Brand page · Household Supplies · Spain
Natulim: 197K visits a month, 382 active Meta ads.
Natulim — Natulim is a brand that sells eco-friendly laundry products, including biodegradable detergent strips, dishwasher tablets, and cleaning products without plastic or toxins. In September 2026 natulim.com drew an estimated 197K visits, down 24% on the month before. It ranks #1 of 153 Household Supplies brands in Spain and holds a 3.3 Trustpilot rating over 1,525 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
Natulim is a brand that sells eco-friendly laundry products, including biodegradable detergent strips, dishwasher tablets, and cleaning products without plastic or toxins.
01 · Traffic
How much traffic Natulim gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Natulim drew an estimated 197K visits in September 2026, down 24% on the month before and down 7% over three months.
- Worldwide#53,171of 4.5M sites · Top 5%
- In Spain#1,074of 115K sites · Top 1%
- Household Supplies, worldwide#125of 30,320 brands · Top 1%
- Household Supplies, Spain#1of 153 brands · Top 1%
197K
estimated visits in September
1 mo ▼ −24.3%4 mo ▼ −6.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Natulim.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Natulim holds 3.3 out of 5 on Trustpilot over 1,525 reviews, 480 of them in the last twelve months: 51% of customers give five stars and 30% one star. That volume places Natulim in the top 10 % of the 270,321 Trustpilot pages in the Gravity index.
Home Goods Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Natulim sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Natulim sells on Shopify, 99% of its catalogue in stock. The best seller is Natulim Eco-Laundry Strips - 40 loads, at €12.50, followed by Eco Dishwasher Tablets 6 in 1 - 60 Washes and Floor Cleaner - 30 Natulim Eco-Strips.
#1Natulim Eco-Laundry Strips - 40 loadsNatulim€12.50In stock
#2Eco Dishwasher Tablets 6 in 1 - 60 WashesNatulim€20.17In stock
#3Floor Cleaner - 30 Natulim Eco-StripsNatulim€9.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Natulim in its comparison group.
- Average rating
- 4.82 / 5
- Rated products
- 93% of the catalogue
- In stock
- 99%
- Upper price quartile
- US$21.64
- Currency
- EUR
04 · Ads
What Natulim is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Natulim runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since July 2022 (image, text, video).
+500.000 hogares se cuidan con Natulim 🏡 🥰Natulim7 Oct 2026video
Tu ropa blanca, blanca de verdadNatulim7 Oct 2026video
Limpia sin disruptoresNatulim7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026ECOLLIM HOLDINGS S.Lverified
Image ad20 Oct 2026ECOLLIM HOLDINGS S.Lverified
Text ad20 Oct 2026ECOLLIM HOLDINGS S.Lverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Natulim.
The creators who tag @natulim on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @natulim on Instagram, led by 🌈 ʟᴏɢᴀɴ & ᴋᴇɴʏᴀ (13.5K followers, 1.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| �🌈 ʟᴏɢᴀɴ & ᴋᴇɴʏᴀ@loke_dogs · 🇲🇽 MX | Pets nature Creator | 13.5K | 1.1% | 1 | Tagged @natulim |
06 · Competitors according to Gravity
Who Natulim competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Natulim among Household Supplies brands in Spain. The closest is everdrop, then Truly Free, Mother’s Earth, smol.com, Blueland, Skipper.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| everdropeverdrop.de | |||||||
| Truly Freetrulyfreehome.com | |||||||
| Mother’s Earthmothersearth.com | |||||||
| smol.comsmol.com | |||||||
| Bluelandblueland.com | |||||||
| Skipperskipper.org |
07 · Company
The company behind Natulim.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Natulim is a company based in Arenys de Munt, Spain, on a domain registered in January 2021. It employs about 77 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇪🇸 Spain · Arenys de Munt
- Founded
- Data not available
- Domain registered
- 13 Jan 2021
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 77 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- natulim.com · Shopify · EUR
- Catalogue
- 65 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Natulim
What people ask Google about Natulim.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Natulim legit?
According to Gravity by Benchr, Natulim is a brand based in Arenys de Munt, Spain: its website has existed since January 2021, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 77 people on LinkedIn, it has 314,923 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What do customers say about Natulim?
Customers rate Natulim 3.3 out of 5 on Trustpilot over 1,525 reviews, 480 of them in the last twelve months: 51% give five stars, 30% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Natulim sell?
Natulim is a brand that sells eco-friendly laundry products, including biodegradable detergent strips, dishwasher tablets, and cleaning products without plastic or toxins. Gravity by Benchr classifies it under Household Supplies, with Household Cleaning Supplies making up 47% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Natulim cost?
Natulim's best seller, Natulim Eco-Laundry Strips - 40 loads, sells €12.50 on natulim.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check natulim.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Natulim promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Natulim advertises on Facebook and Instagram and on Google, where its offers often run. Check natulim.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Natulim?
Natulim sells on its own website, natulim.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns Natulim?
Gravity by Benchr records a company based in Arenys de Munt, Spain, whose domain was registered in 2021, with 77 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Natulim doing well?
Not at the moment. Gravity by Benchr estimates about 196,900 visits to natulim.com in September 2026, down 24% in a month and down 7% over three months. Natulim ranks #1 of 153 Household Supplies brands in Spain in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Natulim use?
Gravity by Benchr identifies natulim.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since July 2022. Source: Gravity by Benchr platform and advertising records.
What is Natulim's ad budget?
Gravity by Benchr does not publish a spend figure for Natulim on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Household Supplies brands in Spain?
Among Household Supplies brands in Spain in the Gravity by Benchr index, Natulim ranks #1 of 153 by estimated traffic. Its closest competitors on the same market are everdrop, Truly Free, Mother’s Earth, smol.com, Blueland. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Natulim.