Brand page · Jewelry
Movado: 661K visits a month, 1,874 active Meta ads.
Movado — American luxury watchmaker founded in Switzerland that makes watches and jewelry. In September 2026 movado.com drew an estimated 661K visits, down 21% on the month before. It ranks #53 of 33,382 Jewelry brands and holds a 1.7 Trustpilot rating over 38 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026
About the store
American luxury watchmaker founded in Switzerland that makes watches and jewelry
01 · Traffic
How much traffic Movado gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Movado drew an estimated 661K visits in September 2026, down 21% on the month before and down 27% over three months.
- Worldwide#19,930of 4.5M sites · Top 1%
- In United States#6,545of 1.2M sites · Top 1%
- Jewelry, worldwide#258of 132,285 brands · Top 1%
- Jewelry, United States#53of 33,382 brands · Top 1%
661K
estimated visits in September
1 mo ▼ −21.2%4 mo ▼ −26.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Movado.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Movado holds 1.7 out of 5 on Trustpilot over 38 reviews, 7 of them in the last twelve months: 13% of customers give five stars and 74% one star. That volume places Movado in the top 40 % of the 270,321 Trustpilot pages in the Gravity index.
Watch Manufacturer Watch Store Jewelry Store Jeweler Jewelry Designer
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Movado sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Movado's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Movado in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Movado is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Movado runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since May 2022 (image, text, video).
In Good TimeMovado14 Oct 2026image
Meet the Movado IconsMovado14 Oct 2026video
Museum Dial, reimagined in full colorMovado14 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Movado Group, Inc.verified
Text ad20 Oct 2026Movado Group, Inc.verified
Text ad20 Oct 2026Movado Group, Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Movado.
The creators who tag @movado on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @movado on Instagram, led by Katherine Taylor (122K followers, 0.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| KKatherine Taylor@ladykatherineruth · 🇺🇸 US | Fashion style luxury Creator | 122K | 0.1% | 6 | Tagged @movado |
06 · Competitors according to Gravity
Who Movado competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Movado among Jewelry brands. The closest is mvmtwatches.com, then Just Watches, Daniel Wellington, WALDOR, RAYMOND WEIL, longines.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| mvmtwatches.commvmtwatches.com | |||||||
| Just Watchesjustwatches.com | |||||||
| Daniel Wellingtondanielwellington.com | |||||||
| WALDORwaldorandco.com | |||||||
| RAYMOND WEILraymond-weil.com | |||||||
| longines.comlongines.com |
07 · Company
The company behind Movado.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Movado is an e-commerce brand, on a domain registered in July 1995.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
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- Entity country
- Data not available
- Founded
- Data not available
- Domain registered
- 30 Jul 1995
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
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- Employees
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- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- movado.com · Salesforce_commerce
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Movado
What people ask Google about Movado.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Movado legit?
According to Gravity by Benchr, Movado is a brand: its website has existed since July 1995, it sells on a Salesforce_commerce store, it has 399,023 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Movado reviews: is it worth it?
Customers rate Movado 1.7 out of 5 on Trustpilot over 38 reviews, 7 of them in the last twelve months: 13% give five stars, 74% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Movado?
American luxury watchmaker founded in Switzerland that makes watches and jewelry Gravity by Benchr classifies it under Jewelry. Source: Gravity by Benchr product classification.
Does Movado have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Movado advertises on Facebook and Instagram and on Google, where its offers often run. Check movado.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Movado?
Movado sells on its own website, movado.com, a Salesforce_commerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns Movado?
Gravity by Benchr records a company, whose domain was registered in 1995. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Movado growing?
Not at the moment. Gravity by Benchr estimates about 660,900 visits to movado.com in September 2026, down 21% in a month and down 27% over three months. Movado ranks #53 of 33,382 Jewelry brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Movado use?
Gravity by Benchr identifies movado.com as a Salesforce_commerce store. It advertises through Meta and on Google since May 2022. Source: Gravity by Benchr platform and advertising records.
How much does Movado spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Movado on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Jewelry brands?
Among Jewelry brands in the Gravity by Benchr index, Movado ranks #53 of 33,382 by estimated traffic. Its closest competitors on the same market are mvmtwatches.com, Just Watches, Daniel Wellington, WALDOR, RAYMOND WEIL. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Movado.