Brand page · Food Items · Spain
Mercadona: 5.1M visits a month, 26 active Meta ads, Gravity score 627.
Mercadona — Empieza tu compra online en Mercadona, encuentra nuestros supermercados más cercanos o descubre cómo trabajar con nosotros. In September 2026 mercadona.es drew an estimated 5.1M visits, down 10% on the month before. It ranks #2 of 1,032 Food Items brands in Spain and holds a 1.8 Trustpilot rating over 2,876 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 4 peers: Food Items brands in Spain with 1m–10M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Empieza tu compra online en Mercadona, encuentra nuestros supermercados más cercanos o descubre cómo trabajar con nosotros
01 · Traffic
How much traffic Mercadona gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Mercadona drew an estimated 5.1M visits in September 2026, down 10% on the month before and up 4% over three months.
- Worldwide#3,859of 4.5M sites · Top 1%
- In Spain#90of 115K sites · Top 1%
- Food Items, worldwide#81of 260,714 brands · Top 1%
- Food Items, Spain#2of 1,032 brands · Top 1%
5.1M
estimated visits in September
1 mo ▼ −10.3%4 mo ▲ +3.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Mercadona.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Mercadona holds 1.8 out of 5 on Trustpilot over 2,876 reviews, 349 of them in the last twelve months: 8% of customers give five stars and 72% one star. That volume places Mercadona in the top 5 % of the 270,321 Trustpilot pages in the Gravity index.
Supermarket Grocery Delivery Service Grocery Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Mercadona sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Mercadona's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places Mercadona in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
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- Upper price quartile
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- Currency
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04 · Ads
What Mercadona is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Mercadona runs Meta ads on Facebook, Instagram, Threads, and has advertised on Google since April 2026 (video).
MercadonaMercadona13 Oct 2026image
Personal de supermercadoMercadona13 Oct 2026image
MercadonaMercadona13 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Data not available
05 · Influencers
Who talks about Mercadona.
The creators who tag @mercadona on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @mercadona on Instagram, led by Lucía Lipperheide | Deco · Limpieza · Lifestyle · Moda (1.6M followers, 9.0% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| LLucía Lipperheide | Deco · Limpieza · Lifestyle · Moda@homes.styles · 🇪🇸 ES | Decoration garden diy Creator | 1.6M | 9.0% | 15 | Tagged @mercadona |
06 · Competitors according to Gravity
Who Mercadona competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Mercadona among Food Items brands in Spain. The closest is ALDI ESPAÑA, then consum.es, EROSKI, pingodoce.pt, colruyt.be, Ahorramas.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| ALDI ESPAÑAaldi.es | |||||||
| consum.esconsum.es | |||||||
| EROSKIeroski.es | |||||||
| pingodoce.ptpingodoce.pt | |||||||
| colruyt.becolruyt.be | |||||||
| Ahorramasahorramas.com |
07 · Company
The company behind Mercadona.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Mercadona is a company based in Spain, founded in 1981 according to LinkedIn. It employs about 33,966 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇪🇸 Spain
- Founded
- 1981, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 33,966 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- mercadona.es
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Mercadona
What people ask Google about Mercadona.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Mercadona legit?
According to Gravity by Benchr, Mercadona is a brand based in Spain: it employs 33,966 people on LinkedIn, it has 922,658 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Mercadona reviews: is it worth it?
Customers rate Mercadona 1.8 out of 5 on Trustpilot over 2,876 reviews, 349 of them in the last twelve months: 8% give five stars, 72% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Mercadona known for?
Empieza tu compra online en Mercadona, encuentra nuestros supermercados más cercanos o descubre cómo trabajar con nosotros Gravity by Benchr classifies it under Food Items. Source: Gravity by Benchr product classification.
Is there a Mercadona discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Mercadona advertises on Facebook and Instagram and on Google, where its offers often run. Check mercadona.es for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Mercadona?
Gravity by Benchr records a company based in Spain, founded in 1981 according to LinkedIn, with 33,966 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Mercadona growing?
Yes. Gravity by Benchr estimates about 5,098,100 visits to mercadona.es in September 2026, down 10% in a month and up 4% over three months. Mercadona ranks #2 of 1,032 Food Items brands in Spain in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does Mercadona spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Mercadona on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Food Items brands in Spain?
Among Food Items brands in Spain in the Gravity by Benchr index, Mercadona ranks #2 of 1,032 by estimated traffic. Its closest competitors on the same market are ALDI ESPAÑA, consum.es, EROSKI, pingodoce.pt, colruyt.be. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Mercadona.