- Gravity
- Rankings
- Sporting Goods
- Outdoor Recreation
- Mystery Tackle Box
Brand page · Outdoor Recreation · United States
Mystery Tackle Box: 61.2k visits a month, 80 active Meta ads, Gravity score 560.
Mystery Tackle Box — Mystery Tackle Box is a fishing tackle subscription service that delivers curated boxes of baits and gear to customers monthly, with plans starting at $19.99. In September 2026 mysterytacklebox.com drew an estimated 61.2k visits, down 29% on the month before. It ranks #562 of 14,873 Outdoor Recreation brands in United States and holds a 3.8 Trustpilot rating over 7,565 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 820 peers: Outdoor Recreation brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Mystery Tackle Box is a fishing tackle subscription service that delivers curated boxes of baits and gear to customers monthly, with plans starting at $19.99.
01 · Traffic
How much traffic Mystery Tackle Box gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Mystery Tackle Box drew an estimated 61.2k visits in September 2026, down 29% on the month before and down 29% over three months.
- Worldwide#143,138of 4.5m sites · Top 5%
- In United States#46,256of 1.2m sites · Top 5%
- Outdoor Recreation, worldwide#2,947of 101,136 brands · Top 5%
- Outdoor Recreation, United States#562of 14,873 brands · Top 5%
61.2k
estimated visits in September
1 mo ▼ −29.5%4 mo ▼ −28.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Mystery Tackle Box.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Mystery Tackle Box holds 3.8 out of 5 on Trustpilot over 7,565 reviews, 8 of them in the last twelve months: 78% of customers give five stars and 3% one star. That volume places Mystery Tackle Box in the top 5% of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 50%.
Hobby Store Fishing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Mystery Tackle Box sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Mystery Tackle Box sells on Shopify, 100% of its catalogue in stock. The best seller is Regular | Monthly Plan, at US$19.99, followed by Pro | Monthly Plan and Elite | Monthly Plan.
#1Regular | Monthly PlanMystery Tackle BoxUS$19.99In stock
#2Pro | Monthly PlanMystery Tackle BoxUS$31.99In stock
#3Elite | Monthly PlanMystery Tackle BoxUS$44.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Mystery Tackle Box in its comparison group.
- Average rating
- 4.64 / 5
- Rated products
- 69% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$44.99
- Currency
- USD
04 · Ads
What Mystery Tackle Box is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Mystery Tackle Box runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since September 2025 (image, text, video).
Last Year We Sold OutMystery Tackle Box6 Oct 2026image
Christmas? It's Handled.Mystery Tackle Box6 Oct 2026image
Same Tradition. Better Tackle.Mystery Tackle Box6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026MTB ACQUISITION LLCverified
Text ad20 Oct 2026MTB ACQUISITION LLCverified
Text ad20 Oct 2026MTB ACQUISITION LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Mystery Tackle Box.
The creators who tag @mysterytacklebox on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @mysterytacklebox on Instagram, led by Tight Lines (12.3k followers).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| TTight Lines@tight____lines · 🇺🇸 US | Pets nature Creator | 12.3k | — | 12 | Tagged @mysterytacklebox |
06 · Competitors according to Gravity
Who Mystery Tackle Box competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Mystery Tackle Box among Outdoor Recreation brands in United States. The closest is Florida Fishing Products, then SUNLINE America Co., Ltd., Sixgill Fishing, Ugly Stik, Pro-Jigger.com, Fish Rulers.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Florida Fishing Productsfloridafishingproducts.com | |||||||
| SUNLINE America Co., Ltd.sunlineamerica.com | |||||||
| Sixgill Fishingsixgillfishing.com | |||||||
| Ugly Stikuglystik.com | |||||||
| Pro-Jigger.compro-jigger.com | |||||||
| Fish Rulersfishrulers.com |
07 · Company
The company behind Mystery Tackle Box.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Mystery Tackle Box is a company based in Lombard, United States, on a domain registered in October 2011.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Lombard
- Founded
- Data not available
- Domain registered
- 27 Oct 2011
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- mysterytacklebox.com · Shopify · USD
- Catalogue
- 29 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Mystery Tackle Box
What people ask Google about Mystery Tackle Box.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Mystery Tackle Box legit or a scam?
According to Gravity by Benchr, Mystery Tackle Box is a brand based in Lombard, United States: its website has existed since October 2011, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 739,757 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about Mystery Tackle Box?
Customers rate Mystery Tackle Box 3.8 out of 5 on Trustpilot over 7,565 reviews, 8 of them in the last twelve months: 78% give five stars, 3% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Mystery Tackle Box sell?
Mystery Tackle Box is a fishing tackle subscription service that delivers curated boxes of baits and gear to customers monthly, with plans starting at $19.99. Gravity by Benchr classifies it under Outdoor Recreation, with Fishing making up 60% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Mystery Tackle Box expensive?
Mystery Tackle Box's best seller, Regular | Monthly Plan, sells US$19.99 on mysterytacklebox.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check mysterytacklebox.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Mystery Tackle Box promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Mystery Tackle Box advertises on Facebook and Instagram and on Google, where its offers often run. Check mysterytacklebox.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Mystery Tackle Box?
Mystery Tackle Box sells on its own website, mysterytacklebox.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Mystery Tackle Box?
Gravity by Benchr records a company based in Lombard, United States, whose domain was registered in 2011. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Mystery Tackle Box growing?
Not at the moment. Gravity by Benchr estimates about 61,200 visits to mysterytacklebox.com in September 2026, down 29% in a month and down 29% over three months. Mystery Tackle Box ranks #562 of 14,873 Outdoor Recreation brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Mystery Tackle Box use?
Gravity by Benchr identifies mysterytacklebox.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since September 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Mystery Tackle Box's ad budget?
Gravity by Benchr does not publish a spend figure for Mystery Tackle Box on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Outdoor Recreation brands in United States?
Among Outdoor Recreation brands in United States in the Gravity by Benchr index, Mystery Tackle Box ranks #562 of 14,873 by estimated traffic. Its closest competitors on the same market are Florida Fishing Products, SUNLINE America Co., Ltd., Sixgill Fishing, Ugly Stik and Pro-Jigger.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Mystery Tackle Box.