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  5. Warhammer Officially Licensed Merchandise

Brand page · Clothing · United Kingdom

Warhammer Officially Licensed Merchandise Top 5% worldwide Top 5% in United Kingdom Top 5% in Clothing Top 5% in Clothing in United Kingdom
merch.warhammer.com·🇬🇧 Swindon, United Kingdom· Shopify

Warhammer Officially Licensed Merchandise: 113k visits a month, 17 active Meta ads, Gravity score 634.

Warhammer Officially Licensed Merchandise — Home to Warhammer Officially Licensed Merchandise including t shirts, hoodies and accessories for Games Workshop's Warhammer 40,000 and Warhammer Age of Sigmar. In September 2026 merch.warhammer.com drew an estimated 113k visits, down 19% on the month before. It ranks #464 of 19,668 Clothing brands in United Kingdom and holds a 3.3 Trustpilot rating over 285 reviews.

merch.warhammer.com@warhammermerchandisestore 14.5kTrustpilot 3.3Meta Ad Library 17

Updated Traffic Sept 2026Meta ads 13 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
113k
−19% vs. August 2026
Instagram followers
14.5k
353 posts · @warhammermerchandisestore
Trustpilot
3.3
285 reviews · 134 in 12 months
Meta ads
17
active
Products
92%
in stock · 434 collections
Rank in United Kingdom
#464
of 19,668 in Clothing
LinkedIn
—
Data not available
Earned media value
—
Data not available

Gravity score

634/ 1000 · 8 of 10 indicators rated
Brand Power597
Momentum713
Performance593

Percentiles within 484 peers: Clothing brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Home to Warhammer Officially Licensed Merchandise including t shirts, hoodies and accessories for Games Workshop's Warhammer 40,000 and Warhammer Age of Sigmar.

01 · Traffic

How much traffic Warhammer Officially Licensed Merchandise gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Warhammer Officially Licensed Merchandise drew an estimated 113k visits in September 2026, down 19% on the month before and up 36% over three months.

  • Worldwide#84,397of 4.5m sites · Top 5%
  • In United Kingdom#4,338of 192k sites · Top 5%
  • Clothing, worldwide#8,031of 459,295 brands · Top 5%
  • Clothing, United Kingdom#464of 19,668 brands · Top 5%
Monthly visitssource Sept 2026

113k

estimated visits in September

1 mo ▼ −19.0%4 mo ▲ +35.7%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Warhammer Officially Licensed Merchandise.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Warhammer Officially Licensed Merchandise holds 3.3 out of 5 on Trustpilot over 285 reviews, 134 of them in the last twelve months: 48% of customers give five stars and 35% one star. That volume places Warhammer Officially Licensed Merchandise in the top 20% of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 20 Oct 2026
3.3TrustScore · 285 reviews · 134 in 12 months
Top 20% review volume
5 ★48%
4 ★6%
3 ★4%
2 ★7%
1 ★35%

Custom T-Shirt Store Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Warhammer Officially Licensed Merchandise sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Warhammer Officially Licensed Merchandise sells on Shopify, 92% of its catalogue in stock. The best seller is JoyToy Warhammer 40,000: Dark Angels Mk X Helmet and Display Stand (1:1 Scale) Preorder, at £139.99, followed by Warhammer 40,000 - Night Lords 'We Have Come For You' T Shirt and Warhammer The Horus Heresy - Night Lords Wall Banner.

ProductsCatalogue read Oct 2026
  • #1JoyToy Warhammer 40,000: Dark Angels Mk X Helmet and Display Stand (1:1 Scale) PreorderWarhammer Officially Licensed Merchandise£139.99In stock
  • #2Warhammer 40,000 - Night Lords 'We Have Come For You' T ShirtWarhammer Officially Licensed Merchandise£29.99In stock
  • #3Warhammer The Horus Heresy - Night Lords Wall BannerWarhammer Officially Licensed Merchandise£34.99In stock
  • +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Catalogue mixOct 2026
Clothing Tops1%
Dolls, Playsets & Toy Figures1%
Barware0%
Books0%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing65%
Decor6%
Kitchen & Dining6%
General Office Supplies6%
Games6%

The dominant category places Warhammer Officially Licensed Merchandise in its comparison group.

