glasses Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What LOOK OPTIC sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

LOOK OPTIC sells on Shopify, 100% of its catalogue in stock. The best seller is Cosmo Progressives, at US$86.00, followed by Cosmo Readers and Laurel Progressives.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Apparel & Accessories99%
Gift Cards1%

Share of the catalogue by product family.

Activity mixdominant: Apparel & Accessories
Apparel & Accessories99%
Gift Cards1%

The dominant category places LOOK OPTIC in its comparison group.

Prices and ratingsstore data
Average rating
4.74 / 5
Rated products
99% of the catalogue
In stock
100%
Upper price quartile
US$86.00
Currency
USD

05 · Influencers

Who talks about LOOK OPTIC.

The creators who tag @lookopticusa on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @lookopticusa on Instagram, led by FELICIA TOTH (10.3k followers, 3.0% engagement).

Influencersaccounts tagging @lookopticusa · Instagram
AccountProfileFollowersEngagementTagsRelationship
FFELICIA TOTH@felicia.h.toth · 🇺🇸 USFashion style luxury Creator10.3k3.0%12Tagged @lookopticusa
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who LOOK OPTIC competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for LOOK OPTIC among Apparel & Accessories brands in United States. The closest is Readers.com, then Peepers, Eterlens, Nooz Optics, DesignerOptics, KITS.

CompetitorsApparel & Accessories · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Readers.comreaders.com
Peeperspeepers.com
Eterlenseterlens.com
Nooz Opticsnooz-optics.com
DesignerOpticsdesigneroptics.com
KITSkits.com
Competitors Gravity finds for LOOK OPTIC. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare LOOK OPTIC with Readers.com

07 · Company

The company behind LOOK OPTIC.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

LOOK OPTIC is a company based in Los Angeles, United States, founded in 2016 according to LinkedIn, on a domain registered in December 2012. It employs about 31 people and is listed at early_stage_venture stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Los Angeles
Founded
2016, per LinkedIn
Domain registered
13 Dec 2012
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
31 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Early stage venture · last deal: series b
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
lookoptic.com · Shopify · USD
Catalogue
411 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about LOOK OPTIC

What people ask Google about LOOK OPTIC.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is LOOK OPTIC a legit company?

According to Gravity by Benchr, LOOK OPTIC is a brand based in Los Angeles, United States: its website has existed since December 2012, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 31 people on LinkedIn, it has 103,000 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

LOOK OPTIC reviews: is it worth it?

Customers rate LOOK OPTIC 4.5 out of 5 on Trustpilot over 582 reviews, 344 of them in the last twelve months: 80% give five stars, 13% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does LOOK OPTIC sell?

LOOK OPTIC is an online store that sells quality reading glasses, progressive readers, blue light glasses, and sunglasses for both men and women. Gravity by Benchr classifies it under Apparel & Accessories, with Apparel & Accessories making up 99% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is LOOK OPTIC expensive?

LOOK OPTIC's best seller, Cosmo Progressives, sells US$86.00 on lookoptic.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check lookoptic.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a LOOK OPTIC discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: LOOK OPTIC advertises on Facebook and Instagram and on Google, where its offers often run. Check lookoptic.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy LOOK OPTIC?

LOOK OPTIC sells on its own website, lookoptic.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns LOOK OPTIC?

Gravity by Benchr records a company based in Los Angeles, United States, founded in 2016 according to LinkedIn, on a domain registered in 2012, with 31 employees on LinkedIn, listed at early_stage_venture stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is LOOK OPTIC growing?

Yes. Gravity by Benchr estimates about 164,200 visits to lookoptic.com in September 2026, down 1% in a month and up 18% over three months. LOOK OPTIC ranks #61 of 8,566 Apparel & Accessories brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does LOOK OPTIC use?

Gravity by Benchr identifies lookoptic.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

What is LOOK OPTIC's ad budget?

Gravity by Benchr does not publish a spend figure for LOOK OPTIC on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Apparel & Accessories brands in United States?

Among Apparel & Accessories brands in United States in the Gravity by Benchr index, LOOK OPTIC ranks #61 of 8,566 by estimated traffic. Its closest competitors on the same market are Readers.com, Peepers, Eterlens, Nooz Optics and DesignerOptics. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with LOOK OPTIC.