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  5. Love-Rugs

Brand page · Decor · United Kingdom

Love-Rugs Top 10% worldwide Top 10% in United Kingdom Top 5% in Decor Top 5% in Decor in United Kingdom
love-rugs.com·🇬🇧 Glasgow, United Kingdom· Shopify·Since 2006

Love-Rugs: 32.1k visits a month, 16 active Meta ads, Gravity score 536.

Love-Rugs — Love-Rugs is a UK-based retailer specializing in modern and traditional rugs for various interior spaces and budgets. In September 2026 love-rugs.com drew an estimated 32.1k visits, down 8% on the month before. It ranks #473 of 13,189 Decor brands in United Kingdom and holds a 4.5 Trustpilot rating over 304 reviews.

love-rugs.com@loverugsuk 2.3kFacebookTrustpilot 4.5Meta Ad Library 16

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
32.1k
−8% vs. August 2026
Instagram followers
2.3k
823 posts · @loverugsuk
Trustpilot
4.5
304 reviews · 47 in 12 months
Meta ads
16
active · on Google since 2021
Products
99%
in stock · 1,378 collections
Rank in United Kingdom
#473
of 13,189 in Decor
LinkedIn
—
Data not available
Earned media value
—
Data not available

Gravity score

536/ 1000 · 8 of 10 indicators rated
Brand Power593
Momentum586
Performance430

Percentiles within 391 peers: Decor brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Love-Rugs is a UK-based retailer specializing in modern and traditional rugs for various interior spaces and budgets.

01 · Traffic

How much traffic Love-Rugs gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Love-Rugs drew an estimated 32.1k visits in September 2026, down 8% on the month before and up 8% over three months.

  • Worldwide#248,642of 4.5m sites · Top 10%
  • In United Kingdom#12,983of 192k sites · Top 10%
  • Decor, worldwide#5,448of 185,686 brands · Top 5%
  • Decor, United Kingdom#473of 13,189 brands · Top 5%
Monthly visitssource Sept 2026

32.1k

estimated visits in September

1 mo ▼ −8.2%4 mo ▲ +7.8%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Love-Rugs.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Love-Rugs holds 4.5 out of 5 on Trustpilot over 304 reviews, 47 of them in the last twelve months: 87% of customers give five stars and 5% one star. That volume places Love-Rugs in the top 20% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20%.

Trustpilotclaimed page · read 20 Oct 2026
4.5TrustScore · 304 reviews · 47 in 12 months
Top 20% review volumeTop 20% rating quality
5 ★87%
4 ★5%
3 ★2%
2 ★1%
1 ★5%

Rug Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Love-Rugs sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Love-Rugs sells on Shopify, 99% of its catalogue in stock. The best seller is Ako Dual Fleece Anti-Slip Rug Underlay, at £11.50–£72.00, followed by Romy 02 Retro Green Rug and Aurora AU16 Strata Rug.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Rugs97%
Gift Cards0%

Share of the catalogue by product family.

Activity mixdominant: Decor
Decor100%
Gift Cards0%

The dominant category places Love-Rugs in its comparison group.

Prices and ratingsstore data
Average rating
4.87 / 5
Rated products
2% of the catalogue
In stock
99%
Upper price quartile
US$356.04
Currency
GBP

05 · Influencers

Who talks about Love-Rugs.

The creators who tag @loverugsuk on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @loverugsuk · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Love-Rugs competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Love-Rugs among Decor brands in United Kingdom. The closest is The Rug Seller, then Woven Rugs, Rugs Direct, rugsdirect2u, RugWonder, London Luxury Rugs.

CompetitorsDecor · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
The Rug Sellertherugseller.co.uk
Woven Rugswoven.co.uk
Rugs Directrugsdirect.co.uk
rugsdirect2urugsdirect2u.co.uk
RugWonderrugwonder.co.uk
London Luxury Rugslondonluxuryrugs.co.uk
Competitors Gravity finds for Love-Rugs. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Love-Rugs with The Rug Seller

07 · Company

The company behind Love-Rugs.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Love-Rugs is a company based in Glasgow, United Kingdom, on a domain registered in November 2006.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · Glasgow
Founded
Data not available
Domain registered
14 Nov 2006
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
love-rugs.com · Shopify · GBP
Catalogue
1,378 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Love-Rugs

What people ask Google about Love-Rugs.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Love-Rugs a legit company?

According to Gravity by Benchr, Love-Rugs is a brand based in Glasgow, United Kingdom: its website has existed since November 2006, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 2,311 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Love-Rugs reviews

Customers rate Love-Rugs 4.5 out of 5 on Trustpilot over 304 reviews, 47 of them in the last twelve months: 87% give five stars, 5% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Love-Rugs sell?

Love-Rugs is a UK-based retailer specializing in modern and traditional rugs for various interior spaces and budgets. Gravity by Benchr classifies it under Decor, with Rugs making up 97% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Love-Rugs expensive?

Love-Rugs' best seller, Ako Dual Fleece Anti-Slip Rug Underlay, sells from £11.50 to £72.00 on love-rugs.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check love-rugs.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Love-Rugs promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Love-Rugs advertises on Facebook and Instagram and on Google, where its offers often run. Check love-rugs.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Love-Rugs?

Love-Rugs sells on its own website, love-rugs.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Love-Rugs?

Gravity by Benchr records a company based in Glasgow, United Kingdom, whose domain was registered in 2006. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Love-Rugs doing well?

Yes. Gravity by Benchr estimates about 32,100 visits to love-rugs.com in September 2026, down 8% in a month and up 8% over three months. Love-Rugs ranks #473 of 13,189 Decor brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Love-Rugs use?

Gravity by Benchr identifies love-rugs.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Love-Rugs spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Love-Rugs on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Decor brands in United Kingdom?

Among Decor brands in United Kingdom in the Gravity by Benchr index, Love-Rugs ranks #473 of 13,189 by estimated traffic. Its closest competitors on the same market are The Rug Seller, Woven Rugs, Rugs Direct, rugsdirect2u and RugWonder. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Love-Rugs.