Brand page · Tools · Slovenia
MERKUR traffic, ads & competitors 1.1m visits a month, 98 active Meta ads.
MERKUR — MERKUR is a Slovenian retailer and market leader for technical products, home improvement, and industrial solutions, offering a wide range of goods including DIY products, electro-installation materials, machinery, and metal products for both domestic and professional use. In September 2026 merkur.si drew an estimated 1.1m visits, down 24% on the month before.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
MERKUR is a Slovenian retailer and market leader for technical products, home improvement, and industrial solutions, offering a wide range of goods including DIY products, electro-installation materials, machinery, and metal products for both domestic and professional use.
01 · Traffic
MERKUR website traffic
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
MERKUR drew an estimated 1.1m visits in September 2026, down 24% on the month before and down 25% over three months.
- Worldwide#13,420of 4.5m sites · Top 1%
- In Slovenia#10of 6.2k sites · Top 1%
- Tools, worldwide#57of 49,532 brands · Top 1%
- Tools, Slovenia—Data not available
1.1m
estimated visits in September
1 mo ▼ −23.8%4 mo ▼ −25.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
MERKUR reviews
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
MERKUR holds 2.3 out of 5 on Trustpilot over 6 reviews, 4 of them in the last twelve months: 0% of customers give five stars and 83% one star.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
MERKUR best-selling products
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read MERKUR's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places MERKUR in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
MERKUR ads
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
MERKUR runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since May 2023 (image, text, video).
Juhuhu, jesen je tu! 🍂🍁 Oktober prinaša hladnejša jutra, pisane krošnje in tisti prijeten občutek, da se moramo počasi pripraviti na zimo.Merkur14 Oct 2026image
🎁 NAGRADNA IGRA @einhell_slovenija 🎉 Jesen je tu, z njo pa tudi listje, ki ga je treba spraviti na kup. 😉 Einhell podarja akumulatorski puhMerkur14 Oct 2026image
Vse za toplo zimo na enem mestuMerkur11 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad21 Oct 2026Merkur trgovina d.o.o.verified
Video ad21 Oct 2026Merkur trgovina d.o.o.verified
Image ad21 Oct 2026Merkur trgovina d.o.o.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
MERKUR influencers
The creators who tag @merkur.trgovina on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @merkur.trgovina on Instagram, led by Štefan Hadalin OLY (12.5k followers, 8.9% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SŠtefan Hadalin OLY@stefanhadalin · 🇸🇮 SI | Fitness sport bodybuilding Creator | 12.5k | 8.9% | 1 | Tagged @merkur.trgovina |
06 · Competitors according to Gravity
MERKUR competitors and alternatives
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for MERKUR among Tools brands in Slovenia. The closest is Casa Peixoto, then OBRAMAT, bauhaus.es, Brico Depôt, castorama.fr, leroymerlin.co.za.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Casa Peixotocasapeixoto.pt | |||||||
| OBRAMATobramat.es | |||||||
| bauhaus.esbauhaus.es | |||||||
| Brico Depôtbricodepot.pt | |||||||
| castorama.frcastorama.fr | |||||||
| leroymerlin.co.zaleroymerlin.co.za |
07 · Company
Who is behind MERKUR?
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
MERKUR is a company based in Slovenia, founded in 1896 according to LinkedIn, on a domain registered in February 1996. It employs about 551 people.
- Entity country
- 🇸🇮 Slovenia
- Founded
- 1896, per LinkedIn
- Domain registered
- 6 Feb 1996
- Employees
- 551 on LinkedIn
- Own store
- merkur.si · Magento
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about MERKUR
What people ask Google about MERKUR.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is MERKUR legit?
According to Gravity by Benchr, MERKUR is a brand based in Slovenia: its website has existed since February 1996, its Trustpilot profile is claimed by the brand, it sells on a Magento store, it employs 551 people on LinkedIn, it has 9,517 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What is MERKUR known for?
MERKUR is a Slovenian retailer and market leader for technical products, home improvement, and industrial solutions, offering a wide range of goods including DIY products, electro-installation materials, machinery, and metal products for both domestic and professional use. Gravity by Benchr classifies it under Tools. Source: Gravity by Benchr product classification.
MERKUR promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: MERKUR advertises on Facebook and Instagram and on Google, where its offers often run. Check merkur.si for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy MERKUR?
MERKUR sells on its own website, merkur.si, a Magento store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who is behind MERKUR?
Gravity by Benchr records a company based in Slovenia, founded in 1896 according to LinkedIn, on a domain registered in 1996, with 551 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is MERKUR doing well?
Not at the moment. Gravity by Benchr estimates about 1,103,600 visits to merkur.si in September 2026, down 24% in a month and down 25% over three months. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does MERKUR use?
Gravity by Benchr identifies merkur.si as a Magento store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since May 2023. Source: Gravity by Benchr platform and advertising records.
What is MERKUR's ad budget?
Gravity by Benchr does not publish a spend figure for MERKUR on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with MERKUR.