Brand page · Outdoor Recreation · Italy
Mares traffic, ads & competitors 163k visits a month, 45 active Meta ads.
Mares — Mares is a brand that designs and manufactures scuba diving equipment, tech dive gear, freediving equipment, and snorkeling products. The company offers a wide selection of dive gear including regulators, dive computers, BCDs, fins, dive wear, snorkels, and masks. In September 2026 mares.com drew an estimated 163k visits, down 27% on the month before.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026
About the store
Mares is a brand that designs and manufactures scuba diving equipment, tech dive gear, freediving equipment, and snorkeling products. The company offers a wide selection of dive gear including regulators, dive computers, BCDs, fins, dive wear, snorkels, and masks.
01 · Traffic
Mares website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Mares drew an estimated 163k visits in September 2026, down 27% on the month before and up 3% over three months.
- Worldwide#62,001of 4.5m sites · Top 5%
- In Thailand#264of 25.5k sites · Top 5%
- Outdoor Recreation, worldwide#913of 101,136 brands · Top 1%
- Outdoor Recreation, Thailand—Data not available
163k
estimated visits in September
1 mo ▼ −26.7%4 mo ▲ +2.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
Mares reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Mares holds 1.8 out of 5 on Trustpilot over 24 reviews, 3 of them in the last twelve months: 4% of customers give five stars and 96% one star. That volume places Mares in the top 50% of the 270,321 Trustpilot pages in the Gravity index.
Dive Shop
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
Mares best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Mares's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Mares in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
Mares ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Mares runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since January 2022 (image, text, video).
Tu Prueba Gratuita de 3 DíasMARES - just add water8 Oct 2026video
Mares Dive App for Apple UltraMARES - just add water16 Sept 2026video
Mares Dive App for Apple UltraMARES - just add water16 Aug 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026MARES S.P.A.verified
Text ad20 Oct 2026MARES S.P.A.verified
Text ad20 Oct 2026MARES S.P.A.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Mares influencers
The creators who tag @maresjustaddwater on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @maresjustaddwater on Instagram, led by Shannon Myers (183k followers, 1.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SShannon Myers@dive_down_under · 🇦🇺 AU | Pets nature Creator | 183k | 1.2% | 32 | Tagged @maresjustaddwater |
06 · Competitors according to Gravity
Mares competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Mares among Outdoor Recreation brands in Italy. The closest is cressi.es, then beuchat-diving.com, Diving Unlimited International, scubastore.com, Molchanovs, Divers Supply.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| cressi.escressi.es | |||||||
| beuchat-diving.combeuchat-diving.com | |||||||
| Diving Unlimited Internationaldivedui.com | |||||||
| scubastore.comscubastore.com | |||||||
| Molchanovsmolchanovs.com | |||||||
| Divers Supplydivers-supply.com |
07 · Company
Who is behind Mares?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Mares is a company based in Italy, founded in 1949 according to LinkedIn, on a domain registered in January 1999. It employs about 254 people.
- Entity country
- 🇮🇹 Italy
- Founded
- 1949, per LinkedIn
- Domain registered
- 7 Jan 1999
- Status
- Operating
- Employees
- 254 on LinkedIn
- Own store
- mares.com · Magento
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Mares
What people ask Google about Mares.
9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Mares a legit company?
According to Gravity by Benchr, Mares is a brand based in Italy: its website has existed since January 1999, it sells on a Magento store, it employs 254 people on LinkedIn, it has 183,512 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Mares reviews: is it worth it?
Customers rate Mares 1.8 out of 5 on Trustpilot over 24 reviews, 3 of them in the last twelve months: 4% give five stars, 96% one star. Gravity by Benchr places that review volume in the top 50% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Mares?
Mares is a brand that designs and manufactures scuba diving equipment, tech dive gear, freediving equipment, and snorkeling products. The company offers a wide selection of dive gear including regulators, dive computers, BCDs, fins, dive wear, snorkels, and masks. Gravity by Benchr classifies it under Outdoor Recreation. Source: Gravity by Benchr product classification.
Mares promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Mares advertises on Facebook and Instagram and on Google, where its offers often run. Check mares.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Mares?
Mares sells on its own website, mares.com, a Magento store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns Mares?
Gravity by Benchr records a company based in Italy, founded in 1949 according to LinkedIn, on a domain registered in 1999, with 254 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Mares doing well?
Yes. Gravity by Benchr estimates about 163,400 visits to mares.com in September 2026, down 27% in a month and up 3% over three months. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Mares use?
Gravity by Benchr identifies mares.com as a Magento store. It advertises through Meta and on Google since January 2022. Source: Gravity by Benchr platform and advertising records.
What is Mares' ad budget?
Gravity by Benchr does not publish a spend figure for Mares on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Mares.