Prices and ratingsstore data
Average rating
4.68 / 5
Rated products
27% of the catalogue
In stock
92%
Upper price quartile
US$47.64
Currency
GBP

05 · Influencers

Who talks about Warhammer Officially Licensed Merchandise.

The creators who tag @warhammermerchandisestore on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @warhammermerchandisestore on Instagram, led by Martin Peak (21.4k followers, 5.6% engagement).

Influencersaccounts tagging @warhammermerchandisestore · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMartin Peak@martin_makes_models · 🇬🇧 GBPhotography visual arts Creator21.4k5.6%2Tagged @warhammermerchandisestore
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Warhammer Officially Licensed Merchandise competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Warhammer Officially Licensed Merchandise among Clothing brands in United Kingdom. The closest is The Spark Company, then Broken Society, Dubinik, KINO Band, Force Wear, Refuse to Conform Clothing™.

CompetitorsClothing · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
The Spark Companythespark.company
Broken Societybroken-society.com
Dubinikdubinik.com
KINO Bandkinoband.com
Force Wearforcewear.co.uk
Refuse to Conform Clothing™refusetoconformclothing.co.uk
Competitors Gravity finds for Warhammer Officially Licensed Merchandise. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Warhammer Officially Licensed Merchandise with The Spark Company

07 · Company

The company behind Warhammer Officially Licensed Merchandise.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Warhammer Officially Licensed Merchandise is a company based in Swindon, United Kingdom.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · Swindon
Founded
Data not available
Domain registered
Data not available
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
merch.warhammer.com · Shopify · GBP
Catalogue
434 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Warhammer Officially Licensed Merchandise

What people ask Google about Warhammer Officially Licensed Merchandise.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Warhammer Officially Licensed Merchandise a legit company?

According to Gravity by Benchr, Warhammer Officially Licensed Merchandise is a brand based in Swindon, United Kingdom: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 14,476 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Warhammer Officially Licensed Merchandise reviews: is it worth it?

Customers rate Warhammer Officially Licensed Merchandise 3.3 out of 5 on Trustpilot over 285 reviews, 134 of them in the last twelve months: 48% give five stars, 35% one star. Gravity by Benchr places that review volume in the top 20% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Warhammer Officially Licensed Merchandise known for?

Home to Warhammer Officially Licensed Merchandise including t shirts, hoodies and accessories for Games Workshop's Warhammer 40,000 and Warhammer Age of Sigmar. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 1% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Warhammer Officially Licensed Merchandise prices: how much is it?

Warhammer Officially Licensed Merchandise's best seller, JoyToy Warhammer 40,000: Dark Angels Mk X Helmet and Display Stand (1:1 Scale) Preorder, sells £139.99 on merch.warhammer.com. 92% of the catalogue is in stock. Gravity does not track prices daily: check merch.warhammer.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Warhammer Officially Licensed Merchandise have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Warhammer Officially Licensed Merchandise advertises on Facebook and Instagram, where its offers often run. Check merch.warhammer.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Warhammer Officially Licensed Merchandise?

Warhammer Officially Licensed Merchandise sells on its own website, merch.warhammer.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Is Warhammer Officially Licensed Merchandise growing?

Yes. Gravity by Benchr estimates about 113,300 visits to merch.warhammer.com in September 2026, down 19% in a month and up 36% over three months. Warhammer Officially Licensed Merchandise ranks #464 of 19,668 Clothing brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Warhammer Officially Licensed Merchandise use?

Gravity by Benchr identifies merch.warhammer.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does Warhammer Officially Licensed Merchandise spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Warhammer Officially Licensed Merchandise on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United Kingdom?

Among Clothing brands in United Kingdom in the Gravity by Benchr index, Warhammer Officially Licensed Merchandise ranks #464 of 19,668 by estimated traffic. Its closest competitors on the same market are The Spark Company, Broken Society, Dubinik, KINO Band and Force Wear. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Warhammer Officially Licensed Merchandise.