Brand page · Jewelry · Germany

Montblanc Top 1% worldwide Top 1% in Germany Top 1% in Jewelry Top 1% in Jewelry in Germany
montblanc.com·🇩🇪 Germany· Salesforce_commerce·Since 1995

Montblanc: 1.7M visits a month, 452 active Meta ads.

Montblanc — Montblanc is a luxury brand that creates products for people who follow their passions and wish to leave a lasting legacy. In September 2026 montblanc.com drew an estimated 1.7M visits, up 3% on the month before. It ranks #18 of 33,382 Jewelry brands in Germany and holds a 1.5 Trustpilot rating over 447 reviews.

montblanc.com@montblanc 2.1MYouTube 93.2KFacebookLinkedIn 253KTrustpilot 1.5Meta Ad Library 452

Updated Traffic Sept 2026Meta ads 14 Oct 2026Google ads 22 Oct 2026Instagram Sept 2026Trustpilot Oct 2026

Estimated traffic
1.7M
+3% vs. August 2026
Instagram followers
2.1M
2,578 posts · @montblanc
Trustpilot
1.5
447 reviews · 71 in 12 months
Meta ads
452
active · on Google since 2021
Products
—
Data not available
Rank in United States
#18
of 33,382 in Jewelry
LinkedIn
253K
followers · 2,430 employees
Earned media value
€467.4k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Montblanc is a luxury brand that creates products for people who follow their passions and wish to leave a lasting legacy.

01 · Traffic

How much traffic Montblanc gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Montblanc drew an estimated 1.7M visits in September 2026, up 3% on the month before and down 2% over three months.

  • Worldwide#9,241of 4.5M sites · Top 1%
  • In United States#3,083of 1.2M sites · Top 1%
  • Jewelry, worldwide#84of 132,285 brands · Top 1%
  • Jewelry, United States#18of 33,382 brands · Top 1%
Monthly visitssource Sept 2026

1.7M

estimated visits in September

1 mo ▲ +3.1%4 mo ▼ −2.3%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Montblanc.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Montblanc holds 1.5 out of 5 on Trustpilot over 447 reviews, 71 of them in the last twelve months: 10% of customers give five stars and 83% one star. That volume places Montblanc in the top 20 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 21 Oct 2026
1.5TrustScore · 447 reviews · 71 in 12 months
Top 20% review volume
5 ★10%
4 ★3%
3 ★0%
2 ★4%
1 ★83%

Watch Store Watch Manufacturer Jewelry Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Montblanc sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Montblanc's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Jewelry
Jewelry69%
Office Instruments5%
Handbags, Wallets & Cases3%

The dominant category places Montblanc in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Montblanc.

The creators who tag @montblanc on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @montblanc on Instagram, led by Tobi (12.6K followers, 3.2% engagement).

Influencersaccounts tagging @montblanc · Instagram
AccountProfileFollowersEngagementTagsRelationship
TTobi@inky_finger_ · INTLPhotography visual arts Creator12.6K3.2%9Tagged @montblanc
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Montblanc competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Montblanc among Jewelry brands in Germany. The closest is appelboom.com, then Penworld, William Penn, lamy.com, A.T. Cross, Pen Boutique.

CompetitorsJewelry · Germany · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
appelboom.comappelboom.com
Penworldpenworld.eu
William Pennwilliampenn.net
lamy.comlamy.com
A.T. Crosscross.com
Pen Boutiquepenboutique.com
Competitors Gravity finds for Montblanc. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Montblanc with appelboom.com

07 · Company

The company behind Montblanc.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Montblanc is a company based in Germany, founded in 1906 according to LinkedIn, on a domain registered in June 1995. It employs about 2,430 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇩🇪 Germany
Founded
1906, per LinkedIn
Domain registered
1 Jun 1995
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
2,430 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
montblanc.com · Salesforce_commerce
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Montblanc

What people ask Google about Montblanc.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Montblanc a legit company?

According to Gravity by Benchr, Montblanc is a brand based in Germany: its website has existed since June 1995, it sells on a Salesforce_commerce store, it employs 2,430 people on LinkedIn, it has 2,113,733 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Montblanc reviews: is it worth it?

Customers rate Montblanc 1.5 out of 5 on Trustpilot over 447 reviews, 71 of them in the last twelve months: 10% give five stars, 83% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Montblanc sell?

Montblanc is a luxury brand that creates products for people who follow their passions and wish to leave a lasting legacy. Gravity by Benchr classifies it under Jewelry. Source: Gravity by Benchr product classification.

Does Montblanc have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Montblanc advertises on Facebook and Instagram and on Google, where its offers often run. Check montblanc.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Montblanc?

Montblanc sells on its own website, montblanc.com, a Salesforce_commerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who is behind Montblanc?

Gravity by Benchr records a company based in Germany, founded in 1906 according to LinkedIn, on a domain registered in 1995, with 2,430 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Montblanc growing?

Not at the moment. Gravity by Benchr estimates about 1,747,700 visits to montblanc.com in September 2026, up 3% in a month and down 2% over three months. Montblanc ranks #18 of 33,382 Jewelry brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Montblanc use?

Gravity by Benchr identifies montblanc.com as a Salesforce_commerce store. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records.

How much does Montblanc spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Montblanc on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Jewelry brands in Germany?

Among Jewelry brands in Germany in the Gravity by Benchr index, Montblanc ranks #18 of 33,382 by estimated traffic. Its closest competitors on the same market are appelboom.com, Penworld, William Penn, lamy.com, A.T. Cross. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Montblanc.