Brand page · Clothing · Sweden
NA-KD: 3m visits a month, 1,936 active Meta ads.
NA-KD — NA-KD is a social-first fashion house that sells fashion products. In September 2026 na-kd.com drew an estimated 3m visits, up 11% on the month before. It ranks #2 of 1,542 Clothing brands in Sweden and holds a 3.3 Trustpilot rating over 14,233 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026
About the store
NA-KD is a social-first fashion house that sells fashion products.
01 · Traffic
How much traffic NA-KD gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
NA-KD drew an estimated 3m visits in September 2026, up 11% on the month before and up 10% over three months.
- Worldwide#5,990of 4.5m sites · Top 1%
- In Sweden#39of 27.3k sites · Top 1%
- Clothing, worldwide#392of 459,295 brands · Top 1%
- Clothing, Sweden#2of 1,542 brands · Top 1%
3m
estimated visits in September
1 mo ▲ +11.5%4 mo ▲ +10.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about NA-KD.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
NA-KD holds 3.3 out of 5 on Trustpilot over 14,233 reviews, 1,094 of them in the last twelve months: 59% of customers give five stars and 28% one star. That volume places NA-KD in the top 5% of the 270,321 Trustpilot pages in the Gravity index. On Google, NA-KD scores 3.9 over 738 reviews.
Shopping & Fashion
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What NA-KD sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read NA-KD's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places NA-KD in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What NA-KD is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
NA-KD runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since December 2024 (image, text).
Two colors. One viral favorite.NA-KD.com14 Oct 2026video
The city moves. She sets the paceNA-KD.com14 Oct 2026video
The Shape Taking OverNA-KD.com14 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Nakdcom One World ABverified
Text ad20 Oct 2026Nakdcom One World ABverified
Text ad20 Oct 2026Nakdcom One World ABverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about NA-KD.
The creators who tag @nakdfashion on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @nakdfashion on Instagram, led by Maria | Moda & Estilo (11.6k followers, 1.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MMaria | Moda & Estilo@marusya_style · 🇪🇸 ES | Fashion style luxury Creator | 11.6k | 1.3% | 17 | Tagged @nakdfashion |
06 · Competitors according to Gravity
Who NA-KD competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for NA-KD among Clothing brands in Sweden. The closest is thestorewoerden, then The Self Styler, themusthaves.nl, KOOKAÏ, pleasefashion.com, nastygal.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| thestorewoerdenthestorewoerden.nl | |||||||
| The Self Stylertheselfstyler.com | |||||||
| themusthaves.nlthemusthaves.nl | |||||||
| KOOKAÏkookai.us | |||||||
| pleasefashion.compleasefashion.com | |||||||
| nastygal.comnastygal.com |
07 · Company
The company behind NA-KD.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
NA-KD is a company based in Sweden, founded in 2015 according to LinkedIn, on a domain registered in November 2014. It employs about 374 people and is listed at early_stage_venture stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇸🇪 Sweden
- Founded
- 2015, per LinkedIn
- Domain registered
- 12 Nov 2014
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 374 on LinkedIn
- Funding stage
- Early stage venture · last deal: secondary market
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- na-kd.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about NA-KD
What people ask Google about NA-KD.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is NA-KD legit or a scam?
According to Gravity by Benchr, NA-KD is a brand based in Sweden: its website has existed since November 2014, its Trustpilot profile is claimed by the brand, it employs 374 people on LinkedIn, it has 3,252,817 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about NA-KD?
Customers rate NA-KD 3.3 out of 5 on Trustpilot over 14,233 reviews, 1,094 of them in the last twelve months: 59% give five stars, 28% one star. Gravity by Benchr places that review volume in the top 5% of the 270,321 Trustpilot pages in its index. On Google, NA-KD scores 3.9 over 738 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is NA-KD known for?
NA-KD is a social-first fashion house that sells fashion products. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
Is there a NA-KD discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: NA-KD advertises on Facebook and Instagram and on Google, where its offers often run. Check na-kd.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind NA-KD?
Gravity by Benchr records a company based in Sweden, founded in 2015 according to LinkedIn, on a domain registered in 2014, with 374 employees on LinkedIn, listed at early_stage_venture stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is NA-KD growing?
Yes. Gravity by Benchr estimates about 2,963,300 visits to na-kd.com in September 2026, up 11% in a month and up 10% over three months. NA-KD ranks #2 of 1,542 Clothing brands in Sweden in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is NA-KD's ad budget?
Gravity by Benchr does not publish a spend figure for NA-KD on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in Sweden?
Among Clothing brands in Sweden in the Gravity by Benchr index, NA-KD ranks #2 of 1,542 by estimated traffic. Its closest competitors on the same market are thestorewoerden, The Self Styler, themusthaves.nl, KOOKAÏ and pleasefashion.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with NA-KD.