Brand page · Lighting · United States
Lumens: 1.8m visits a month, 155 active Meta ads.
Lumens — Lumens is a digital-first design retailer that sells modern lighting, ceiling fans, furniture, and home decor, curating products from both iconic European brands and niche artisan creators. In September 2026 lumens.com drew an estimated 1.8m visits, up 3% on the month before. It ranks #2 of 2,695 Lighting brands in United States and holds a 1.5 Trustpilot rating over 189 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
Lumens is a digital-first design retailer that sells modern lighting, ceiling fans, furniture, and home decor, curating products from both iconic European brands and niche artisan creators.
01 · Traffic
How much traffic Lumens gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Lumens drew an estimated 1.8m visits in September 2026, up 3% on the month before and up 20% over three months.
- Worldwide#9,196of 4.5m sites · Top 1%
- In United States#3,069of 1.2m sites · Top 1%
- Lighting, worldwide#12of 25,385 brands · Top 1%
- Lighting, United States#2of 2,695 brands · Top 1%
1.8m
estimated visits in September
1 mo ▲ +3.1%4 mo ▲ +20.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Lumens.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Lumens holds 1.5 out of 5 on Trustpilot over 189 reviews, 66 of them in the last twelve months: 6% of customers give five stars and 85% one star. That volume places Lumens in the top 30% of the 270,321 Trustpilot pages in the Gravity index.
Lighting Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Lumens sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Lumens's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Lumens in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Lumens is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Lumens runs Meta ads on Facebook, Instagram, Audience Network, Threads, whatsapp, and has advertised on Google since February 2022 (image, text, video).
Shop The CollectionLumens14 Oct 2026video
Shop The CollectionLumens14 Oct 2026video
Shop The CollectionLumens13 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Lumensverified
Text ad21 Oct 2026Lumensverified
Text ad21 Oct 2026Lumensverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Lumens.
The creators who tag @lumens on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @lumens on Instagram, led by Joli G Interiors & Designs - Michelle Meyers (35.7k followers, 1.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| JJoli G Interiors & Designs - Michelle Meyers@joligdesigns · 🇺🇸 US | Decoration garden diy Creator | 35.7k | 1.7% | 4 | Tagged @lumens |
06 · Competitors according to Gravity
Who Lumens competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Lumens among Lighting brands in United States. The closest is 2Modern, then hive, allmodern.com, nedgis.com, AndLight, flos.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| 2Modern2modern.com | |||||||
| hivehivemodern.com | |||||||
| allmodern.comallmodern.com | |||||||
| nedgis.comnedgis.com | |||||||
| AndLightandlight.com | |||||||
| flos.comflos.com |
07 · Company
The company behind Lumens.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Lumens is a company based in United States, founded in 2004 according to LinkedIn, on a domain registered in December 1996. It employs about 175 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States
- Founded
- 2004, per LinkedIn
- Domain registered
- 9 Dec 1996
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 175 on LinkedIn · 51-200
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- lumens.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Lumens
What people ask Google about Lumens.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Lumens legit or a scam?
According to Gravity by Benchr, Lumens is a brand based in United States: its website has existed since December 1996, its Trustpilot profile is claimed by the brand, it employs 175 people on LinkedIn, it has 120,436 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Lumens reviews
Customers rate Lumens 1.5 out of 5 on Trustpilot over 189 reviews, 66 of them in the last twelve months: 6% give five stars, 85% one star. Gravity by Benchr places that review volume in the top 30% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Lumens known for?
Lumens is a digital-first design retailer that sells modern lighting, ceiling fans, furniture, and home decor, curating products from both iconic European brands and niche artisan creators. Gravity by Benchr classifies it under Lighting. Source: Gravity by Benchr product classification.
Does Lumens have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Lumens advertises on Facebook and Instagram and on Google, where its offers often run. Check lumens.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Lumens?
Gravity by Benchr records a company based in United States, founded in 2004 according to LinkedIn, on a domain registered in 1996, with 175 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Lumens growing?
Yes. Gravity by Benchr estimates about 1,756,600 visits to lumens.com in September 2026, up 3% in a month and up 20% over three months. Lumens ranks #2 of 2,695 Lighting brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Lumens spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Lumens on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Lighting brands in United States?
Among Lighting brands in United States in the Gravity by Benchr index, Lumens ranks #2 of 2,695 by estimated traffic. Its closest competitors on the same market are 2Modern, hive, allmodern.com, nedgis.com and AndLight. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Lumens.